Technological exuberance overshadowed by uncertainty at CES 2025
Franco Blog
by admin@franco
11h ago
There was no shortage of stunning displays of innovative automotive and mobility technology in the West Hall of the Last Vegas Convention Center at this year’s CES. There was, for example, an “All-Weather Camera” on LG Innotek’s concept vehicle that spins so fast the company ..read more
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Let’s Reframe the Discussion About the Detroit Auto Show
Franco Blog
by admin@franco
1w ago
Perhaps I am guilty of not having the right attitude about my hopes and expectations for the Detroit Auto Show.  Auto shows have changed rapidly in recent years and this year’s Detroit Auto Show is not going to compare well to what it was just ..read more
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New Year, New Roles: Franco Celebrates Team Promotions
Franco Blog
by Tina Kozak
1w ago
2024 is wrapped! And what a year it was. Franco’s 60th anniversary was filled with excitement, challenges and great reward (like anything worth doing). We’re welcoming everything 2025 has in store with open arms. I can’t think of a better way to ring in the ..read more
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Launching TikTok for The Salvation Army Southeastern Michigan Thrift Stores
Franco Blog
by admin@franco
2w ago
Client The Salvation Army Southeastern Michigan Adult Rehabilitation Center (ARC) Year 2024 Deliverables Social Media Strategy Short-Form Video Social Media Management Situation The Salvation Army Southeastern Michigan Adult Rehabilitation Center (ARC) has been a long-time partner of Franco, collaborating on earned media and community engagement ..read more
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7 Strategic Planning Essentials for Marketing & Communications Success in 2025
Franco Blog
by Nikki Little
1M ago
My first inclination when starting this article was to write that as we approach 2025, marketing and communications professionals will face an increasingly complex landscape. I believe this to be true, but I’d be remiss if I didn’t point out that this should not come ..read more
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Celebrating 60 Years: Franco Alumni Spotlight Featuring Rita Kass-Shamoun
Franco Blog
by Sofia Anderson
1M ago
As we close the chapter on our 60th anniversary celebration, we are reminded that Franco is defined by our dedication to excellence and the people who embody it. Franco has always attracted talent, but it’s our team’s love for human connection that amplifies the impact ..read more
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What Spirit Airlines Got Right and Wrong in Its Bankruptcy Announcement
Franco Blog
by admin@franco
1M ago
Spirit Airlines, a leading low-fare carrier, recently announced it filed for Chapter 11 bankruptcy protection after struggling with losses, growing debt and a failed merger during the post-pandemic travel lull.  Once the bankruptcy filing became public, Spirit Airlines issued an open letter to all Spirit ..read more
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Frankly… Episode 59: Don’t be Afraid to Write in the Margins
Franco Blog
by admin@franco
1M ago
In this episode of frankly…Rachel and Dan sat down with executive coach, advisor and public speaker Scott Monty to chat about his dynamic career journey and the valuable lessons he’s learned along the way. Scott breaks down his unique career path spanning from healthcare marketing, automotive communications ..read more
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Celebrating 60 Years: Franco Alumni Spotlight Featuring Genna Young
Franco Blog
by admin@franco
1M ago
As we near the end of our year-long anniversary celebration, we find ourselves reflecting on our core value of Family + Team + Community. Persistence and Forward Motion have fueled our growth these past 60 years, but Family + Team + Community reflects our greater ..read more
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Franco Values in Action: Family + Team + Community
Franco Blog
by admin@franco
1M ago
Read any of the career advice blogs and they’ll tell you – the number one red flag to look out for when searching for a job is if the company refers to a family culture. The words “work family” are enough to make you cringe ..read more
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