Whether you require immediate technical support or long-term advisory for more complex issues, our dedicated customer service team is always available.   At Dealer.com, our top priority is helping customers overcome their challenges. You can get guidance whenever you need it, and we’ve made substantial investments in assembling a team of experts with unparalleled expertise in Dealer.com products, ready to provide guidance whenever you need it.   Our commitment to customer success is evident:   80% OF ALL CASES RESOLVED WITHIN 48 HOURS.   97% CONSUMER SATISFACTIO ..read more

Portrait of a young woman sitting in her car and using a smartphone and a credit card for online shopping The online shopping landscape has changed. The era of flexible car buying options is here and dealerships must adapt to meet evolving consumer preferences.   Across the internet, today’s online shopping experience allows consumers to effortlessly add groceries to their online carts and pick them up at the store or have them delivered. It’s all about choice and convenience, and increasingly they expect a similar flexible retailing experience when shopping for cars.  As a fir ..read more

Cox Automotive has been conducting the Car Buyer Journey Study for the past 14 years to determine the key changes in consumer buying behavior. The study was conducted from August to September of 2023, with nearly 3,000 respondents who purchased or leased their vehicles within the previous year. CLICK HERE to read our top 5 takeaways from the study and actions you can take to enhance your digital marketing strategy in 2024. The post TOP 5 TAKEAWAYS FROM THE 2023 CAR BUYER JOURNEY STUDY appeared first on Dealer.com US ..read more

At Dealer.com, we firmly believe the quality of your leads is directly tied to the effectiveness of your website. We are committed to continued enhancement our core solution, ensuring that your digital storefront is:  Designed to deliver results.  Personalized with elements that shoppers expect.  Developed with a mobile-first mindset and optimized for any smart device.  Data-driven, activating shopper insights to enhance the consumer experience.  At the 2024 NADA show, we’re excited to unveil four enhancements that will significantly boost your website’s performa ..read more

As NADA 2024 approaches, Noah Lee, Director of Product Consulting for Dealer.com shares a preview of what to expect at the “auto industry event of the year”—plus some tips for networking while you’re at the show. Want to know what else to expect at NADA this year? Check out the new First Look Guide from Cox Automotive.   1. Why Dealer.com? What’s the biggest differentiator?   a. I think the connectivity to the Cox Automotive immense data network is a huge Dealer.com differentiator. I’d also say the integration to the Accelerate My Deal (AMD) digital retailing tool because ..read more

As a leading provider of digital marketing solutions for the automotive industry, Cox Automotive has been closely watching and keeping our partners apprised of developments that affect their ability to reach consumers and grow their business.    For nearly two years, we have been anticipating a time when consumers’ desire for web browsing privacy – and regulators’ intention to mandate it – would come together to kill the tracking cookie as we’ve known it. With the September 2023 release of Google’s Chrome browser update, we’re seeing that moment inching closer.   Until recen ..read more

The NADA Show 2024 is right around the corner. Cox Automotive is thrilled to present our exclusive 2024 First Look Guide, crafted by our exceptional retail brand marketing teams—Dealer.com, Autotrader, Kelley Blue Book, xtime, VinSolutions, Dealertrack, Retail 360, and Ecommerce solutions. We encourage you to dive into this guide for a glimpse of the exciting new products and enhancements we’ve prepared for you – unveiling only at NADA Show 2024.  Dive into this guide to uncover:   Sneak peeks of new products and enhancements  Insightful videos featuring our leaders’ per ..read more

Dealer.com, Kelley Blue Book, and Autotrader have collaborated to present a three-part learning series focused on unlocking the complete potential of your dealership data. In these videos, dealers will gain insights into identifying gaps impacting marketing and business strategies, along with guidance on connecting and activating data effectively. Learn how to attract new customers, retain existing ones, and drive profits by bridging these crucial gaps. The post Bridging the Gap Learning Series appeared first on Dealer.com US ..read more

To compete in today’s challenging automotive retail environment, you deserve a data-driven partner who helps create a successful digital marketing strategy with innovative tools and technology. With the NADA Show 2024 just around the corner, Dealer.com has been working hard to bring you new products and enhancements to the products you know and love.  Bringing new solutions to our dealers is something we strive for every single year. Here’s a sneak peek of what what’s NEW being unveiled at this year’s NADA show:   Homepage Design and Configuration: Modernize your website by p ..read more

The idea of consumers buying their vehicle completely online used to sound like a crazy idea, right? As the automotive industry has evolved—and quite frankly online shopping in general—the desire and capability to buy vehicles completely online has taken the automotive industry by storm. Let’s take Mark. He saw an ad for his dream car, started searching online and found it at his local Honda dealer website. After he personalized his payment, he was able to start the financing process, provided required personal documents, signed a contract, and now his dream car is being delivered to his f ..read more