The way we consume media like TV shows, movies, and even music, has changed drastically over the last several years. Video rental stores like Blockbuster have gone the way of the dinosaur, and streaming media has risen to take their place. As a matter of fact, an incredible 85% of US households have at least one video streaming service. Furthermore, the streaming industry is expected to be worth $330 billion by 2030. With the growing popularity of Over-The-Top (OTT) streaming media services, it’s no surprise the streaming app market is highly competitive. But with so much competition, how do ..read more

In just a few short years, Over-The-Top services have grown from a niche streaming option, to one of the most popular ways to consume media. But what are OTT media services, and how do they work? If you’re like most media consumers in North America, and have a Netflix, Amazon Prime, or Disney+ subscription, you’ve already got some sense of what OTT does – even if you don’t know it. You probably already know it’s got something to do with the internet, and it’s a way to watch your favorite shows. But how has it become so popular in such a short time, and how can it benefit media businesses? If ..read more

Low cost, easy to use and install, and incredibly effective, beacon technology has become a popular way to engage with customers – especially in retail and marketing. Picture this: you step into a store to look at their shoe display, and suddenly you get a notification on your smartphone. You check it and discover a 20% off coupon for those brand-name sneakers you’ve had your eye on, just for you! That’s just one example of the power of beacon technology. Beacons aren’t new. In fact, they’ve been around since 2013, when Apple released their iBeacon. While usage has grown slowly, demand has re ..read more

Mobile app development is not only here to stay, it has become a critical element of how most of us interact with our phones, and beyond. But now wearable apps and devices are taking that interaction another step further. This new technological frontier offers tons of exciting new possibilities for wearable app development. While the health and fitness industries have a head start when it comes to wearables, many industries have taken notice of the benefits. Now, smartwatches, belts, clothing, eyewear, and even implantables are beginning to saturate the market. Indeed, the wearable technology ..read more

Chances are, you’re one of the more than 6 billion people on the planet that owns a smartphone. You may even be reading this on a mobile device! As such, it’s safe to assume you already know how much of an impact that device has on your everyday life. These days, most of us – especially Millennials and Gen Z – carry our phones with us everywhere we go. They’re the first thing we check in the morning, and the last thing we see at night. Throughout those waking hours, we use mobile devices for every conceivable task, from sending messages, to paying bills, and checking the weather. Recently, wit ..read more

Advancements in Machine Learning (ML) and Artificial Intelligence (AI) are transforming mobile app development. ML/AI mobile apps now have the power to understand speech, discern images, interpret gestures, and more. But more than that, they allow users to connect with the world around them in new and exciting ways. And users have embraced the new technology with enthusiasm. In fact, according to a report from Markets and Markets, the global AI market is expected to reach $309.6 billion by 2026. To stay ahead of your competitors, and keep up with your users’ expectations, now is the time to ad ..read more

Did you know that voice search accounts for 50% of all online searches, and 30% of searches without a screen? The use of voice search is so common that it’s becoming second nature to many, especially since it has been integrated into devices they use every day. Now, the ability to search the internet has been streamlined and modernized. As more businesses add voice search, results have become direct, simple, and most importantly, exactly what users want. Voice search may still be in its earliest days, but the technology is improving at an incredible pace. As a result, it won’t be long before v ..read more

When the original flip phones hit the market in the early 2000s, their popular design quickly became something of a status symbol. However, the rise of smartphone functionality changed all that. Now, with the advent of foldable screen technology, the popular design of the flip phone is back! This time with all the functionality users have come to expect from a smartphone. So it’s no surprise developers have turned their attention to creating high-performance apps for foldable devices. If you have any interest in developing an app for foldable devices that can provide an even better experience ..read more

Did you know that in 2021 there were more than 10 billion active Internet of Things (IoT) devices around the world? Furthermore, that number is expected to grow beyond 25.4 billion active devices by 2030! With so many devices falling under the umbrella of IoT, it can be difficult to fully understand what it is. In short, the IoT describes the growing network of devices that can collect, analyze, and exchange data in real-time with the aid of embedded sensors. To help clarify this immense subject further, we’ve compiled a list of 10 real-world IoT examples used across industries in 2022. IoT E ..read more

For as long as there has been insurance, the insurance industry has existed as a complicated environment, rooted firmly in the “real world.” However, as technology has advanced, the industry has crashed into new customer needs. This has created new systemic challenges for insurers. Nevertheless, these challenges may be opportunities in disguise; there is now more opportunity than ever to introduce customer value through mobile solutions. And emerging players are ready to take advantage. The rise of insurance FinTech, sometimes called InsurTech, has given the insurance industry reason to change ..read more