Email etiquette: a guide to writing professional emails Email plays a significant role in the success of any business. And that’s because it is often used to engage with and build positive relationships with customers, prospects, and stakeholders. This is why having a thorough understanding of email etiquette is so important. If you regularly communicate via email, then you need to make sure you are creating an excellent experience for everyone. This is accomplished by being professional. In this article, we cover what exactly that means, and what are actionable steps you can take to keep your ..read more

The Best Email Management Software in 2023 Do you ever feel like you’re being controlled by your inbox rather than the other way around? If you’re ready to conquer your email management issues, this article is for you. According to a 5-year study by Statista, the average professional spends well over 2 hours checking work emails. That is valuable time that could be better used elsewhere. Luckily, there are tools that can help. In particular, email management software. These tools help you get your inbox under control and start making your email accounts work for you. To help, this article expl ..read more

How to professionally respond to an email Email communication has become a significant part of our daily routine in today’s digital age. Email is a quick and convenient way to communicate with colleagues, clients, and customers. However, it’s essential to respond to emails in a professional manner, as it reflects your brand, attitude and work ethic. In this blog, we’ll discuss how to reply to emails professionally. What does it mean to be professional, and how important is it nowadays in the context of emails? We often hear the phrase “be professional,” but what does that really mean? Being pr ..read more

Understand how AI is impacting email marketing. Learn how to harness AI to improve conversion rates from email marketing campaigns. AI and the Evolving Landscape of Email Marketing Artificial intelligence (AI) and automation have undergone some revolutionary changes in recent years. And more recently, with the public launch of ChatGBT. AI and automation are pushing the boundaries of what is possible. The impact of this technology can be felt across various industries, including email marketing. AI and automation can be extremely useful – helping marketers create impactful campaigns more effici ..read more

Discover best practices for sending follow-up emails and learn how long to wait for a reply. Our expert tips help you build stronger relationships with your customers. Follow-up emails: How long should you wait for an email reply? Cold emails and follow-ups can be an effective strategy in a sales and customer service context, but it’s important to approach them in the right way to ensure that you’re not spamming or annoying your customers. Cold emails are unsolicited emails sent to potential customers who have not expressed interest in your product or service. When writing cold emails, it’s es ..read more

Read our complete guide to nurture emails. It includes best practices, sample templates, and tips on writing nurture emails that’ll improve sales conversion rates! What is a Nurture Email? The Complete Guide In today’s digital age, marketers have many tools and technologies to reach their target audience. However, despite the advancements, email marketing remains one of the most effective ways to connect with customers and prospects. In particular, nurture emails have emerged as a powerful tool for building and maintaining relationships with leads. In this blog, we’ll explore what nurture emai ..read more

Reading this guide will get you up to date with everything you need to know about cold emails. We cover vital elements that help convert readers, and provide cold email examples and templates.   A Guide To Writing Cold Emails That Convert In today’s fast-paced business world, connecting with potential customers is more challenging than ever. Cold emailing has become a powerful tool for reaching out to new prospects and building relationships. But with so many cold emails flooding inboxes every day, it can be challenging to get your message noticed and persuade prospects to take action ..read more

Read our guide to learn how to write a sales email, what are the various types of sales emails, what elements to include, and the best way to convert prospects.   Write sales emails that convert   Writing a sales email can be a challenging task. You want to convey your message in an engaging, informative and concise way. If you’re not careful, your emails can quickly become cluttered, dull, or even offensive. To learn how to write a sales email that people want to read, let’s take a closer look at the different types of sales emails, the key elements to consider, and some sample t ..read more

By reading our post you’ll gain expert insight into how a shared inbox helps you and your organisation improve overall productivity and efficiency. You can expct to get pro-tips and benefits of using a shared mailbox and even a free Shared Inbox Management Guide for teams.   How a shared inbox helps businesses: 5 Key Benefits   In today’s fast-paced business world, it’s essential to have a streamlined and efficient way of managing communication between teams and with customers. A shared inbox is a powerful tool that helps businesses achieve this goal by providing a centralised and ..read more

How to add a shared mailbox in outlook (and track important metrics)   Companies that handle large volumes of customer service or sales queries usually streamline their communication using shared mailboxes. Shared mailboxes centralise customer communication to drive efficiency and transparency. These shared mailboxes usually use addresses such as sales@, support@ and info@. Multiple people in a team access these mailboxes. A shared mailbox is a wonderful tool for companies to ensure multiple team members cover busy mailboxes, providing speedy response times. In this blog post, we unpack ..read more