As the population ages, the focus on improving the quality of life and mental health of seniors becomes paramount. Senior living communities have the unique opportunity to create environments that foster both physical and mental well-being. One of the most effective ways to achieve this is by increasing resident engagement. By providing opportunities for social… Read more » The post How Senior Living Communities are Improving Resident Engagement and Mental Health appeared first on Horizon Hospitality ..read more

In an era marked by inflation and supply chain disruptions, restaurants face the formidable challenge of maintaining profit margins while food costs soar. The confluence of these economic pressures demands innovative approaches to menu planning, cost control, and supplier negotiations. Here, we explore the impact of these factors on food prices and offer practical strategies to help restaurants navigate this turbulent landscape. The Impact of Inflation and Supply Chain Disruptions In the context of restaurants, inflation means higher costs for ingredients, labor, and operational expenses. Over ..read more

In the competitive world of hospitality, one of the most critical challenges of hotel professionals is balancing room rates with occupancy levels. Striking the right equilibrium requires a keen understanding of market dynamics, customer behavior, and strategic pricing. Dynamic pricing, or yield management, involves adjusting room rates in real-time based on supply and demand, with the ultimate goal being to increase the Revenue Per Available Room (RevPAR). Read on for tips to help you navigate this intricate process. Of course, technology will play a critical role in streamlining every step in ..read more

According to Forbes, as of the end of last year, more than 12% of US workers are fully remote, and a whopping 28.2% have a hybrid work model. Simply type in “Remote Hospitality Jobs” into Google, and you’ll realize that the hospitality industry is no exception in the trend towards remote and hybrid work. This transformation offers numerous benefits for both employers and employees, paving the way for a more flexible, efficient, and resilient industry. Some of the hospitality roles that stand out as particularly well-suited for this model are Customer Service and Reservations, Marketing and Soc ..read more

The senior living industry, long pigeonholed as low-tech and behind the times, has begun to embrace the power of data. In response to the evolving resident needs, communities are seeking new solutions. Data is providing personalized resident experiences, improved transparency, and predictive care, the most competitive communities are using data to set themselves apart. Consider the following ways that data-driven innovations are driving the evolution of senior housing: Personalized Experience As with hospitality, senior living communities can stay competitive through personalized experiences f ..read more

Restaurant operators looking for a cost-effective, simple, and highly effective marketing tool need look no further than the phones in their pockets. Text (SMS) marketing campaigns have already proven highly effective in retail and entertainment yet remain wildly underutilized in the restaurant industry. If used correctly, text marketing can keep restaurants’ customers engaged and provide value without cluttering their inboxes. Here are the major Dos and Don’ts to consider when starting up a text message marketing campaign: DO Understand Your Customers’ Habits There is no secret recipe for how ..read more

According to the Bureau of Labor Statistics, almost forty percent of Americans aged 55 and older are active in today’s workforce. Yet this demographic consistently finds itself up against roadblocks when seeking new opportunities, particularly in the hospitality industry. Young hiring managers often hold misguided notions that older candidates can have too much experience, not as much energy, or will be difficult to work with. How can this passionate and knowledgeable cohort of hospitality professionals find success in their job hunt? Consider these five tips from our recruiters: Don’t Fixate ..read more

Imagine interviewing a perfectly qualified candidate for a hard-to-fill hospitality position at your company. Now imagine they ask, “Why should I want to work for your company?”. Would you be able to provide a compelling answer? While not many candidates would be bold enough to ask that question, companies trying to attract the best talent should make the answer obvious to any candidate who applies. The companies with the most successful hiring and retention cultures are those with solid Employee Value Propositions (EVP). Consider the following reasons why a solid EVP will draw qualified hospi ..read more

The old business adage of “You’ve got to spend money to make money” has taken hold in the private club industry. A recent survey found that over half of private clubs plan to spend more on facility improvements this year. However, for these projects to pay off for clubs, they must not let member satisfaction slip during construction. If your private club renovation is about to break ground, consider the following: Generate Excitement with Members If you can muster up excitement among members, there will be far less grumbling about the construction mess. As soon as your private club’s renovatio ..read more

The most competitive hospitality employers never stop asking themselves “How can we attract and keep the best hotel employees?” Competitive salary and healthcare benefits tend to be the first strategies that come to mind, but a recent statistic presents another opportunity. According to the Bank of America Institute, the average household cost of childcare has increased by 32% in the last five years. If a hotel could alleviate this strain for employees with children, how would that impact their retention and productivity? No doubt, the benefits could be immense. Here are six strategies hotels ..read more