Scaling Online Programming: The Fundamental Building Blocks
Ruffalo Noel Levitz Blog | Higher Education Enrollment, Student Retention, and Student Success
by Scott Jeffe
6d ago
Andrea Carroll-Glover Andrea Carroll-Glover has built online programs from the ground up at each of the institutions at which she has worked. Since joining the Capella University team more than 15 years ago, and then leading online development efforts at St. Mary’s University of Minnesota, Andrea has brought her business background in sales, marketing, operations and product development to the process of helping her institutions meet ever increasing demand for online study. Andrea indicated that her background working in tech startups has more applicability than we may think to higher educatio ..read more
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3 Stats That Signal the Transformation of Higher Education
Ruffalo Noel Levitz Blog | Higher Education Enrollment, Student Retention, and Student Success
by Scott Jeffe
6d ago
In a November 2022 blog, I presented some high level findings on the differences between IPEDS data on 12-Month Unduplicated Headcount numbers (“12-Month data”) versus IPEDS Fall Snapshot numbers (“Snapshot Data”). Snapshot Data are used by almost everyone in higher education to help understand trends and dynamics. While the November blog indicated that Snapshot Data undercounted total enrollment by nearly 6 million students in 2019 (the last pre-pandemic year), I didn’t go too far into where these missing students were hidden. This can all be found when you look at those enrollment difference ..read more
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Filling the Gaps: How a Transparent Partnership Began
Ruffalo Noel Levitz Blog | Higher Education Enrollment, Student Retention, and Student Success
by Holly Tapper
1w ago
I recently met with a university dean to discuss her school ending their long OPM relationship. In the last year of that relationship, no enrollment was generated for their fall cohort. As they began to think about the future, it was clear that they would be moving on with little knowledge of the marketing and conversion efforts that were used during the many years they put these things in the hand of their “partner.” How would they proceed with recruiting for these online programs themselves without the internal expertise or staffing, and with very little tuition revenue to make ch ..read more
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Engagement Is the Key to Boosting Your Student Search Campaigns
Ruffalo Noel Levitz Blog | Higher Education Enrollment, Student Retention, and Student Success
by Drew Melendres
1w ago
Engaging students and parents can supercharge your student search. Student search has undergone rapid transformation in recent years. For decades it was a one-way conversation completely controlled by colleges and universities. Students inquired, campuses responded; students applied, campuses responded; and so on. That call-response interaction repeated itself throughout the funnel. With the arrival of digital communications, campuses added more channels to their communication flows, but even this omnichannel approach was still very one-way in those various channels. That approach will not cut ..read more
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A Look Back at Our Top 2022 Fundraising and Donor Engagement Blogs 
Ruffalo Noel Levitz Blog | Higher Education Enrollment, Student Retention, and Student Success
by Brian Gawor
2w ago
Last year, we sent you a ton of content about the rapidly changing world of donor engagement. As we move into a new year, we thought it would be good to look back and share some great insights you might have missed. Here are our top blogs in three key areas. I encourage you to check them out and use what you read to jumpstart your 2023 fundraising strategy.  New tech is transforming donor engagement  2022 was the year that many organizations adopted new channels and strategy to engage donors. Texting, AI-based personalization, and coordination across multiple channels were key theme ..read more
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What Are Your Mid-Year FY23 Fundraising Results? Tell Us in a New RNL Survey
Ruffalo Noel Levitz Blog | Higher Education Enrollment, Student Retention, and Student Success
by Brian Gawor
2w ago
We’ve just launched our first 2023 Advancement Leaders Speak Survey. Prompted by RNL’s fundraising advisory board and discussions we’ve had with RNL partners, we launched the survey early this year to answer some key questions we’re being asked: Are you up or down on donors, dollars, compared to last January, as you begin to complete the fiscal year? What has impacted those results, from key strategy shifts, changes to events, the economy, and competition from other causes? What are your key FY23 priorities, and do your priorities match with your leadership? What holds the most promise and ..read more
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2023 RNL Graduate and Online Innovation Summit: Questions, Answers, Actions, and Results
Ruffalo Noel Levitz Blog | Higher Education Enrollment, Student Retention, and Student Success
by Scott Jeffe
1M ago
How do you scale for growth? What do students expect? How do we assess market demand? When a group of my colleagues sat down a few weeks ago to begin planning RNL’s third Graduate and Online Innovation Summit, we began brainstorming the questions that we have all been hearing in the last several months, and these were at the top of the list. Each of these will be covered when we convene virtually on February 23.   Susan Aldridge My colleagues have also been asked: What have those that have begun the process of scaling for growth learned along the way? Institutional leadership are looking ..read more
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Help Us Build Our Graduate and Online Research for 2023
Ruffalo Noel Levitz Blog | Higher Education Enrollment, Student Retention, and Student Success
by Scott Jeffe
1M ago
RNL’s 2023 graduate and online research agenda will include an analysis of the policy and practice adjustments that are most likely make graduate or online students select your institution rather than the others they are considering (75+ percent of these students consider at least two institutions). To accomplish this and make the results as useful as possible, we are giving you the chance to help shape our research (more on how to do this at the end of this blog). First, here’s the context for the research. We will conduct two simultaneous surveys: A survey of students about the policies and ..read more
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Five Eye-Opening Things We Learned About Online Education in 2022
Ruffalo Noel Levitz Blog | Higher Education Enrollment, Student Retention, and Student Success
by Scott Jeffe
1M ago
2022 will be remembered as RNL’s “Year of Online.” Over the course of the last 12 months, we published two groundbreaking reports focused on online education. In May, we released the inaugural Online Student Recruitment Report presenting findings from our survey of 1,600 prospective online students. We followed this with the debut of the Online Program Marketing and Recruitment Practices report in October, which profiled the strategies, tactics, and operations of more than 100 schools with online programs. We’ve discussed and presented findings from these reports throughout the year, but I re ..read more
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Emotions and College Planning
Ruffalo Noel Levitz Blog | Higher Education Enrollment, Student Retention, and Student Success
by Raquel Bermejo
1M ago
In 2022 RNL surveyed high school counselors and parents of high school students, and overwhelmingly they shared that the mental and emotional health of students was their most pressing concern. In addition, counselors said mental and emotional health was their primary job focus, and parents shared their worries about how mental and emotional health issues might impact their students’ lives and transition into college and adulthood.  Other research studies have reiterated how many prospective college students struggle with these issues. A survey conducted by the Harris Poll found that 70 p ..read more
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