Welcome to 2024 – a fresh start brimming with exciting opportunities for your online business! As we embark on this new journey, let’s explore unique ways to enhance strategies for online success. Together, we’ll navigate through the year, adapting and growing in order to accomplish even greater achievements.  This month’s resources are tailored to boost your business and provide valuable perspectives on topics including operationalizing customer value for growth; elevating brand building with the right tools; understanding fraud threats in the subscription industry; and building loyalty ..read more

Hi there, and welcome to our “Give me 5 Series!”, where we share five useful eCommerce tips that will help improve your strategies and pave your way to success. In our newest episode,Diana Militaru, Affiliate Network Specialist at 2Checkout (now Verifone), discussed the five essential approaches you should consider when leveraging Affiliate Marketing to maximize your revenue. Selling effectively is a timeless challenge in commerce. We live in a time where “out with the old, in with the new” seems like the fastest trend on the online market. Here is where Affiliate Marketing comes into play. So ..read more

We are extremely happy to announce today the Verifone 2023 Release for the 2Checkout Monetization Platform!  In this era of dynamic challenges and unprecedented opportunities, we understand that the need for companies to adapt and excel has never been more critical. With the 2023 2Checkout Product Release, we continue to champion your eCommerce journey, offering an array of innovative features that amplify your potential to elevate online business performance. From finely-tuned ordering engines that streamline purchase flows to subscription monetization strategies that pave the way for su ..read more

Influencer marketing isn’t just for tangible products, it can easily be adapted to software and SaaS.  Research has found that 86% of B2B brands see ROI with influencer marketing, so it’s a channel you need to experiment with.  In this guide, you’ll learn the benefits of influencer marketing for SaaS, the different types of influencers you can work with, and see a proven step-by-step process to running an influencer outreach campaign.  Ready?  Let’s dive in.    Why Use Influencer Affiliate Marketing at Your SaaS?  Influencer affiliate marketing is a powerful ..read more

With collaboration on the rise, 2023 is set to be an excellent year for affiliate marketing conferences and events. Whether you’re a merchant, an affiliate, or a professional in the affiliate program industry, there are plenty of opportunities to network, learn, and grow your business. Several exciting events are lined up for this coming year, with affiliate marketing taking center stage. These events offer an excellent platform for businesses to connect, learn from industry experts, and discover new opportunities.   Why Attend an Affiliate Marketing Conference? Affiliate marketing confer ..read more

We recently had the chance to speak with John Tunay, Product Marketing Manager at SecureAge Technology, who shared with us great insights into the company’s journey in the cybersecurity industry and their experience working with the Avangate Affiliate Network.   1. Could you briefly describe the company you are working for, SecureAge Technology, for our readers? SecureAge Technology is a data security company headquartered in Singapore. With 19 years of experience, we’re trusted by governments, research institutes, and forward-thinking organizations across Asia. We believe that security a ..read more

Driving traffic to your affiliate links is probably one of the hardest aspects of being an affiliate marketer. It is a continuous hassle, as new customers need to be brought in everyday and you must always find a fresh audience. But do not despair! In this piece we will cover some of the most at-hand affiliate marketing traffic sources. With an anticipated increase to 8.2 billion U.S. dollars in 2022, affiliate marketing industry has been on the rise since the 5.4 billion recorded in 2017. Who wouldn’t want a piece of that pie? After much time and effort, you’ve created great content on your a ..read more

Hi sellers!   We’re kicking announcements off with some fantastic news – CommerceNow, the world’s premier eCommerce event, is back with a killer lineup, actionable sessions, and stellar resources to elevate your business to new avenues for success. The event is fully free and virtual, so you can attend from wherever it suits you best. We cannot wait to see you live on June 22-23, so make sure to save your seat!     The Customer Choice voting for the 2022 CNP Awards is now open, and we are nominated in three categories: Best Subscription/Recurring Billing Program, Best Payment S ..read more

Updated in April, 2022.   One of the biggest challenges facing an affiliate program manager is recruiting new affiliates and finding new traffic sources that will bring potential buyers. According to a study from Unicode, the affiliate marketing industry is responsible for about 16% of online orders, which is quite a significant number. But if you don’t have members in your affiliate program, things get a bit more complicated. Between finding the right partners, preparing your outreach, and sending ongoing follow-ups, it’s quite common for an affiliate manager to spend more than half thei ..read more

Affiliate marketing can be incredibly rewarding for businesses selling digital goods worldwide. It allows those merchants to showcase their products while targeting specific markets, increasing traffic, and attracting new customers. Most importantly, it can significantly impact revenue by typically around 10 to 20% of online sales for most merchants.  In a recent webinar I hosted at 2Checkout (now Verifone), I had the opportunity to share more about the success an affiliates program can bring.   I covered four main topics in this session:  The definition and overview of af ..read more