Algonomy Blog
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Articles on customer analytics, retail, customer data platform, engagement, marketing, and supplier collaboration. Algonomy is a global leader in algorithmic customer engagement powering digital-first strategies for retail brands with AI.
Algonomy Blog
2w ago
Research suggests that 80% of customers on B2B commerce platforms expect to receive a buying experience that’s on par with that offered to their B2C counterparts1 – placing a great deal of pressure on businesses to up their game.
However, 75% of B2B customers feel that their expectations for personalized experiences are not being met.2 The reason? Conventional personalization platforms can’t adapt to the unique nature of B2B commerce.
B2B ecommerce personalization comes down to helping buyers get what they need faster. That starts in the search box, typically the primary point of interac ..read more
Algonomy Blog
2w ago
Easter is a time when homes resonate with laughter, adorned with bright decorations symbolizing renewal and hope. Easter signifies more than a holiday—it’s a cherished opportunity to come together, share meals, and create lasting memories. From egg hunts that spark excitement in children’s eyes to the joy of exchanging gifts and indulging in delectable treats, Easter embodies the essence of togetherness and celebration.
Yet, amidst the festivities, there’s an underlying buzz in the air—a sense of anticipation for the Spring sale season that accompanies Easter. For consumers, it’s not just abou ..read more
Algonomy Blog
1M ago
In the bustling world of health, beauty, and wellness retail, staying ahead of the curve is not just a strategy – it’s a necessity. With customers demanding more personalized experiences and seamless transactions, retailers are faced with a myriad of challenges. From managing promotions to balancing complex product assortments, the road to success can seem daunting. And it doesn’t help that previously successful merchandising and supply chain planning strategies are now glaringly failing.
In this blog, we’ll delve into the obstacles faced by health, beauty, and wellness retailers when it comes ..read more
Algonomy Blog
4M ago
The recommendation engine market size, valued at just over $1 billion in 2018, is projected to hit an astounding $12 billion by 2025. Almost seven out of ten business leaders are boosting their investments in personalization, revealed a recent survey.
In a time where the majority of eCommerce players are focusing on personalization, businesses must craft unique and memorable shopping experiences that not only cater to shoppers’ individual preferences but also set them apart from the competition.
Guided Selling, powered by Algonomy Recommend, lets optimization managers curate a shopping journey ..read more
Algonomy Blog
5M ago
The holiday season is a time of joy and celebration for many, but for online retailers, it’s also a period of intense preparation.
As a personalization consultant at Algonomy, I’ve had the privilege of assisting some of the world’s leading retail businesses in ensuring that their customer experiences are finely tuned and optimized for the festive rush.
In this blog post, I’ll take you through the essential strategies and optimizations that we recommend to our clients to ensure a successful holiday season.
Early Planning and Strategy
The holiday season isn’t just a busy time for sho ..read more
Algonomy Blog
6M ago
Ah, the joyous season is almost upon us, and retailers are donning their festive hats to prepare for the promotional whirlwind – scrambling to finalize the assortment and promotions for the season.
Yet, amidst the tinsel and cheer, there’s a not-so-merry disruptor lurking—In-store product cannibalization.
What exactly is this grinch-like phenomenon, how does it threaten the holiday merchandising feast, and how can AI save the day? Let’s unwrap the mystery.
Unmasking Product Cannibalization
Picture this: one product munching on the demand of another, akin to a festive feast gone awry. This, my ..read more
Algonomy Blog
7M ago
The Inventory Dilemma We All Face
You know that feeling when you open your closet and find it crammed with clothes you never wear? Well, that’s a bit like how traditional inventory management works. Imagine you run a retail store, and you’re stocking up on products, hoping they’ll fly off the shelves. But often, they don’t. You’re left with piles of unsold merchandise, and guess what? That’s money tied up in items that are just taking up space.
Now, let’s get down to some facts. According to a study by The Retail Owner, excessive inventory can gobble up a whopping 25-32% of your operating expe ..read more
Algonomy Blog
1y ago
Replenishment planning is a crucial aspect of grocery retail. It involves ensuring that shelves are stocked with the right products in the right quantities at the right time.
In today’s dynamic market, demand planners and supply chain managers have to deal with a new set of challenges such as volatile demand, supplier unpredictability, missing historical data, and various supply chain disruptions.
Moreover, they still need to do their everyday job – planning and balancing inventory across stores for all SKUs, meeting their customers’ expectations, and outperforming competitors.
Before the pand ..read more
Algonomy Blog
1y ago
Conventional wisdom has maintained that Personalization Utopia can be obtained by 1-1 Individualization. Sounds like a novel idea, but the reality for eCommerce executives is that it is not only difficult to achieve, it is simply not scalable. Thus, these initiatives eventually never take off and often find a home in the archives of failed plans.
Why is it so hard? What can retail leaders do to get close and what can technology do to assist?
Well for starters, cross-functional alignment is absolutely needed to determine the KPI impact. If there is a new program to reduce churn, eCommerce needs ..read more
Algonomy Blog
1y ago
The pandemic might be close to the end thanks to public health programs, inflation may be easing and supply chain disruptions may be on the wane. But 2023 is nevertheless going to be defined by uncertainty, according to Michelle Evans, Euromonitor International global lead of retail and digital consumer insights.
One of the main reasons for this is ever-evolving, shifting consumer priorities. While most retailers know the significance of front end systems that help them acquire customers effectively, a majority of them also realize the importance of supplier networks in improving profitability ..read more