AdEspresso
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Stay up to date with Facebook & Google Ads news and tactics for successful campaigns that convert!
AdEspresso
6M ago
No matter what you’ve heard about its declining popularity, Facebook is still the most-used social media platform in the world with roughly 2.93 billion monthly active users worldwide. This means that if you run ads on Facebook, you have the chance to reach a boatload of people. In fact, research shows that Facebook ads reach Read More ..read more
AdEspresso
7M ago
With 1.96 billion daily active users, Facebook is a goldmine for businesses who want to reach their potential customers. In fact, over 200 million businesses use Facebook’s free services, including Facebook Business Pages. A well-optimized Business Pages can help you grow brand awareness on the platform and effectively market your business. In this article, we Read More ..read more
AdEspresso
8M ago
Social media marketing can help you build authentic, lasting relationships with your audience. But if you’re not an avid user of social media yourself, getting started can feel overwhelming. Here’s everything you need to know to decide whether social media marketing is a good fit for your audience, complete with resources that will help you Read More ..read more
AdEspresso
8M ago
If you’re a social media manager, you know how time-consuming it is to manage several social media accounts for a business. But you don’t have to scramble between platforms and browser tabs to get your job done. A good social media scheduling tool can centralize your work and save you a lot of time and Read More ..read more
AdEspresso
8M ago
Just like with any other social media platform, getting verified on TikTok can improve your brand’s credibility and positively affect how people see your brand. The blue checkmark next to your TikTok username can give you more authenticity and street cred — it tells your audience that you’re the real thing. It’s not that easy Read More ..read more
AdEspresso
8M ago
In this article, we’re going to discuss what social media analytics tools really are, why you need them, and which solutions are the best on the market. Social media marketing is a great way to build an audience, drive traffic, and generate leads for your brand. However, if you don’t have the data to inform Read More ..read more
AdEspresso
9M ago
Need to learn how to schedule Instagram posts for business accounts or personal accounts? This article shows you exactly how to do all of that, quickly and easily. From creating the perfect images, editing high-resolution videos, writing compelling captions, finding the right hashtags, and publishing the posts, it takes a lot of time and effort Read More ..read more
AdEspresso
9M ago
Social media is a powerful marketing channel. But planning and executing an effective social media strategy takes a lot of work. You need to set up goals, plan a content calendar, track your results, run regular audits… But here’s some good news: There’s a template out there for nearly every aspect of a social media Read More ..read more
AdEspresso
9M ago
If you want to succeed with your social media strategy, you need to be aware of what people are saying about your brand online. You also need to know what they’re saying about your products or services, your competitors, your industry, your newsletter, your customer service, your new logo… basically everything about your brand. Why? Read More ..read more
AdEspresso
9M ago
Want to know how you can get more Instagram likes on your posts? I bet you do! The answer is simple: whatever you do, don’t buy them. Seriously, don’t. When you buy likes, you’re violating Instagram’s Terms of Service, which can get your account flagged, or even suspended. Instead, take your time to create high-quality Read More ..read more