Not only are Numi’s delicious Fair Trade Drinking Chocolates great for a hot beverage, you can use them for so much more! Made with organic 65% cacao, coconut sugar, and other paleo-friendly ingredients, these chocolate crumbles  can be easily incorporated into many different recipes. Here are five ideas to get you started, the possibilities are endless! Drinking Chocolate Double Chocolate Chip Frappuccino This Starbucks copycat is quicker and easier to make than making a trip to your local chain…and even more delicious. Ingredients: 1 cup milk, 2 tablespoons sugar 1/3 cup Numi Drinking ..read more

This holiday season, Numi is here to help! We know that the holidays can take a toll on everyone, here are our favorite teas to help you feel your best and celebrate the season: Immune Support: To keep you in tip-top hosting shape Moroccan Mint: Digestive ease for all that delicious food Chocolate Rooibos: The perfect way to indulge and treat yourself, self care is always important Mate Lemon: Get you some gift shopping energy De-Stress: For bringing you calm moments in the most stressful season of the year Sweet Slumber: To get a great night’s rest so you are ready to celebrate! The post ..read more

Mom Make her feel extra special with blooming teas and flowers. Flowering Teas are white, green and black tea leaves handsewn around flowers. They blossom when steeped into Leaves of Art and exquisite flavors. Sister or Daughter Whatever mood she’s in, she’ll love this! Tea by Mood contains 5 tea bags each of 8 flavors for a total of 40 tea bags. Teas can help with focus, energy, settle the tummy and relax this holiday season. Dad Set him off on a journey around the world with his tastebuds. Numi’s World of Tea Collection contains teas sourced from around the globe, providing flavors of ..read more

Roasted Japanese Green teas are a traditional style of tea perfected in Japan to yield a roasted, umami flavor. The steaming and roasting process gives the teas its special savory, nutty flavor. First, the tea leaves – top leaf and bud of the Camellia sinensis tea bush are plucked in the spring months of May and June. Numi’s farming partners are a 4th generation family business located in Shizuoka, Japan. They are part of a small farmer association which consists of approximately 15 farmers located in a special isolated area – perfect for organic farming. They have been certified organic for ..read more

Adapted from one of our favorite baking blogs by Cathering Zhang, these delicious cookies use our organic Ceremonial Matcha. The sweet, buttery flavor of white chocolate perfectly complements the grassy flavor of the matcha. Add as much or as little matcha as you like! Read on for the full recipe.     White Chocolate Matcha Cookies   Print Prep time 45 mins Cook time 15 mins Total time 1 hour   Author: Numi Recipe type: Dessert Serves: 9 cookies Ingredients Ingredients ½ Cup unsalted butter ⅓ Cup brown sugar ½ Cup white sugar 1 ⅔ cup flour ½ Tsp baking pow ..read more

Adapted from one of our favorite blogs, Cooking Therapy, these delicious mochi brownies use our Dash of Salt Drinking Chocolate crumbles in place of standard dark chocolate to make a gooey, decadent ganache that’s packed with cacao. Read on for the full recipe.   We used Mochiko sweet rice flower to achieve the perfect chewy texture. As a sweet bonus, these brownies are gluten free!   The brown butter lends a deep, nutty flavor to the recipe. Make sure to use unsalted butter, since the brownies are finished with a sprinkling of flaky sea salt.   Crumbling extra Drinking Choc ..read more

Activating Purpose doesn’t happen overnight. It starts with seemingly small moments. From simple acts of kindness to nurturing your body to deciding to support ethical companies, every decision you make ripples outwards. When you live with intention every day, even in the most basic ways, it changes you and affects everything around you. What does it mean to Activate Purpose? It means being empowered. Whole-heartedly honest. Fully yourself. Power in Purpose We wanted to find out what this looks like in action, so we profiled unconventional artisans who fuel their purpose in different ways. A k ..read more

I received an email newsletter from a friend recently that reminded me of a blog post I wrote a couple of years ago on the eve of launching our brand refresh. In it, I talked about connecting the dots –  the moments in our lives that bring us meaning and value. There lie the nuggets of who we are and were meant to be. Jay is a coach who helps founders and entrepreneurs find their brand’s higher purpose through recounting the stories they tell. He pushed my thought further… “…shaped with intention… you not only connect the dots but become dot collectors and dot connectors.” Two dots in my ..read more

Shine your inner light On Purpose. Connect your heart and mind with Numi’s Hibiscus tea, a bright, floral blend that tastes good, feels good and does good so you can activate purpose inside and out. A Dreamy Floral Tea A sweet surprise of tanginess envelops the flavor of our heart-warming Hibiscus tea. A bouquet of flowers – sensual hibiscus, soothing lavender, calming chamomile and the afterglow of rose – enhance with a bright floral aroma. Limeflower adds a bright juiciness while cinnamon and cloves bring a warm spark as mind and heart connect in this dreamy blend. Enjoy it hot or iced, or ..read more

The backstory behind our new brand campaign Earlier this year, Numi did something we’ve never done in our 22 years of existence: we hired an advertising agency. With the exception of my husband, an amazing designer and marketer who thought up the Together for H2OPE campaign, and a few longtime partners who help us with design, digital marketing, and PR, it’s mostly our scrappy in-house team. But 2021 brought renewal and change, and we thought, why not take a risk?  When the team at Guru, the incredible marketing agency we hired, brought forward the idea to “Slurp On Purpose” we thought it ..read more