In today’s competitive retail landscape, product manufacturers need to ensure that their products are being displayed and sold in the best possible way. This is where in-store audits come into play – they allow manufacturers to gather insights on how their products are performing at the point of sale. In-store audits involve a team of individuals visiting retail stores and evaluating various aspects such as product placement, shelf space allocation, pricing, and promotions. These audits provide valuable information that can help manufacturers make informed decisions about their products and im ..read more

If you’re launching a new retail product, working with distributors can be a great way to get it into the hands of your target market. distributors are companies that specialize in getting products from manufacturers to retailers. They typically have established relationships with retailers and can help you reach a larger number of potential customers. Why distributors are essential for your retail product launch Distributors are an essential piece of the puzzle when it comes to launching a retail product. They act as the link between manufacturers and retailers, ensuring that products get int ..read more

Starting your own product startup can be an exciting and rewarding journey. With the right idea, determination, and hard work, you can turn your vision into a successful business. However, the road to success is not easy and requires careful planning and execution. In this blog post, we will take you through the journey of a successful product startup from idea to launch. Ideation: Where it all begins The first step in any startup journey is coming up with an idea. This can be a daunting task, but it’s important to remember that not all ideas are original. Instead of trying to reinvent the whe ..read more

As product manufacturers, we all understand the importance of retail buyers in bringing our products to the market. These are the people who have direct access to consumers and can help us showcase our products on their shelves. But building relationships with retailers is not always easy. With so many other manufacturers vying for their attention, it can be challenging to stand out and make a lasting impression. However, having strong relationships with retailers is vital for a successful product launch. In this blog post, we will discuss some tips on how to build relationships with retailers ..read more

Drug store retailers like Walgreens and CVS are known for their wide variety of products, from over-the-counter medications to beauty and personal care items. Getting your product placed in these retail giants can be a huge opportunity for exposure and sales. However, it’s not as simple as approaching them with your product and hoping for the best. In this blog post, we’ll discuss some strategies for successfully getting your product placed in Walgreens or CVS. Know Your Target Market Before approaching drug store retailers like Walgreens or CVS, it’s important to understand their target marke ..read more

In 1960, the founder and eventual CEO of Intel, Gordon Moore, made a hypothesis about the pace with which computing would accelerate in the coming decades. ‘Moore’s Law’ as it came to be known, stated that on their current trajectory, the number of transistors on a circuit would double every two years while the cost to attain those improvements remained relatively stable. The concept soon became a rallying cry for futurists, tech nerds, and engineers alike – many of whom believed that the combination of growing capability and shrinking cost would add up to a Utopian society replete with flyin ..read more

As a product startup, it can be difficult to know how to find the right venture capitalists. There are many factors to consider, and it can be tough to determine which VCs are the best fit for your company. However, by doing your research and understanding what you’re looking for, you can increase your chances of finding the right investors for your product startup. Here are a few tips on how to find the right venture capitalists for your product startup: 1. Do your research It’s important to do your research when you’re looking for venture capitalists. You should try to learn as much as you c ..read more

As consumers become more environmentally conscious, businesses are under increasing pressure to develop sustainable products. This is especially true for startups, as sustainability can be a key differentiator in the highly competitive market. In this blog post, we will discuss how startups can incorporate green practices into their product design process. Understanding Sustainability in Product Design Before we dive into how startups can incorporate green practices, it is important to understand what sustainability means in product design. Simply put, sustainability refers to the ability of a ..read more

In today’s crowded retail landscape, capturing customers’ attention and standing out from the competition is harder than ever. That’s where a strategically designed product display comes in. By telling a story, creating an emotional connection, and highlighting your product’s unique value, a well-crafted display can stop customers in their tracks and drive sales. But before you start building, there are a few key questions to answer: What products do you want to feature? Decide which products you want to showcase. Displays can highlight a single flagship product or a curated selection. Conside ..read more

Launching a new product in the retail space is an exciting time for any product manufacturer, but it also comes with its fair share of challenges. From inventory management to marketing strategies, there are various factors that can affect the success of a retail product launch. To help you overcome some common retail product launch challenges, we have compiled 5 tips that will guide you in the process. Tip 1: Plan Ahead and Set Realistic Goals Launching a new product requires proper planning and goal setting. Before starting the launch process, it is important to have a clear understanding of ..read more