2023’s Top Webinars!
Universum Global | Employer Branding Articles, Trends & Opinions
by Universum
3M ago
1. Talent Outlook 2023 During our 2023 Talent Outlook deep-dive webinar, Richard Mosley, Universum’s Global Head of Strategy, discussed the key challenges and trends Employer Branding and talent acquisition experts should pay attention to in 2023.    Stream webinar 2. Employer Branding NOW 2023 – Why the Downturn is Looking Up! This year, human resources and talent management leaders from several countries took our survey to provide data on the ways they are competing in the midst of a critical talent shortage and several other ongoing factors. We combined this with the speci ..read more
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2023’s Top 5 Most Popular eBooks
Universum Global | Employer Branding Articles, Trends & Opinions
by Universum
3M ago
1. The World’s Most Attractive Employers 2023 Our 2023 report provides insights on the latest Employer Branding strategies that are currently resonating with the upcoming workforces and includes preferences and comparisons from talent across the globe. Download the eBook » 2. Employer Branding NOW 2023 This year’s survey of over 1,700 talent leaders focused on the ways they are competing in the midst of a critical talent shortage, plus a look at the specific strategies of companies identified by Universum’s research as the World’s Most Attractive Employers.      Download ..read more
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5 Things You Should Do to Recession-Proof Your Employer Brand
Universum Global | Employer Branding Articles, Trends & Opinions
by Universum
4M ago
How Can You Recession-Proof Your Employer Brand? Amidst ongoing economic turbulence characterized by inflation and uncertainty leading to hiring freezes and cutbacks, fortifying your employer brand to prepare for the year ahead is critical for employer branders and talent acquisition leaders. Universum’s unique advantage rooted in extensive candidate research, surveying approximately 1 million candidates annually, has become a pivotal competitive edge for many of the world’s leading employers facing economic uncertainty. Gathered through partnerships with over 2500 colleges and universities a ..read more
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Eight Winning Strategies for Talent Acquisition and Employer Brand Leaders
Universum Global | Employer Branding Articles, Trends & Opinions
by Universum
4M ago
Evaluate and Analyze your 2023 Performance Begin by taking a comprehensive look at your recruitment marketing strategies, employer brand perception, and the overall candidate experience during the past year. This exercise will help you identify the areas where you excelled and those that require improvement. Remember, “You can’t manage what you don’t measure,” as Peter Drucker wisely noted. Questions to consider: What were your most successful recruitment marketing strategies this year, and can they be replicated? Did you encounter notable challenges or obstacles that hindered the candidate ..read more
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Employer Preferences and Gender Equality: World’s Most Attractive Employers 2023
Universum Global | Employer Branding Articles, Trends & Opinions
by Universum
5M ago
Employer Preferences and Gender Equality: World’s Most Attractive Employers 2023 While the findings of this report show that there are similarities among what male and female talent seek in an employer, there are also significant differences. With these differences, a question that still remains: When career priorities differ by gender, does it widen inequalities at work? According to Universum’s research, both men and women rank high future earnings as their #1 consideration for a new employer, but beyond that the differences begin to pile up – raising important takeaways for employers a ..read more
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Compensation Remains #1 Factor for Students Choosing New Jobs
Universum Global | Employer Branding Articles, Trends & Opinions
by Universum
6M ago
STOCKHOLM, SWEDEN, Oct 11th, 2023 – The 2023 World’s Most Attractive Employers (WMAE) rankings this year favors companies that can offer high future earnings, competitive pay, and professional training and development. And though not ranked as highly, work-life balance and flexible working conditions continue to be rising priorities for students.   “The 2023 WMAE rankings showcase hard-won wins by traditional employer brands like JP Morgan and Mercedes Benz, both of which gained significant ground this year” says Yusuf Azoz, Chief Executive Officer, Universum. “In our experience, win ..read more
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Talent Metrics and HR Analytics: The Transformative Impact of Data 
Universum Global | Employer Branding Articles, Trends & Opinions
by Universum
6M ago
In the current competitive talent acquisition landscape, companies are always looking for methods to obtain an advantage. A sometimes disregarded yet immensely beneficial tool for accomplishing this is talent metrics and HR analytics. Using data and making data-driven decisions can completely transform how companies run, increasing their production, efficiency, and ability to attract, recruit and retain top talent. This article will discuss the benefits of using HR analytics and talent metrics, as well as the many advantages they offer.  Talent Metrics and HR Analytics – Universum’s Resea ..read more
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Universum Appoints Fredrik Svesse as Chief People Officer
Universum Global | Employer Branding Articles, Trends & Opinions
by Universum
6M ago
Stockholm, Sweden, September 15th, 2023. Universum is thrilled to announce the appointment of Fredrik Svesse as the company’s Chief People Officer. Bringing a wide range of expertise and leadership, Fredrik will be assuming this role and joining the Universum Management team on September 11th, 2023.  Yusuf Azoz, CEO of Universum, had this to say about the selection of Fredrik: “I am pleased to welcome Fredrik Svesse as the new Chief People Officer of Universum. Fredrik’s robust experience, leadership qualities, and proven track record in driving organizational development and fostering ..read more
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Canadian university graduates prioritize high future earnings over support for DE&I in their career choices in 2023
Universum Global | Employer Branding Articles, Trends & Opinions
by Universum
7M ago
TORONTO CANADA,  SEPTEMBER 8th, 2023 – Contrary to popular belief, Canadian college and university students do not prioritize a company’s  support for diversity & inclusion or gender equality in their career decisions. Even students that self-identify as visible minorities did not select support for diversity and inclusion as one of the top attributes they are looking for in an employer this year.  Similarly, female students are not prioritizing an employers support for gender equality as a priority in their employer choices. Instead students prioritize high f ..read more
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Most Attractive Employers 2023 in Mexico
Universum Global | Employer Branding Articles, Trends & Opinions
by Carolina Ricaurte
7M ago
Discover where young Mexican talent want to work (and why)! Do You Know Who’s Ranked Amongst the Top 100 Most Ideal Employers in Mexico? New York, September 5th, 2023. More than 31,000 students from over 165 universities in Mexico have shared their opinions about their professional interests and aspirations. These insights are gathered in the study “Mexico’s Most Attractive Employers 2023” created by Universum, global leader in Employer Branding, which provides an overall vision of the key motives of talent and their perception of future employers. According to the results, Mercedes-Benz ..read more
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