Higher education fundraising professionals work hard every day to generate the revenue that keeps their schools running. By doing so, they offer a better educational experience to students, provide scholarships and financial aid, fund research projects, and more. Since fundraising is so essential, higher education professionals need to stay up-to-date on new trends and best practices. That’s ..read more

Convincing an audience to take any kind of action requires making an effective pitch. Nonprofits know this all too well. When you rely on people’s donated support to push your work forward, you must be able to confidently explain to your donors what you need, why, and what the benefit will be. A nonprofit case ..read more

Corporate giving is a big deal for nonprofits. Giving USA’s latest report estimates that companies gave an incredible $29.48 billion to charities in the U.S. in just one year,  showing how generous businesses can be. Matching gifts are a special part of this, and these programs provide the easiest way to tap into that funding. You can ..read more

Corporate leaders oversee relationship management on many fronts, including employee engagement and customer satisfaction, and corporate gift-giving is an effective strategy to tackle it. After all, 57% of employees and 52% of consumers are more likely to be loyal to companies that provide gifts. However, companies must give gifts fairly and responsibly for them to ..read more

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Consider the following scenario: You’re listening to your regularly scheduled radio show when it’s interrupted for the station’s annual pledge drive. You hear the on-air host making an appeal⁠—“Fundraising is an essential part of what we do at Public Broadcasting Station, and it’s the most efficient way to source funds needed to supply our listeners ..read more

In major election years, political campaigns are at the top of everyone’s minds. Your organization’s supporters receive political advertisements and donation appeals alongside those from your nonprofit, and donors may even wonder where your organization stands on key election issues. While 501(c)(3) nonprofits are prohibited from participating in or supporting specific political campaigns, that doesn’t mean you ..read more

Organizations dedicated to fostering positive social change often struggle to maximize their impact with tight budgets and limited resources. Fortunately, matching gifts for civic and community organizations present a powerful opportunity for individuals to double or even triple their generosity at no added cost. In doing so, these programs allow nonprofits to grow their revenue and tap ..read more

According to Steve Jobs, “The most powerful person in the world is the storyteller. The storyteller sets the vision, values & agenda of an entire generation that is to come.” Good stories are backed by hard data. Translating collected data or evidence into a compelling and insightful narrative is known as data storytelling. The skill ..read more

Double the Donation and Classy continue strong partnership with expanded integration capabilities. Now, mutual clients can leverage 360MatchPro on their Classy Studio giving experiences.  As Classy’s preferred matching gift solution, 360MatchPro already integrates with Classy’s standard and embedded donation forms to help nonprofits uncover matching gift opportunities. With Classy’s new, innovative Studio forms, fundraisers can ..read more