The Challenge Swedbrand’s and Yoomi’s collaboration started in March 2016, when we began helping them with the development of their oval-shaped rigid boxes. One of the challenges we faced was the rather uncommon oval shape of the box, requiring skillful labor, with a short timeframe in relation to that. Yoomi appreciated our approach and decided to start working together with us. We immediately put all our efforts into this project to meet their needs and expectations. Openness and honesty from the very beginning enabled both parties to have a smooth collaboration during the who ..read more

The Challenge Swedbrand has been collaborating with The Chocolate Line since 2012, when Dominique Persoone understood the importance of packaging as a competitive advantage for his product. He got in touch with us to create a new range of packaging that represents his revolutionary and innovative chocolate creations. The Chocolate Line is one of our oldest and most trusted clients, and since 2012 Swedbrand has been trying to fulfill its needs in the best way possible, changing several packaging designs in order to blend the heritage of the company with its innovation. The Process Since th ..read more

The Challenge Swedbrand helped SCA improve sales and exposure of their Tena products in China by identifying the purchase behavior and product requirements of their target group and developing packaging and POS materials. The Process It was identified that the target group wanted simple and clear communication at time of purchase. The product features and benefits needed to be clearer and more specific to their needs. The Result ..read more

The Challenge A bottle of wine is a classic hostess gift. In fact, 60% of wine packages are bought as gifts. One of Chile’s largest wine groups, Santa Rita had this in mind when they contacted us to collaborate on thier gift packaging. Together with their national distributor, ASC Fine Wines, Santa Rita approached us with the challenge of creating an upgraded premium twin pack for their “120” line. Of course it goes without saying that the packaging needed to get the glass bottles safely to their destination but other considerations were attractiveness and unique design and ease of carrying. F ..read more

The Challenge It is universally known that however full you are, there’s always room for dessert. The appealing colors and creative decorations of creamy pastries and fruit cakes are definitely hard to resist, even after a big meal. Because of their incredible popularity, competition is very fierce in the dessert segment, which makes it even more important for brands to attract attention with an eye-catching product appearance. Maelu an award winning confectionery in the heart of Munich, known for its traditional cakes, éclairs and pralines, is fully-aware of the importance of packaging a ..read more

The Challenge Their initial idea was to use printed-paper with soft touch lamination. Since they wanted their box to look beautiful but also feel nice, we introduced them to soft touch paper. We provided them with samples of both types of boxes so that they could see both options, and they eventually opted for the soft touch version. One of the trickiest parts of this project was matching the right red, since the colour always changes according to the different kind of material it is used on. We also managed to find the perfect fit between base and lid, and obtain the ‘whoosh sound effect ..read more

The Challenge How to build a man We are always faced with various challenges at Swedbrand. But it is safe to say that we are not often challenged with the packaging of body parts – or rather, how to pack the parts of a mannequin. Hans Boodt wanted their packaging to reflect the same quality as their state-of-the-art mannequins. They needed a package with a positive first impression, that was easy to open and helped with simpler and faster mannequin assembly. The Process Our goal was to create packaging that felt more like receiving a gift. The main focus was “easy” – easy to carry, open, under ..read more

The Challenge Swedbrand has been collaborating with Gondo Gifts since May 2016, when we first met them during one of our business trips in Sweden. They already had an idea in mind for their packaging, but we helped them with some improvements they had envisioned. They were looking for something different from the laminations that many companies use: they wanted an extremely good quality material that both felt and looked great. The box that they had in mind should have given its clients the feeling of a wrapped gift. Besides this, we needed to come up with ideas on how to p ..read more

The Challenge Dr. Temt is a cosmetic company based in Austria whose products are available in leading clinics, spas and cosmetic centers in more than 70 countries worldwide. We first met with the Dr. Temt team during one of our business trips to Austria when we had the chance to introduce them to our packaging world, showing them our best products and collaborations. At that time Dr. Temt was about to launch its new cosmetic line and thus looking for inspirations in terms of materials and colours. Some specific requirements had to be met, though: finding the perfect jar and matching the perfec ..read more

The Challenge Once you’ve bought your new phone, you just want to get it in your hands. Only one thing keeps you from it – the box. This shouldn’t be much of a barrier; yet sometimes it really is. Instead of getting more excited about your new phone, you get frustrated. You basically need to rip it apart, use some kind of tool, or excessive violence to get your phone. And if you can’t open this simple box – how brilliant can this phone even be? Avoiding this kind of experience, was what we had in mind for the packaging of the Doro Liberto® 820 – a smartphone developed by Doro for their senior ..read more