
e-Strategy | Advertising
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Posts about advertising from the eStrategy Content Marketing Blog, including insights on the changing advertising landscape by publisher David Erickson and examples of advertising past, present and future.
e-Strategy | Advertising
2y ago
Nike’s Inspiring & Empathetic Ad by David Erickson was originally published at e-Strategy Blog.
Nike has done it again by tapping into our collective pandemic experience with the insanely creative You Can't Stop Us video.
Nike’s Inspiring & Empathetic Ad by David Erickson was originally published at e-Strategy Blog ..read more
e-Strategy | Advertising
2y ago
Digital Marketing News This Week by David Erickson was originally published at e-Strategy Blog.
Topics: The most siginficant announcements to come out of Apple's 2020 Developer Conference; Keen, Google's new social collaboration tool; Google Images fact checks; Patagonia joins the growing Facebook advertising boycott; Devin Nunes' Cow wins in court; YouTube introduces shoppable commercials; Pandora introduces analytics for podcasters; Facebook continues to harbor hate; mobile messaging app stats.
Digital Marketing News This Week by David Erickson was originally published at e-Strategy Blog ..read more
e-Strategy | Advertising
2y ago
Dove’s #SpeakBeautiful Campaign by David Erickson was originally published at e-Strategy Blog.
Dove earned more than 51,000 tweets using the #SpeakBeautiful hashtag during The Oscars.
Dove’s #SpeakBeautiful Campaign by David Erickson was originally published at e-Strategy Blog ..read more
e-Strategy | Advertising
2y ago
Digital Marketing News This Week by David Erickson was originally published at e-Strategy Blog.
Twitter's new voice feature; Target recognizes Juneteenth; Spotify lands DC Comics podcasts; Netflix' Reid Hastings donates $120 million to black colleges; Fox News doesn't get Monty Python; Facebook's Ad Library; #RIPTacoBell; Google Fragment Text Chrome extension; and Twitch growth statistics.
Digital Marketing News This Week by David Erickson was originally published at e-Strategy Blog ..read more
e-Strategy | Advertising
3y ago
Digital Marketing News This Week by David Erickson was originally published at e-Strategy Blog.
New Twitter Features; P&G's Anti-Racism Ad; Google Scrolls; Email Engagement Survey; Email Signature Tactics; Google Ad Grants; Google News Grants; In-Depth Local TV News; Dogs On Zoom; much more.
Digital Marketing News This Week by David Erickson was originally published at e-Strategy Blog ..read more
e-Strategy | Advertising
3y ago
Social Media Marketing Blogs by David Erickson was originally published at e-Strategy Blog.
Links for the top 19 blogs devoted to social media marketing and their associated social media channels.
Social Media Marketing Blogs by David Erickson was originally published at e-Strategy Blog ..read more
e-Strategy | Advertising
3y ago
Marriott Goes Virtual & GoPro Goes Pro [PODCAST] by David Erickson was originally published at e-Strategy Blog.
Episode 66: David and BL discuss Facebook anonymity, the Hong Kong protesters, GoPro NHL deal, Marriott's virtual reality play, and much more.
Marriott Goes Virtual & GoPro Goes Pro [PODCAST] by David Erickson was originally published at e-Strategy Blog ..read more
e-Strategy | Advertising
3y ago
Pre-Suasion: Warming The Receptivity To Messages [VIDEO] by David Erickson was originally published at e-Strategy Blog.
Author Robert Cialdini’s discusses the research contained in his new book Pre-Suasion, the follow-up to his bestselling book, the genre-defining Influence.
Pre-Suasion: Warming The Receptivity To Messages [VIDEO] by David Erickson was originally published at e-Strategy Blog ..read more
e-Strategy | Advertising
3y ago
Donald Trump's Banner Advertising by David Erickson was originally published at e-Strategy Blog.
Donald Trump's banner advertising campaign to solicit donors is stunning for its lack of sophistication.
Donald Trump's Banner Advertising by David Erickson was originally published at e-Strategy Blog ..read more
e-Strategy | Advertising
3y ago
Hello Barbie Doll by David Erickson was originally published at e-Strategy Blog.
Mattel is set to release their Hello Barbie doll, a toy with a WiFi connection and voice recognition technology that encourages in-depth conversations.
Hello Barbie Doll by David Erickson was originally published at e-Strategy Blog ..read more