Spring Delivery 2 is highlighted by the No Regrets and Laurel Graphic as well as an assortment of Hoodies, Headwear, and Decks. This collection has something for everyone. With a range of styles and designs to choose from, you're sure to find something that fits your personal taste. Lifestyle imagery featured by Spencer Hamilton. SHOP SPRING DELIVERY 2 SHOP SPRING DELIVERY 2 ..read more

LOVE CAPSULE We're thrilled to announce the arrival of Love Capsule, a vibrant and playful range of clothing that celebrates the power of love. The Love Capsule is inspired by the beauty of flowers and the playful charm of hearts. Each piece is adorned with romantic motifs and playful prints, making it the perfect choice for those who believe in love until the end. From zip-up hood and hoodies to comfy crewneck and long sleeves, this collection has everything you need to celebrate love in style. Head on over to our online store and shop Love Capsule today. SHOP LOVE CAPSULE ..read more

Primitive has partnered with the estate of Tupac Shakur (2PAC) for an exclusive capsule collection. In celebration of the life, legacy, and birthday of the iconic 2pac the 2pac x Primitive collection is now available.   ..read more

Primitive is releasing an assortment of graphic tees, hoodies as well as a collaboration with Hamburg-based artist, 1010 (pronounced “ten-ten”) for Summer 2022. The 1010 - Exploration collection features the artist’s well known mysterious, op-art murals. He works outwards from the dark center of his image, creating brilliant layers of shapes and colors. 1010’s otherworldly pieces spark the imagination and provide a glimpse into the great unknown and will be featured on tees, long sleeves and hoodies. Along side the collaboration, Primitive is dropping new in-line graphics focused on psyched ..read more

Primitive Skateboards comes together with celebrated cymbal and drumstick manufacturer Zildjian for an exclusive collaborative offering. For nearly 400 years, Zildjian has become the gold standard for drummers worldwide, shaping the sound of music through superior craftsmanship and constant innovation, while Primitive’s top tier skate team continues to blend technicality with style, pushing the limits of skateboarding for a new generation. Rooted in their shared pursuit of progression, Zildjian and Primitive culminates in an exclusive capsule collection, featuring premium fleece hoodies, gra ..read more

Primitive is excited to present a limited collection with West Coast heavy metal icons Megadeth. Founded in 1983, Megadeth's one of a kind sound and otherworldly artwork helped shape the look and feel of the metal movement. This new assortment highlights some of the band's most celebrated records including, "Rust in Peace", "Countdown to Extinction" and "Peace Sells...but Who's Buying?". Megadeth's skeletal mascot, Vic Rattlehead is featured on a variety of pieces including the 100% Polyester Mesh, "Rattlehead Jersey" and Cotton Twill "Rattlehead M65 Jacket". This offering is now live on ..read more

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