Silver Quartet at The World Brand Design Society Awards
Bluemarlin Brand Design Agency
by Matt Valenzia
1M ago
What a fantastic way to kick off the year! We are thrilled to announce that our dedication to innovative and impactful brand design has been recognised on a global scale. Bluemarlin has proudly secured not one but FOUR silver awards at the esteemed World Brand Design Society Awards 2024! The World Brand Design Society Awards […] The post Silver Quartet at The World Brand Design Society Awards appeared first on bluemarlin ..read more
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Bidding adieu to Design Week
Bluemarlin Brand Design Agency
by Matt Valenzia
1M ago
The news of Design Week closing its doors over Christmas has left a bittersweet echo in the hearts of design enthusiasts worldwide. For 38 years, this iconic publication has been a steadfast champion of design excellence, guiding and inspiring creative minds through the ever-evolving landscape of the industry. As we say our farewells to Design […] The post Bidding adieu to Design Week appeared first on bluemarlin ..read more
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Redefining oral care for parents & children
Bluemarlin Brand Design Agency
by Matt Valenzia
1M ago
We are incredibly proud to have helped Colgate, the world’s most used oral care brand, launch its new brand system to transform dental hygiene for children and parents. Thanks to an integrated approach, Colgate is now ready to revitalise the kid’s oral care landscape with a fun world of toothpastes and toothbrushes to accompany its […] The post Redefining oral care for parents & children appeared first on bluemarlin ..read more
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Breathing new life into history
Bluemarlin Brand Design Agency
by Matt Valenzia
1M ago
We’re thrilled to invite you behind the scenes of a truly special project that has captured our hearts and ignited our creative spirits. I’m Andrew Eyles, CEO of Bluemarlin, and I’m eager to share the remarkable journey we’ve undertaken in giving St. Margaret’s Church a fresh and creative identity that reverberates through its 275-year history. […] The post Breathing new life into history appeared first on bluemarlin ..read more
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Crafting Castania: Artisanal Lebanese Nuts
Bluemarlin Brand Design Agency
by Matt Valenzia
1M ago
When Castania first approached us, it was a hidden gem with exceptional products and a rich history. However, its existing doy pouch packaging failed to capture the essence of its story and the superior quality that set it apart. Our mission was clear – to give Castania the visual identity and packaging it deserved, propelling […] The post Crafting Castania: Artisanal Lebanese Nuts appeared first on bluemarlin ..read more
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Craft, convenience, and community impact
Bluemarlin Brand Design Agency
by Matt Valenzia
1M ago
At Bluemarlin, we thrive on the excitement of transforming ideas into vibrant, impactful brands. Our latest venture, The Cider Warehouse, is not just a project—it’s a journey of creativity, purpose, and community impact. As brand designers, we relish the challenge of distilling the essence of a business into a name and identity. When Orchard Park […] The post Craft, convenience, and community impact appeared first on bluemarlin ..read more
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Raising a spirited glass to bluemarlin’s 30th anniversary
Bluemarlin Brand Design Agency
by Matt Valenzia
1M ago
Our limited-edition 30th anniversary bluemarlin rum was special for so many reasons, making it a unique and commemorative choice for our celebrations. We wanted to create something for the wider bluemarlin family to relish and enjoy. The team, the stakeholders, clients old and new – everyone who has accompanied us on our exciting adventure, which […] The post Raising a spirited glass to bluemarlin’s 30th anniversary appeared first on bluemarlin ..read more
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A slice of cheesy humour for Leerdammer
Bluemarlin Brand Design Agency
by Matt Valenzia
1M ago
Last month we unveiled a stand-out out-of-home marketing campaign aimed at repositioning Dutch cheese Leerdammer as a top-of-mind choice in the UK market. Leerdammer, which is owned by Lactalis Group, approached us with the challenge of making its mild and nutty-flavoured cheese more appealing to a broader audience. While Leerdammer is known for its distinct […] The post A slice of cheesy humour for Leerdammer appeared first on bluemarlin ..read more
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Stay disruptive: A close-up look at packaging and brand design
Bluemarlin Brand Design Agency
by Matt Valenzia
1M ago
Over the past three decades, the packaging landscape has undergone a revolutionary transformation. Our founders, David Hodgson and Andrew Eyles chatted to Elisabeth Skoda on Packaging Europe’s podcast sharing invaluable insights into this dynamic industry and what has made it so thrilling to be a part of for the last 30 years. From the art […] The post Stay disruptive: A close-up look at packaging and brand design appeared first on bluemarlin ..read more
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How to redefine pack design for export success
Bluemarlin Brand Design Agency
by Matt Valenzia
1M ago
There’s a huge difference between designing a package for home and close-to-home markets and creating a pack that will be understood and appreciated overseas. To get around this, many brands have sought to ‘internationalise’ their identities, creating ‘culturally neutral’ personalities that can be understood by myriad nations. Humour, metaphors, phrases and symbols specific to the […] The post How to redefine pack design for export success appeared first on bluemarlin ..read more
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