The Stanley Cup Phenomenon: A Case Study in Marketing and Psychology
Kaye Putnam | Psychology-driven Brand Strategist, Brand Archetypes
by Kaye Putnam
2M ago
Hold onto your hats because I’ve just unleashed a YouTube gem about the Stanley Cup craze! Ever gawked at a $50 cup and thought, “Why tho?”  Well, buckle up, buttercup, because we’re diving headfirst into this mystery!  I’m here to decode how Stanley went from “meh” to a whopping $750 million jaw-dropper in 2023!  And oh boy, it’s a wild ride filled with influencers, unexpected twists, and cups that survive apocalyptic car fires!  (Not kidding!) So, are you ready to crack the code on Stanley’s secret sauce?  Pssst… You ..read more
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My Top Lead Magnet: A Game-Changing Quiz That’s Converting Like Crazy
Kaye Putnam | Psychology-driven Brand Strategist, Brand Archetypes
by Kaye Putnam
2M ago
? I’ve just dropped a new YouTube video that’s all about my NUMBER ONE lead magnet – a unique, interactive quiz that’s been a total game-changer in the world of branding. ?? Why should you care? Because this isn’t just any quiz. It’s the result of over 9+ years in the online business realm, packed with insights on leveraging brand archetypes to make YOUR brand pop! ?✨ >>> Plus, it’s outperforming everything else I’ve tried – and I mean everything. ?? But I’m not just telling you about it; I’m showing you. ? Pssst… You can pin this vlog post to reference later! ? Pin this vlog ..read more
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Mastering Virality and Storytelling on Social Media with Brendan Kane
Kaye Putnam | Psychology-driven Brand Strategist, Brand Archetypes
by Kaye Putnam
2M ago
Mastering Virality and Storytelling on Social Media with Brendan Kane In this episode of the Brand Gravity Show, we discuss strategies to achieve virality on social media platforms with guest Brendan Kane. Kane, an expert in the field and author of the books ‘One Million Followers’ and ‘Hook Point’, shares insights into the importance of storytelling on social media platforms. He discusses the significance of understanding your platform of choice, mastering its specific storytelling methods, and studying successful content creators. Kane also explains a communication algorithm describing si ..read more
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Elevating Brands: 92 Innovative Tools for Creative Success with Nir Bashan
Kaye Putnam | Psychology-driven Brand Strategist, Brand Archetypes
by Kaye Putnam
2M ago
Elevating Brands: 92 Innovative Tools for Creative Success with Nir Bashan In this episode of the Brand Gravity show, we explore the landscape of creativity and innovation with Nir, a celebrated business speaker and founder of The Creator Mindset® LLC. Nir, who has worked with stars like Woody Harrelson and Rod Stewart, shares his insights on how creativity isn’t exclusive to the elite but a skill that anyone can learn and apply. He discusses his journey, and the obstacles to creativity, and provides a practical case study. The highlight of the episode is Nir’s introduction of 92 tools for i ..read more
Visit website
The Stanley Cup Phenomenon: A Case Study in Marketing and Psychology
Kaye Putnam | Psychology-driven Brand Strategist, Brand Archetypes
by Kaye Putnam
3M ago
Hold onto your hats because I’ve just unleashed a YouTube gem about the Stanley Cup craze! Ever gawked at a $50 cup and thought, “Why tho?”  Well, buckle up, buttercup, because we’re diving headfirst into this mystery!  I’m here to decode how Stanley went from “meh” to a whopping $750 million jaw-dropper in 2023!  And oh boy, it’s a wild ride filled with influencers, unexpected twists, and cups that survive apocalyptic car fires!  (Not kidding!) So, are you ready to crack the code on Stanley’s secret sauce?  Pssst… You ..read more
Visit website
My Top Lead Magnet: A Game-Changing Quiz That’s Converting Like Crazy
Kaye Putnam | Psychology-driven Brand Strategist, Brand Archetypes
by Kaye Putnam
3M ago
? I’ve just dropped a new YouTube video that’s all about my NUMBER ONE lead magnet – a unique, interactive quiz that’s been a total game-changer in the world of branding. ?? Why should you care? Because this isn’t just any quiz. It’s the result of over 9+ years in the online business realm, packed with insights on leveraging brand archetypes to make YOUR brand pop! ?✨ >>> Plus, it’s outperforming everything else I’ve tried – and I mean everything. ?? But I’m not just telling you about it; I’m showing you. ? Pssst… You can pin this vlog post to reference later! ? Pin this vlog ..read more
Visit website
Mastering Virality and Storytelling on Social Media with Brendan Kane
Kaye Putnam | Psychology-driven Brand Strategist, Brand Archetypes
by Kaye Putnam
4M ago
Mastering Virality and Storytelling on Social Media with Brendan Kane In this episode of the Brand Gravity Show, we discuss strategies to achieve virality on social media platforms with guest Brendan Kane. Kane, an expert in the field and author of the books ‘One Million Followers’ and ‘Hook Point’, shares insights into the importance of storytelling on social media platforms. He discusses the significance of understanding your platform of choice, mastering its specific storytelling methods, and studying successful content creators. Kane also explains a communication algorithm describing si ..read more
Visit website
Elevating Brands: 92 Innovative Tools for Creative Success with Nir Bashan
Kaye Putnam | Psychology-driven Brand Strategist, Brand Archetypes
by Kaye Putnam
5M ago
Elevating Brands: 92 Innovative Tools for Creative Success with Nir Bashan In this episode of the Brand Gravity show, we explore the landscape of creativity and innovation with Nir, a celebrated business speaker and founder of The Creator Mindset® LLC. Nir, who has worked with stars like Woody Harrelson and Rod Stewart, shares his insights on how creativity isn’t exclusive to the elite but a skill that anyone can learn and apply. He discusses his journey, and the obstacles to creativity, and provides a practical case study. The highlight of the episode is Nir’s introduction of 92 tools for i ..read more
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Brand Mastery: From Individual to Empire with Laura Bull
Kaye Putnam | Psychology-driven Brand Strategist, Brand Archetypes
by Kaye Putnam
5M ago
Brand Mastery: From Individual to Empire with Laura Bull In this episode of the Brand Gravity Show, we dive deep into the world of branding and marketing with Laura Bull, a best-selling author and seasoned brand strategist. Laura brings her wealth of experience from a decade at Sony Music Entertainment and her insights as a recognized leader in transforming individuals into influential and competitive business brands. We explore the nuances and intersections of branding and marketing, delving into what it takes to build a successful personal brand. Laura shares her unique perspective on achi ..read more
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Authenticity, Impact, and Personal Branding with Guy Kawasaki
Kaye Putnam | Psychology-driven Brand Strategist, Brand Archetypes
by Kaye Putnam
5M ago
Authenticity, Impact, and Personal Branding with Guy Kawasaki Join us for an insightful conversation with Guy Kawasaki, Chief Evangelist of Canva and creator of the “Guy Kawasaki’s Remarkable People” podcast. We explore the evolving landscape of social media, the importance of authenticity, and Guy’s journey from Apple to Canva. Discover valuable insights on personal branding, growth mindset, and the simplicity of truthfulness in both personal and professional life. Gain wisdom from one of the most remarkable figures in the business world as we delve into authenticity and impact. We talk abo ..read more
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