Hello! I'm not sure anyone will have noticed, but I've stopped updating this blog. I might come back to it in the future. Who knows. Anything can happen. Life got super busy, I left my job at Open and then I set up my own thing. You can find me all over the internet. I'm on Twitter & Instagram. And that thing I set up is called Rally and has a website, a Twitter account an Instagram account and a Facebook page. It even has a LinkedIn page if that's your thing. See you over there ..read more

I mean it. If you have to make an ad. Make one as good as this one. One that makes you feel happy and optimistic about life ..read more

Originally posed on Medium where I do most of my writing now. --- I want to take a few minutes to tell you why I love the Colour of Change website. Reason 1: Has nothing to do with the website. It’s everything to do with the organisation, what they exist to do and how they present themselves to those they want to inspire to join them in the fight. This is their mission statement. Color Of Change is the nation’s largest online racial justice organization. We help people respond effectively to injustice in the world around us. As a national online force driven by over one million me ..read more

If we’ve had a meeting recently or you’ve heard me speak at conference it’s likely that you will have heard me say a version of this. “The future fundraising model will be more about engagement & community building than broadcast advertising.” Hardly the most controversial hypothesis, but one that makes a certain type of fundraiser froth, sigh and give me the side eye. That statement isn’t meant as a channel bash. It’s not a sign that I’ve lost my fundraising mind. And I can assure you that I still understand the principles of response and how to make a compelling fundraising offer. Th ..read more

For IWD we were asked at work to tell the story of one of the inspiring women in our lives. This is what I wrote. This is Antonietta de Gregorio is my Italian Grandmother (Nonna). She was a strong, principled, passionate, generous, stubborn and fiercely loyal woman who provided love and strength to her family. She took absolutely no shit from anyone. I adored her. Nonna was born into abject poverty in the South of Italy in 1915. Real poverty. I don’t think people who go there for their holidays realise how poor that generation actually were. She brought up kids while her husband was away f ..read more

I laughed so hard when I first saw this clip online. This is the story of how the internet works. If you want something to go viral. First of all you need to shut up. Then watch this. Then shut up. That track in all it's glory ..read more

Whatever your politics. This will move you. I can't remember seeing a Labour PPB of such high quality. A tear in my eye when the Mum talks about her boy... More fundraising films need to be this good. What do you think ..read more

I have a huge work crush on the ACLU. What I love about them the most is that they were ready for Trump. They did their research. They knew the threat. And as soon as he started his bullshit they were ready. And they came out all guns blazing to fight him on every level. They are not a single issue organisation. They are clear about who they are.  They speak with a consistent voice. And they win. They should be an inspiration to us all. More here ..read more

New Power... If you want me to join your movement... A Sunday Morning rant... Like it matters ..read more

Ai Weiwei's stunning documentary about the global refugee crisis is both beautiful & horrific. Everyone should see it ..read more