Liaison, a leader in higher education technology solutions, today launched MyLiaison, a groundbreaking website designed to connect prospective undergraduate and graduate students with their ideal educational and career paths. MyLiaison is based on Liaison’s Living Profile technology platform and is designed to redefine the journey from education to employment, offering a seamless pipeline that guides users through choosing and applying to educational programs. “MyLiaison is a gateway to the future for students and educators,” Stephen Taylor, Vice President of Graduate Enrollment Strategy at Li ..read more

In March, the New York Times published a must-read article exploring the relationship between two of the most important recent developments in higher education: the Supreme Court’s ruling on college admissions ending affirmative action and the fast-growing role that data-driven analytics tools are now able to play in helping foster equity in college admissions. It’s fair to say that the Times article also reinforced the value of the work Liaison Othot does to help colleges and universities accomplish their enrollment and student success goals through technology. Working with a Stanford profess ..read more

Artificial Intelligence (AI) isn’t coming soon to a campus near you — it’s already here. Discover how Liaison Othot works with higher-ed institutions to deliver predictive insights about students and potential applicants that fuel the ongoing success of recruitment, admissions, retention, and equitability initiatives.  Othot’s AI-driven strategies foster stronger connections with the right students at the right time by allowing schools to define their outreach objectives and identify the exact types of students they want to engage with timely, relevant, and action-oriented messaging.  ..read more

In the first weeks of college, students learn that success isn’t just about grades and getting involved. They look for their niche, whether it’s a club, a health program, or a regular social gathering. But over time, it’s easy for students to lose sight of these crucial support systems. A recent study found that up to 60% of students had no idea how many support services were available on their college campus. When students don’t get involved on campus, they shut the door on so much more than a single study session or a meeting with an advisor. They lose out on enrichment opportuniti ..read more

On March 14th, our employees gathered to watch this live panel discussion featuring some of Liaison’s executive women in tech discussing everything from missed handshakes, to mentors, to girls in STEM. Meet the panel and dive into the discussion below! Hayley Wolf | Vice President, Sales Spending over a decade in leadership across three campus enrollment offices as Director of Admissions. She’s been a Liaison for the last six years. She’s also successfully founded, operated, and sold two businesses a rooftop bar and a wine bar. And she brings her extensive enrollment and campus knowledge and ..read more

The other day, I came across an old video from 1994. Television morning show hosts Katie Couric and Bryant Gumbel were attempting to understand the internet. Yes, the internet. Gumbel says with frustration and annoyance, “What is the internet anyway?” Couric then asks a producer, “Allison, can you explain what internet is?” From our perspective today, this video is hilarious! It is also very meta. Little did they know that their whole conversation would one day be readily available via… the internet. And, to what would be Couric’s complete shock, their conversation is accessible without a phon ..read more

As technology continues to revolutionize higher education, institutions are increasingly turning to artificial intelligence to optimize staffing processes, enhance efficiency, and support staff members in delivering exceptional experiences to students and stakeholders alike. AI is reshaping staffing dynamics on campuses across the globe, from recruitment and onboarding to ongoing professional development and support.  How Can AI Benefit Higher Education Staffing?   AI is revolutionizing the way higher education staff are recruited and managed, streamlining processes and making r ..read more

Every January, our +400 employees gather virtually and in person to celebrate the successes and accomplishments of the previous calendar year. The long-time employees are recognized for their commitment to Liaison, followed by the ‘people of the year’ and two company-specific awards. This year, we thought those individuals’ needed recognition on a larger stage. We are thrilled to share the 2023 award winners with you here. Thank you for your commitment to Liaison, our partners, and the higher education community! The post Liaison Celebrates Employee Appreciation Day 2024 appeared first on L ..read more

As AI continues to weave its way into the fabric of higher education, educators and administrators will increasingly need to uphold a high standard of AI accountability and responsibility. Safeguards must be instituted at colleges and universities to ensure the ethical, fair, and responsible use of AI, and transparency will emerge as a critical element in building trust within the campus community.   Why is AI Transparency So Important As the use of artificial intelligence in higher education increasingly shapes institutions, fostering transparency is essential. Open communication a ..read more

Well, here we are.   March is upon us, and much to our dismay, but not surprise, we still await the processing of student FAFSAs and receipt of ISIRs.   Originally promised by the Education Department by February, now promised in mid-March. The ever-changing goalposts may still change again. With students’ decisions lying in the balance so are institutional budgets. The impact of these delays will be far reaching.   So, what now?  Many schools are finding themselves in familiar territory – needing to pivot. One of the many things my colleagues in higher educa ..read more