Table of contents: Background – Why Incorporate Sustainability into Your IoT Product Making the Case to Executives – Sustainability is Good for Business Setting Your Sustainability Targets A Structured Approach to Sustainable IoT Products Defining your baseline Identifying opportunities for your IoT product Balancing decisions with the rest of your product strategy Creating a Plan of Action Background – Why ..read more

Subscribe to the podcast on iTunes | Android | Stitcher | Spotify   Episode Details – Is 5G worth it? with Rob Tiffany 5G promises to be a revolutionary technology that will impact all aspects of our lives. But how much of that is real? And how much of it is just hype? To get to the bottom of this ..read more

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I often have conversations with Product people looking for a bigger purpose in their careers. They tell me they are tired of building “convenience apps” and chasing the latest FAANG or AirB&B trend. They would like to apply their skills to fight climate change but are overwhelmed and confused about where to start. “Climate change” or “energy transition” are big ..read more

In this World Product Day, I want to shine a light on one of the biggest opportunities for the PM profession: applying technology to fight the Climate crisis. I know the PM profession has an echo chamber that aims to be like FAANG companies. Don’t get me wrong, those are great companies, but I believe we could apply our expertise ..read more

As Product Managers, we like to think that our product will succeed if we listen to our users and build features to address the pain of a large market. That is correct in principle, but unfortunately, it’s a very B2C view of the PM profession. In B2C, you have a large number of customers who contribute a tiny portion of ..read more

To close the deal or satisfy an important customer, Product Teams often agree to develop one-off features for that particular customer. That’s a slippery slope and, in the long run, an innovation killer for B2B product teams. Overall, the Product Team has the right intentions since their goal is to make the customer successful. But in practice, they are digging ..read more

For most companies, B2B product innovation is a black box, resulting in frustrated Product teams and millions of dollars wasted on products nobody needs. But it doesn’t have to be like this. In this webinar hosted by Product People, I explain why companies fall into the black box tra. I’ll walk you through the B2B Innovator’s Map, an actionable, step-by-step ..read more

As a B2B Product Manager or Innovator, you’ve probably heard a million times about the importance of “understanding your users.” But what does it really mean to understand your users? And how can you use that information to build better products and get more buy-in from your stakeholders? There are many valuable frameworks like Personas and Jobs-To-Be-Done to articulate the ..read more

I had a great time as a guest on the Innovation Talks podcast by Sopheon. In this episode, Paul Heller, the host, and I discuss the complexities of innovation in a B2B context, and we dive deeper into examples of what it takes to innovate in hot areas like Energy and Climate. We also discussed critical topics of my book ..read more