Summer travel is in full swing, making it the perfect time for hotels to ramp up their booking strategies. To capture as many reservations as possible, hoteliers must focus on their digital presence and online marketing efforts. This summer, the key areas to hone in on are social media, online review response, and hotel reputation management. Mastering these aspects will give your properties a competitive edge, helping you outperform others in the market. Boost Your Social Media Presence A robust social media strategy is essential for maximizing hotel bookings. Surprisingly, many hoteliers hav ..read more

Join the Suite Spot in this episode of TMG Hospitality Campus Crawl featuring Florida Atlantic University! FAU Professor, Dr. Peter Ricci, joins the episode to shine a light on the FAU hospitality program and tells viewers why it is one-of-a-kind and how it prepares its students for success in the hospitality industry.  Episode Transcript Our podcast is produced as an audio resource. Transcripts are generated using speech recognition software and human editing and may contain errors. Before republishing quotes, we ask that you reference the audio. Ryan Embree: Welcome to Suite Spot, wher ..read more

In this inaugural episode of the TMG Hospitality Campus Crawl series, the Suite Spot takes a trip down to Miami to visit the Chaplin School of Hospitality & Tourism Management at Florida International University to meet with the Dean of the School, Dr. Michael Cheng.  Host Ryan Embree sits down with Dr. Cheng to discuss the high-ranking academic institution and how it is preparing the next generation of elite hospitality professionals.  Tune in now! Episode Transcript Our podcast is produced as an audio resource. Transcripts are generated using speech recognition software and hu ..read more

Social media has expanded past its original purpose of connecting people. It has evolved into a powerful tool for discovering new information. Hotels must maintain their social presence to ensure they remain relevant in online searches.  For hoteliers, this trend presents both challenges and opportunities to connect with guests in innovative ways. Embracing this trend is crucial, but it can be difficult to start and maintain consistency.  Check out our easy-to-follow guide and discover best practices for ensuring your property is taking advantage of social media’s opportunities. Vie ..read more

  Hoteliers often ask if review responses and guest feedback are still important. The answer is, and will always be, yes. According to Accor’s Importance of Reviews and Reputation Report released in June 2024, 97% of online users read reviews at least some of the time before booking. It is also the #2 most important factor in traveler booking decisions.   But how has it changed over time? Online review sites have been around for a very long time, resulting in an increase in the number of reviews that hotels receive over time. A decade ago, it may have taken just a few months to mov ..read more

The Suite Spot takes a virtual visit to Turks and Caicos in the latest installment of the Spotlight series, which showcases some of the world’s most historic and iconic hotel properties. In this episode, viewers get a look at the highly anticipated property, Salterra Resort & Spa, which is set to open its doors in early 2025.  The resort’s managing director, Michael Tibbetts, joins the Suite Spot to discuss what travelers can expect from the resort and how Salterra Resort & Spa is elevating the guest experience. Tune in now to hear all the details!  Episode Transcript Our po ..read more

Social media has become the cornerstone of any successful marketing strategy. With platforms like Instagram, Facebook, LinkedIn, TikTok, and X (formerly known as Twitter), hotels can reach a global audience and engage with their guests in real-time. However, to truly leverage social media’s power, it’s crucial to understand its analytics.  Social media analytics provide insights into how your content is performing, who your audience is, and how you can optimize your strategy for better results. In this blog post, we’ll explore the importance of social media analytics, how to understand th ..read more

In this celebratory episode, Travel Media Group is celebrating a major milestone! TMG has officially surpassed 1,000,000 social followers created for our hotel social partners!  Join Suite Spot host, Ryan Embree, and Chief Technology Officer at TMG, Jason Lee as these two social media experts discuss the incredible achievement and what it means to the organization. For our hotelier listeners out there, go to our website to learn more about how you can be apart of the next milestone and increase your hotel’s social followers by partnering with us. Episode Transcript Our podcast is produced ..read more

Travel Media Group is pleased to announce they have surpassed ONE MILLION followers across all their social media hotel partner’s pages. As a provider exclusively serving hospitality, this is an exciting milestone for the company and its hotel clients. What is Social Media for Hotels? Travel Media Group’s Social Media solution is a strategy crafted by highly trained, expert social media curators who collaborate with brands, hotel management companies, and individual hoteliers worldwide to post on and manage their social media presence across various platforms. Since its birth, TMG’s Social Med ..read more

The latest and greatest TMG Hospitality Trailblazers episode is here! Join Suite Spot host Ryan Embree and the Chief Marketing Officer at Charlestowne Hotels, Michael Cady, as these two hospitality experts cover some exciting and insightful topics for viewers, including:    Sustainability in the Hotel Industry The First 100% All-Electric Hotel in the Country: Hotel Marcel The Critical Importance of a Strong Social Media Presence Technology and the Guest Experience What is on the Horizon for Charlestowne Hotels Tune in now! Episode Transcript Our podcast is produced as an audio ..read more