Excellent packaging gives your product a significant edge. It elevates the buyer experience, enhances your brand image, and also preserves the integrity of the product. It’s no wonder packaging is a primary factor considered by one out of three online buyers. And businesses can retain 52% of first-time customers when […] The post A Beginners Guide to Purchasing Packaging appeared first on ibox Packaging ..read more

We all know one of the main purposes of packaging design is to create aesthetically pleasing packaging that helps sell your product. However, it is also important to ensure that your packaging is speaking to people who use your product and converting users.  We have gathered a few tips on […] The post How to Test the Effectiveness of your Packaging appeared first on ibox Packaging ..read more

With the world beginning to return to “normal”, folks are feeling more hopeful, more encouraged to socialize again, and move about this world with less trepidation than the year prior. Packaging design and design aesthetic has also been evolving.  We have covered some interesting packaging design trends in 2021. With […] The post Our Packaging Design Predictions for 2022 appeared first on ibox Packaging ..read more

In 2020, Market Research Future estimated that the global sustainable packaging market was valued at approximately 305 billion dollars. It is projected to hit a valuation of 473 billion come 2027! From personal care, beauty, and natural foods, the sustainable packaging market is growing exponentially. This means a great opportunity […] The post The Right Way to do Sustainable Packaging appeared first on ibox Packaging ..read more

The packaging industry has undergone significant changes in design technology, manufacturing processes, materials, and sustainability. We are also noticing that trends are changing as rapidly as the seasons.  The retail environment has always been incredibly competitive, and with the advent of ever changing packaging technologies, it is becoming even harder […] The post Retail Packaging Design Resources for Inspiration appeared first on ibox Packaging ..read more

While it is obvious that your product is the most important part of your business, packaging and marketing are a close second. Packaging helps sell your product and allows you to connect with your customers.  Specifically, having social media friendly packaging encourages customers to share photos on various online platforms, […] The post Inexpensive and Interesting Packaging Design Ideas appeared first on ibox Packaging ..read more

We know it, and we are still living through it. A global pandemic which brought the world to its knees and fundamentally changed the ways in which we conduct our everyday lives. As 2020 forced us to shift our priorities, packaging design necessarily changed with it. We have the ability […] The post Packaging Design Trend Report 2021: What’s in, and what’s going out appeared first on ibox Packaging ..read more

Social media has quickly risen to become the number one way that we communicate with our friends, family, and colleagues. The prevalence of social media in our every day lives has risen exponentially since 2004. As of 2021, there are approximately 3.78 billion global social media users; that is about […] The post How to Seamlessly Incorporate Social Media into your Packaging appeared first on ibox Packaging ..read more

Ecommerce packaging waste has skyrocketed during the pandemic. This is all to do with the rise of online shopping with people opting to shop from the comfort of their couches, rather than pack into crowded stores.  The negative environmental impacts of online shopping are much greater than that of traditional […] The post Affordable Sustainable Packaging appeared first on ibox Packaging ..read more

We’ve spoken at length over the past year about how the sharp rise of eCommerce due to the Covid 19 pandemic has impacted the way we look at packaging. However, with the mobilization of the vaccines, we are staring into a new dawn of potential herd immunity and the possibility […] The post How to use Retail Packaging as a Marketing Channel appeared first on ibox Packaging ..read more