What if I told you that this exact moment is exactly where you are meant to be? Good or bad, happy or sad, no matter the triumph or struggle there is a purpose in this very moment. You need to bloom where you are planted. You need to grow through what you go through. Those who are feeling good about life are probably like, “Hell Yeah!,” and those who are struggling or stuck, probably just gave me a giant eye roll and thought, “What other advice have you got?” To the eye-rollers, the purpose of this moment may not be clear now but it will be revealed to you in the future. It will eventually ..read more

In my last post, I talked about the importance of finding your inner light. This post is all about shining it bright. This lesson was more difficult for me to learn.  Last year, as I began to dig deep into my inner work I realized I had my own light on a dimmer switch. Often dulling it down to make others feel comfortable. I dimmed the light because I felt guilty for shining too bright and making others feel uncomfortable. UGH, I hate even writing that. I can actually trace back one of the first instances of when this happened. I was on the elementary school playground and shared some o ..read more

When we moved into our forever home, it took me over two years to find the perfect piece of art to hang over our TV. I didn’t know what the sign was but I knew when I saw it I would know what it was. Then one day I found it, “Be the Light.” It serves as a daily reminder to bring our best selves forward each and every day and share that light with the world. In honor of Daylight Savings Time, I wanted to share this reminder with everyone. When the clock resets and we spring ahead, the days are brighter and longer. I love the feeling of longer days and all that they have to offer us. With the l ..read more

“Are you a good friend to yourself?” When my life coach asked me this question I knew the answer. “No.” I can be the best cheerleader to anyone around me, finding the silver lining in any situation for others, but as soon as life hits hard, my go-to is to feel down on myself. “What is wrong with you?” “You could be/do better.” “You should know better.” “You should feel better.”  If I had a good friend going through the exact same situation, I would NEVER say these words to them. I would do my best to find all the warm/cozy words that would make them feel good and to lift them up. So why ..read more

I’m here to tell you, that you need to give yourself permission to rest because no one is going to tell you to do so. What happens when you think of the word “rest”? What does it mean for you? Now think of the word “hustle”. How does that make you feel? I don’t know about you but there was a time of my life when I thought resting was tied to being selfish and hustling meant getting everything I ever wanted. That mindset led to burnout. I only allowed myself the time and space to fully rest after long periods of hustle. I would think, “You only get to read your favorite book with a nice cup of ..read more

One word that I detest more than anything in this world is the word “productive.” There was a time in my life that I would measure the quality of my day based on how productive I was. That productivity was tied directly to my to-do list. Depending on how far I had gotten through the list, determined how I felt about that day, and eventually how I felt about myself. At some point along the way, I felt like a slave to my to-do list. It was very rare that I would get through the entire list. But if I did, I was like a lost pup in the woods, wondering which path to take to find my way back home ..read more

JO Social Branding has received the honorable 2018 Solution Provider All-Star Award winner by Constant Contact, an Endurance International Group company and a leader in small business marketing solutions. The annual award recognizes the most successful 10 percent of Constant Contact’s customer and Solution Provider base, based on their significant achievements using email marketing to engage their customer base and drive results for their organization during the prior year.  “We’re thrilled to be recognized by Constant Contact for the third straight year,” shares Jeannine O’Neil, Founder ..read more

JO Social Branding has won the 2018 MarCom Gold Award for their entry in the Digital Media Email Campaign category. The MarCom Awards is an international creative competition for marketing and communication professionals. This year’s submissions included over 6,000 entries in 300 categories submitted from throughout the world. JO Social Branding created an email campaign for their client to better serve their audience of elementary, middle and high school educators nationwide. The winning email campaign titled, “National Education Program Virtual Summer School” consisted of a series of six edu ..read more

If you are doing everything in your power to drive online traffic to your website, shouldn’t you be using your website to convert visitors to become subscribers to your email list? By utilizing email marketing, you will no longer need to depend so heavily on visitors seeing your social media posts or paying for a multitude of ads. With email marketing, you will be able to communicate to your audience when you want to. I am not saying cut out social media completely but think of it as a customer journey. They see your post or ad, they go to your website and then sign up for your email list. How ..read more

In the Northeast, April – September is a busy time for small businesses, the warmer months are notorious for drawing flocks of tourists to our beautiful area to enjoy all the Summer and Fall has to offer. As a tourist-based business, you have a unique opportunity to build relationships with these seasonal friends that extend beyond the tourist season. How you ask? Through email marketing.  According to Constant Contact**, email marketing has 3x the conversion rate of social media, and 72% of consumers say email is their preferred method of communication. Whet ..read more