G’day Rankers! This week we’ll explore the evolving landscape of search technology and its impact on e-commerce. Discover how AI assistants like Perplexity and Siri are revolutionising the way users find information and how businesses must adapt to stay ahead. Learn about the decline of traditional search methods, the rise of AI-driven tools, and practical tips for e-commerce site optimisation. You’ll also see my purpose-built search tool ‘Qwhizard’. Gain insights into the future of search and how to leverage new technologies to enhance user experience and drive sales. What I learned The shif ..read more

Hi Rankers! This week I’ll go over the recent mishaps by Google, specifically focusing on their latest venture, AI Overviews. You will learn about the background and implications of these AI-driven results, Google’s struggle to retain users amidst rising competition, and the broader impacts on publishers and e-commerce sites. Additionally, we emphasise the importance of focusing on customer needs over search engine optimisation. What I learned Google’s AI Overviews and their unintended consequences. The SEO community’s reaction and Google’s response. The impact of AI Overviews on e-commerce a ..read more

Welcome back Rankers! Apologies for my lengthy absence but the world of AI is moving at such a breakneck pace that by the time I’ve planned a new video, the content is outdated! We’re celebrating 25 years in business this year, and we’ve always considered many of the things we teach to be ahead of the curve, such as the importance of brand building for eCommerce businesses. This has been admitted by Google recently, which is pertinent to the fact their business is under attack by AI, a technology they have been slow to adopt and threatens their very existence. What I learned Brand is a rankin ..read more

Welcome back, Rankers! This week, we’re delving deep into the transformative shifts happening in the realm of search technology and the pivotal role of Artificial Intelligence (AI). From Google’s strategic pivot away from traditional search towards more advanced AI-driven tools like Gemini, to the evolving landscape of online advertising and the potential for a future without intrusive ads. We’ll explore the implications of these changes for both users and advertisers and examine how AI tools like Gemini are reshaping our digital interactions, from search queries to e-commerce experiences. Wha ..read more

Welcome back Rankers! This week I’ll dive into the transformative landscape of digital marketing, e-commerce, and the revolutionary role of Artificial Intelligence (AI) as we move through 2024. From the development and accessibility of custom GPT tools designed by the StewArt Media team to the evolving dynamics of search engines and consumer behaviour, this video covers a range of topics critical to understanding the future of online search, marketing strategies, and the AI-driven tools that are reshaping how we interact with the digital world. Join me as we explore the intersection of technol ..read more

Welcome back to our last video for 2023! Dive into our latest blog as we explore the transformative power of AI in 2024. From revolutionising business processes to enriching personal education, discover how AI is not just a tool but a game-changer in amplifying skills and unlocking new opportunities. Join us on this exciting journey into the future of AI and its impact on businesses and everyday life. What I Learned Why 2023 was a monumental year in the history of AI. The AI time-saving tools we created. AI’s power as an educational tool. What 2024 has in store for AI. Transcript Welcome bac ..read more

Hey, welcome back, Rankers! How’s it going? This week, we’re deep diving into the dynamic world of AI tools. From revolutionising meetings to crafting engaging content, we’ve unveiled transformative insights. Ready for the highlights? What I Learned Dive into AI, conquer complexity. AI tools like Meeting Mate transform collaboration with automated summaries and action item tracking. Clear instructions amplify power. The Buyer Persona Generator tailors content to demographics, ensuring precision and effectiveness. Real-world applications excel. The Better AI Content Generator goes beyond text ..read more

Welcome back! This week we examine the significant advancements in AI from OpenAI’s Developers Day, highlighting their impact on business and technology. It focuses on OpenAI’s enhanced affordability and capabilities, especially in the ChatGPT platform, and we introduce our innovative AI GPT tools like the Buyer Persona Generator and Competitive Insight Generator. We also explore the potential for AI in areas like email management and eCommerce, envisioning a future where AI is deeply integrated into business operations. What I Learned OpenAI has become more accessible and powerful, opening n ..read more

Welcome back everyone! In this week’s blog, we delve into the dynamic world of AI, exploring its impact on e-commerce, AI chatbots, and the evolving regulatory landscape. First, we discover how AI is revolutionising Shopify and why writers should embrace AI tools for enhanced productivity. Then, we tackle the AI chatbot dilemma, from their frustrating reputation to the promising potential they hold, and how tailored AI chatbots are on the horizon. Lastly, we discuss the need for regulatory controls on AI, striking a balance between innovation and protection, all while highlighting that AI embo ..read more

Welcome back everyone! Today I’m exploring the evolving landscape of AI content creation, particularly its impact on digital marketing and eCommerce. I’ll highlight the potential pitfalls of creating content solely for search engines and emphasise the importance of aligning content with buyer personas for improved engagement and conversions. I’ll also discuss the significance of quality over quantity in AI-generated content and tease upcoming insights into using AI tools for competitor analysis. What I learned AI is great at quantity, but not necessarily quality! Remember prompt quality count ..read more