
SalesLoft Content Hub
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Helpful resources, sales tips, strategies, research and more. Articles on sales leadership & coaching, opportunity management, prospecting, technology, customer success, account-based strategies and analytics. SalesLoft is sales engagement platform for creating better buying experiences and closing more revenue.
SalesLoft Content Hub
3w ago
Seller Action Hub: Unifying a Chaotic Sales Tech Stack
The Key Benefits of The Seller Action Hub, According to Gartner
Salesloft’s Answer to the Seller Action Hub: AI-based Workflows and a Unified Tech Stack
The rapid transformation of the sales world leaves sales leaders faced with an urgent challenge: unlock the full potential of their sales teams amidst a growing hunger for sales technology. But, they are also faced with an equally daunting challenge: rise to the top despite reduced budgets, increased pressure to hit targets, and a constantly evolving sales landscape.
Gartner ..read more
SalesLoft Content Hub
2M ago
The following interview with was originally published by Michael R. Levy at GZ Consulting.
What experience have you had developing AI tools?
As the SVP of Product Management at Salesloft, I am working with our team to bring Rhythm, Salesloft’s AI-powered signal-to-action engine platform, to life. Rhythm ingests every signal from the Salesloft platform as well as signals from partner solutions via APIs, ranks and prioritizes those signals, and then produces a prioritized list of actions. The action list gives sellers a clear, prioritized list of actions that will be ..read more
SalesLoft Content Hub
3M ago
OK, sales leaders — it’s truth-telling time.
The market is unpredictable right now; chances are, you’re being asked to do more with less. Times like these call for your leadership to perform a frank evaluation of where your people, processes, and technology stand. It’s time for a laser focus on operational rigor, which involves all three. But first, you have to get real. So here we go.
If you’re really honest with yourself, can you make the following statement?
We have a proven process and tech tool, leveraging real-time data, that allows our Frontline Managers to understand ..read more
SalesLoft Content Hub
7M ago
If you’re using one selling tool for email, another for call recording, and an additional one for forecasting, then you’re probably dealing with added costs, integration headaches, implementation meetings, and time-consuming training.
You’re probably also dealing with the worst outcome of them all: less time selling.
Here’s the good news: You can use ONE platform for everything when you consolidate with Salesloft. Not to mention spend more time selling and save $744k.
Keep scrolling to see how Salesloft can save you time and cost, and generate you more revenue.
Want to increase ..read more
SalesLoft Content Hub
7M ago
Accounting gets a really bad rap, but there is so much we can learn from it.
Think about it. In a matter of days, a bunch of diverse data such as expense reports, new contracts, inventory, discounts, and more are consolidated into a set of financial statements, which can be used by anyone to get a big picture view into any business.
Companies have the same desired outcome with sales and revenue data, but they aren’t approaching the process like accountants.
Sales teams are piecing together diverse technologies across lead generation, prospecting, deal closing, and conversations. T ..read more
SalesLoft Content Hub
8M ago
With the current macroeconomic climate, you’re not alone if you’ve had a deal progressing nicely when, suddenly, WHAM! It hits a brick wall.
It’s very possible that brick wall is your buyer’s Chief Financial Officer (CFO).
Every purchase undergoes intense scrutiny when the economy slows. The finance team’s job is to ensure that every dollar of finite capital goes to the wisest investment. For technology purchases (and renewals), it comes down to value, usage of the current tech stack, and the potential to save money by consolidating redundant technology.
Where does that leave you as a s ..read more
SalesLoft Content Hub
8M ago
What Is Inside Sales?
Inside sales refers to the practice of remote selling, wherein inside sales representatives solely use technology to conduct sales activities. The channels that inside sales reps use to acquire and connect with potential clients depend on your product, sales strategy, and clientele.
The rise of remote selling has blurred the line between inside sales and outside sales. In fact, even before the pandemic, Harvard Business Review reported field salespeople interact with customers remotely more than half of the time. This model is more cost-effective and scalable than ..read more
SalesLoft Content Hub
8M ago
How Sales Tools Increase Revenue
Sales tools are the technologies sales professionals use to carry out and streamline their activities so they can close more deals. Research shows that the average seller uses around six different tools. Such tools increase revenue by:
Boosting efficiency: Sellers spend less time on tedious tasks and focus more on selling
Improving effectiveness: Sellers can identify the best prospects from new leads and deals most likely to close, heightening focus and prioritization
Increasing adoption: Top-performing sellers are more likely to use sales technology, b ..read more
SalesLoft Content Hub
8M ago
Every sales team has that legendary sales rep. You know, the rep that supposedly closed a million-dollar deal over takeout Chinese food. Like that legendary rep, there are probably other parts of selling that make you wonder where the truth lies. Don’t worry, there is plenty of truth behind the need for a sales engagement platform.
What is a Sales Engagement Platform?
Sales engagement software is uniquely positioned to drive organizational success, particularly for teams closing deals through a combination of pipeline generation, account-based strategies, and opportunity management.
According ..read more
SalesLoft Content Hub
9M ago
Prospecting with B2B sales emails is sort of like asking a Magic 8 Ball. There are a finite number of responses you’re likely to get, but you never really know which one it will be. Increase your chances of a positive response with these proven B2B cold email templates and tips for effective cold emails.
What to Keep in Mind for B2B Sales Emails
Luckily, when it comes to your B2B sales email strategy, you don’t have to guess. Robust tracking such as open, click, and sentiment analysis give sales teams valuable insight into techniques that prompt positive response rates. This same technology ca ..read more