How to Instantly Power Up Your Product Descriptionsby Copywriter, Sarah Wright of Naturally Better Copy The back of the bottle does more than list the ingredients inside! This dedicated space is as important as any advertisement you push out. Let’s shape your approach to creating product descriptions so you can maximize your results. When searching for your next good read, the book's cover design and title draw you in to investigate what's inside. The brief description on the back cover hooks you in and either confirms this book won’t be a waste of time, or that you should keep searching ..read more

Winter 2021 ANHC Meet & Greetevent recap & highlights On January 10, 2021 ANHC Pro hosted it's first online Meet & Greet.  Participants included members and advisors from Georgia, Texas and Illinois.  Some of the companies that were represented include the following. Viva Le Beaux Beauty Products Jewel Beautyful Mane Insights Our Black Hair Matters Cottrell No. 7 Everyone got a chance to introduce themselves and their businesses.  The conversation was lead by the members.  We discussed a wide variety or topics. Scientific Study of Hair Identifying effective ..read more

  The decision to transition into a hair locks, twists and coils lifestyle can be very daunting. With that in mind, we ask one of the top natural haircare cosmetologists in the United States if they could help us answer the major questions most people have when they are considering the natural lifestyle. Airaina Griffith-Knight DPC has over 20 years’ experience in the natural hair industry. She’s created a list of the top 15 myths about hair locks, twists, and coils. In this article, Airaina guides us through the many misconceptions about natural hair and uses her expertise to s ..read more

It's Time to Take Control of Your Financial Destinyby Certified Public Accountant, Desarie Anderson of Anderson Accounting As beauty industry professionals, it has become necessary to diversify your income. Slaving away behind the chair is no longer an option. As beauty professionals, you are in a unique position to understand what the consumer is looking for by way of beauty products and what works, what doesn't, and for whom it works. As an accountant, I work with several companies that pay 6 to 7 figures to put together focus groups to understand their target audience's needs. As beaut ..read more

Meet our latest ANHC Pro Advisor team members.  Four of them are beauty industry veterans and the fifth is an established intellectual property attorney.  ANHC Advisors offer all ANHC Pro members discounted rates for one-on-one consulting and services.   With ANHC Executive Membership and ANHC Indie Beauty Membership, Advisors are accessible via text, email, and our private Facebook Groups.  Executive and Indie Beauty Membership also includes an exclusive series of webinars and live Q&A session featuring ANHC Pro Advisors and guest experts.  &nb ..read more

  The decision to transition into a hair locks, twists and coils lifestyle can be very daunting. With that in mind, we ask one of the top natural haircare cosmetologists in the United States if they could help us answer the major questions most people have when they are considering the natural lifestyle. Airaina Griffith-Knight DPC has over 20 years’ experience in the natural hair industry. She’s created a list of the top 15 myths about hair locks, twists, and coils. In this article, Airaina guides us through the many misconceptions about natural hair and uses her expertise to s ..read more

3 Quick Tips to Create Brand Awarenessby Shawn K. Tollerson, Founder, Carolina Girl & Company, LLC How do you create Brand Awareness for your new product or service? Creating brand awareness can feel like a huge undertaking when you are launching a new product; however, here are 3 simple steps that you can take to get the ball rolling and keep costs to a minimum.  Start with Your Connections and Contacts. Your circle of influence is the best place to start getting the word out about your product or service. Share information about your brand online with family, friends, clients ..read more

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Marketing ideas to promote your beauty salonBy Naomi Hassan From messy hair buns to manicures and pedicures to beautifully made-up faces, there are so many different service your team and you will be able to offer at your salon. However, getting new clients in requires a little bit of work (and money!) to properly advertise and market your business. Here are some top tips to promote your beauty salon. Top 3 marketing ideas to promote your beauty salon Let's be honest, with  20% of small businesses failing in their first year, it's imperative you do all you can to ensure you are a success stor ..read more

How to hire the best stylists for your hair salonBy Naomi Hassan With our recent hair salon start-up checklist, we helped you get your salon ready with all the essentials you need for setting up a successful business. Now, it’s time to make sure your team is the right one. Read on to discover our top tips for how you can ensure you’re hiring the best stylists to help your salon thrive. What you need to do for a successful recruitment drive To make sure that the team you recruit are the right people for the job there are a few important things you can do. Get online. We live in a society whic ..read more