Graphic Design Education: An Insider’s Look
Inkbot Design Blog
by Stuart Crawford
8h ago
Graphic Design Education: An Insider's Look So interested in graphic design, are you? Well, here is the place for you! You can’t find a more creative and adaptable field than graphic design. The main aim is to combine visuals with text and layout to communicate ideas or messages. Notable, isn’t it? Why study graphic design? You may ask. The reasons, my friend, are countless. First of all, it’s a highly marketable skill. Good graphic designers are needed in many industries, from advertising and marketing to publishing, web design or even video game development. Once you have acquired knowledge ..read more
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What is Brand Identity? The Definitive Guide
Inkbot Design Blog
by Stuart Crawford
8h ago
What is Brand Identity? The Definitive Guide What do you associate with names like Apple, Nike or Coca-Cola? I’m going to assume an image pops up in your mind immediately. It could be a sleek aluminium laptop, stylish sports clothes or that red and white swirl. But why do brands have such strong identities? Is there any particular reason behind it? How can I create my own irresistible brand? This article will review everything known as “brand identity.” So get ready because we will dig deep into branding psychology by looking at some real-life cases and giving advice on how you can make people ..read more
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The 8 Best UI Design Tools to Try
Inkbot Design Blog
by Stuart Crawford
13h ago
The 8 Best UI Design Tools to Try Think of how often you have been in total panic, nearly pulling your hair out because of the incompleteness of the UI design tool you are currently using. I know what it feels like. Thinking about user interfaces is passionate work, but the process may seem like a nightmare without proper tools. But don’t worry! I’ve searched the Internet, interviewed designers, and tested almost all the available UI design tools. And guess what? Some genuine pearls will make your life so much simpler. So sit back, get yourself a cup of coffee (or maybe even an occasional glas ..read more
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Top 10 Tips for Content Marketing Success
Inkbot Design Blog
by Stuart Crawford
1d ago
Top 10 Tips for Content Marketing Success Let's start with the most critical question – what is content marketing? In its simplest form, it’s creating and sharing valuable information that attracts and maintains an audience. Instead of bothering individuals with sales pitches as regular ads do, this advertising provides continual solutions through valuable facts. So why does everyone care about content marketing so much? Today’s society has grown tired of being bombarded by irritating advertisements. We block them out like white noise. But offer something genuinely interesting or helpful? Now ..read more
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How to Check a Website’s Reliability
Inkbot Design Blog
by Stuart Crawford
1d ago
How to Check a Website's Reliability We all know the feeling: you're happily surfing the internet, devouring information like candy, when suddenly a little voice in your head asks, “But…can I trust this?” And it's an excellent question to ask. For days, the internet is questionable in an age of digital pranks, fake news, and online hoaxes. It’s the Wild West of information – anyone can plant a virtual flag and make any claim they want. So, how do you separate the wheat from the virtual chaff? How do you look at a website and know if it’s legit or just full of it? That’s what we’re going to lea ..read more
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25+ Best Tagline Examples: The Power of a Punchy Tagline
Inkbot Design Blog
by Stuart Crawford
2d ago
25+ Best Tagline Examples: The Power of a Punchy Tagline Have you ever heard those slogans that never seem to leave your mind? You know the ones; they’re the ones that you catch yourself singing or saying without even realising it. Slogans like “Just Do It” or “Think Different”. Those catchy little phrases are called taglines. A great tagline is linguistic magic – it encapsulates a brand’s identity and plugs itself into your brain. It takes the overall positioning and condenses it into a bite-sized, portable package that follows you. When they’re at their best, taglines don’t just make you thi ..read more
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Real Estate Marketing: The Keys to Success
Inkbot Design Blog
by Stuart Crawford
3d ago
Real Estate Marketing: The Keys to Success Congratulations on acquiring a realtor licence, which means you are ready to sell properties and earn some commissions. However, how can you get customers?  Self-promotion is vital for agents, although it is not as essential as publishing a few advertisements. You need an all-inclusive marketing plan for a constant flow of leads and clients. Relax now because I got your back!  This article will reveal my top real estate marketing secrets and tips as an experienced agent. Let’s get started! What is Real Estate Marketing? First things first ..read more
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The Market Research Process: An Insider’s Guide
Inkbot Design Blog
by Stuart Crawford
3d ago
The Market Research Process: An Insider's Guide Market research should be your primary concern whether you are commencing a new venture, introducing a new commodity, or simply attempting to outdo competitors. Reflect on it – how can you succeed without understanding the people who make up your target market, their needs, their wants and what influences them to buy? It is like hitting the bull’s eye with a blindfold on. When you take time to delve deeper into researching your particular industry, there are so many things that come into view that will shape each part of your business strategy. T ..read more
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Social Media Videos: The New Kings of Content Marketing
Inkbot Design Blog
by Stuart Crawford
3d ago
Social Media Videos: The New Kings of Content Marketing We can all agree that videos are amazing. They activate more than one sense, deliver a wealth of information quickly, and are just fun to watch. But social media videos? That’s where the real magic happens. This fast-paced, shareable content has genuinely taken the crown in digital marketing. Why? Because in our rapidly scrolling, hashtag-obsessed digital age, a video is the only surefire way to make thumbs stop and get serious attention. Filming on a Smartphone? No Biggie! The great thing about social media videos is that they don’t requ ..read more
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The Definitive Guide to Flutter App Development
Inkbot Design Blog
by Stuart Crawford
3d ago
The Definitive Guide to Flutter App Development Lately, there has been a lot of talk about Flutter app development. But what exactly is it? Google created Flutter as an open-source mobile application framework. Developers can build apps for iOS, Android, web, desktop and embedded devices using this single codebase. That’s pretty cool, right? Instead of learning different languages and frameworks for each platform, you need to know one programming language (Dart) and one codebase with Flutter to ship apps everywhere. This will save developers immeasurable amounts of time, money, and headaches ..read more
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