Your nonprofit’s donors lead busy lives—managing their careers, maintaining social relationships, and pursuing their personal goals. Because of this, it can be challenging to keep them continually involved in all that you’re doing to fulfill your mission. That’s why Giving Tuesday is such an important time for any nonprofit, no matter your size or cause. Established as a global generosity movement, Giving Tuesday is a day that’s all about making a difference. In this guide, we’ll discuss everything your nonprofit needs to know to make the most of this powerful opportunity, including: Giving T ..read more

Well-positioned sponsorships can transform any nonprofit event into a must-attend, memorable occasion. They can also help you fund a specific need or explore meaningful partnership opportunities that can expand your mission. However, many nonprofits struggle to find the right partners to support their goals. The first step in successfully recruiting more sponsors is to write a compelling sponsorship letter that explains your cause and why the recipient is the perfect fit to support you.  In this guide, we’ll show you how to write inspirational letters with the help of effective templ ..read more

Your nonprofit may have a loyal giving pool in your immediate area, but did you know that by using modern technology, you can grow your following tenfold? If you’re looking to fundraise and accept donations online, this means you can reach a wider audience than ever before. According to the CAF World Giving Index, 4.2 billion people (72% of the world’s adult population) gave money, time, or helped someone they didn’t know in 2022. By collecting online donations, you can tap into the passion and generosity of a global community and raise more for your cause. In this guide, we’ll ..read more

Summer camps are vibrant, exceptional places where children and teenagers can spend their summer participating in enriching activities. Behind the scenes, a lot of work occurs to make this possible. Camp directors and staff members plan activities, manage camp finances, fundraise, maintain camp facilities and equipment, and more. However, to ensure that you have enough campers in attendance to run a thriving camp, you need a thorough marketing plan. To help you round out your promotional efforts, we’ll cover five successful marketing strategies you can implement to secure the interest a ..read more

People of all ages benefit from community recreation programs. From children excitedly heading to little league practice to the adults blowing off steam at an after-work basketball game, recreational activities are fun for everyone. However, as you add more of these programs to your roster, management will become more complex—you may need a sports and recreation tool to sort out the details. That’s where sports and recreation software comes in. With a dedicated solution, you can support a whole host of community activities with less hassle. When purchasing software for your organizat ..read more

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Crowdfunding is a transformative strategy that can be used to harness the power of a large network or group and garner support.  A crowdfunding campaign is typically hosted when an individual or group needs to raise money for an important cause in a limited time span. Some common examples of causes include medical expenses, nonprofit funds, political campaigns, and even animal welfare missions.  Once you’ve solidified your cause, you’ll want to select a platform that best meets your fundraising needs. Then, you’ll begin raising awareness and promoting your fundraiser. There are quite ..read more

It’s no surprise that in 2020 alone, the number of organizations hosting virtual events has doubled. With a global pandemic on our hands, nonprofit organizations needed to find a way to step up and get donors to show up— all in a virtual world.  Based on the Virtual Events Research Report, creating a donation page is one of the most effective donation tactics you can use at a virtual event. Sounds easy enough, right? Shockingly, only 25% of those surveyed were actually following through and creating a page. And even more, only 8% of respondents were using peer-to-peer fundraising or crowd ..read more

As a pet care business owner, it’s no secret that you care deeply about animals. You’ve dedicated your professional life to ensuring that dogs and cats are safe, cared for, well-groomed, or effectively trained.  But taking care of the pets in your facility is a small piece of the puzzle. What if you want to make a difference for animals in a bigger way? There are cats and dogs across the country who are being neglected, abandoned, abused, or otherwise uncared for, and they deserve attention too. It’s possible to leverage the buzz around your pet business and turn it into support for anima ..read more

The average donor retention rate for first-year offline donors is 29%, while for online it’s only 22%. Those are some pretty shocking numbers. We’ll end up with donor retention rates under 20% if the donor retention stats continue to trend downward. Now, factor in the rising cost of donor acquisition. This makes for a difficult environment for fundraisers and their nonprofits to succeed. Do we have the power to change this? Yes. And the effects can be exponential. According to Adrian Sargeant, co-founder of the Institute for Sustainable Philanthropy, improving your retention by merely 10% will ..read more