AI From a People & Culture Perspective
Stratford Group Ltd. Blog
by Lindsay Harbers
8M ago
With the onset of new technologies, fear and uncertainty can be provoked in some people who, by nature, worry about change. AI is the latest agent of advanced technology that is hitting mainstream consciousness, and it has left many of us wondering what will happen in different areas of our lives. For many, that fear is rooted in concerns about their job security and whether they will be replaced by technology. Full disclosure – when I was asked to write a blog about AI and People and Culture, I wanted to dig in my heels and petition for a different theme.  Perhaps I’m one of those who ar ..read more
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Can Robots Keep Secrets?
Stratford Group Ltd. Blog
by Lindsay Harbers
9M ago
…And other musings about what the future of AI means for Intellectual Property ChatGPT might be helpful for writing a professionally worded email, or summarizing information from a quick Google Search, but it shouldn’t be used as a sounding board for your new, and potentially valuable, ideas. The capabilities and availability of AI tools have seemingly exploded overnight with no signs of slowing down. The possibilities for lightening the mental load and removing the tedious tasks from our to-do lists make them an enticing tool. But…as the use of AI becomes more ubiquitous and more information ..read more
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Can You Afford to Have an IP Strategy?
Stratford Group Ltd. Blog
by Lindsay Harbers
9M ago
The average cost of a single patent can run into the several thousands; trademarks are a lower, but still significant investment. Even trade secrets can cost money as you need to set up security infrastructure. If you’re a company with any kind of innovation or brand value you want to protect, it can seem daunting to pursue formal IP rights. Can you afford to have an IP strategy?  The real question is can you afford NOT to have one! (Spoiler alert – you can’t.) All companies, not just tech companies, need an IP strategy to maximize value and reduce risk. Not all companies need to use all ..read more
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Engage Your Team to Get the Most Out of Your Career
Stratford Group Ltd. Blog
by Stratford Group Ltd.
9M ago
Fostering an atmosphere of engagement, collaboration, respect and trust between you and your team members can help unleash each individual’s potential – leading to improved team dynamics and satisfaction for both leaders and employees alike. Engaging with your team forms strong connections, helps generate new ideas, and brings out everyone’s best work. Here are 3 ways to foster a better connection with your teammates and direct reports, helping lead to success and a more fulfilling career. When I left an almost 20-year career in telecom to join Stratford, I did so because I wanted t ..read more
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How Tapping into Neuroscience Can Make You a Better Leader
Stratford Group Ltd. Blog
by Lindsay Harbers
10M ago
What do change leadership and dopamine have in common?  Well, both have the potential effect on our brain of creating positive emotions and good feelings about what is happening around us. Let me explain why Change Leaders can use what we know about brain science to help their teams and organizations accept change, manage transition, and even drive adoption to large-scale operational transformation. In last month’s blog post, my colleague Dean Fulford showcased his learnings from an HBR article about how Leaders need to create trust by creating clarity and the linkages from research in Ne ..read more
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How to Attract the Right Talent
Stratford Group Ltd. Blog
by Stratford Group Ltd.
1y ago
Most organizations can readily speak to their brand to attract customers. They have invested thousands of dollars to identify the ideal client, create client personas, and deploy snazzy marketing campaigns targeted at those personas. What if I told you that following the exact same process to understand an organization’s ideal employee, employee personas, and developing an employer brand to market to those personas is just as important? And yet very few employers choose to make this investment. Understanding the make-up of your workforce is not only a huge asset when it comes time to determi ..read more
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Sounds Like a Trademark
Stratford Group Ltd. Blog
by Stratford Group Ltd.
1y ago
Is it possible to trademark a sound? Possibly. But there are a few unique rules/conditions to do so. Think you may have a distinctive sound that would benefit from trademark protection? Read on to see if it might be eligible…   If you grew up in the ‘good ol’ days’ before streaming became the norm, you will probably appreciate this thought exercise. Imagine you’ve just finished dinner and are in the kitchen washing dishes, the television is on in the living room with the sound playing in the background. You’re washing the last dinner plate when you hear the distinctive “Dun dun” echo fr ..read more
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Working On the Business vs. In the Business
Stratford Group Ltd. Blog
by Lindsay Harbers
1y ago
As a CEO or business owner, you might feel like you’re working hard to make sure that everything is running smoothly. Instead of merely putting out fires every day (working ‘in’ your business), have you taken the time to consider what elements truly drive value when it comes to running a successful – and valuable – company (working ‘on’ your business)? Evaluating these primary drivers objectively can provide insights into where potential weaknesses lie – and reveal opportunities for improvement. This month we’re introducing our Value Builder Assessment which can help give you a perspective as ..read more
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Where Data Strategy and IP Strategy Meet
Stratford Group Ltd. Blog
by Stratford Group Ltd.
1y ago
2023 has been flying by and as we head into the summer months, it’s a great time to be able to take moment to check-in on your strategy and its implementation. The successful execution of a business strategy includes the alignment and implementation of strategy subtypes. Most corporations are aware they need a data strategy and an intellectual property (IP) strategy but the intersection of how they intertwine and can be of service to the overarching business strategy may be elusive. Your Data is an Asset, Treat it as Such Data, in all its various forms and uses, is ubiquitous within a business ..read more
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An Unexpected Way to Reduce Stress and Support Employee Wellness
Stratford Group Ltd. Blog
by Stratford Group Ltd.
1y ago
As organizations evolve post-pandemic, we continue to hear questions about what “more” can be done to support employee health and wellness, deliver a strong employee value proposition, and nurture the employee experience. Leaders are digging deep to find creative, modern, and practical ways to help minimize employee stress while also ensuring organizational goals are met. On the surface, this is not a simple undertaking. First, let’s talk about workplace stress. There are many factors that can cause employees to feel stress: from relationships and workload; to working conditions and organizati ..read more
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