I've been pressured by Google to enable Enhanced Conversions, but I'm hesitant because we primarily handle B2B, and I'm concerned it might skew our leads towards consumers, which isn't our target. From past experiences, when we uploaded customer lists, Google struggled to match them since their system better suits individual accounts rather than business emails and phones. Google has acknowledged this limitation. My worry is that enabling this will lead Google to optimize for consumer interactions, where it has more comprehensive data, thus creating an unwanted bias towards consumer leads. Do ..read more

Hi. I remember running Google Keyword Planner and it used to show the exact number of searches and trends. And now I don't see it. It just give me an extreme wide range of searches like 10k-1m. Did Google Keyword Planner change or am I doing something wrong? Appreciate your help in advance. Thank you! submitted by /u/GovernmentNew6719 [visit reddit] [comments ..read more

Google has recently updated their UI for creating conversion actions. It has changed quite significantly when you select the Import and Track conversion from clicks options. Google is now requiring you to select a data source to connect to. This functionality feels a bit clunky. I want to import my conversions manually form a Google Sheet. I don't know what option to select for my data source. When I choose Google Sheets, it gives me two options of Direct Connection or Third-party integration by Zapier. If I select Direct Connection, the additional help text appears: To connect to your data s ..read more

Title explains it. Using updated (but similar) creative, running to a similar audience, and with higher daily budget, last year we averaged 250~ leads per month. This year, we're averaging ~100. Our impressions, CTRs, etc are all on par from last year, no red flags, but our forms are not converting. Is there something inherently different this year with Google? Did the algo change significantly? We have several different versions of our creative and they all see similarly decent CTRs but we arent converting at nearly the rate we were last year. Is anyone else experiencing similar? submitted ..read more

I discovered that $20 was already spent I stopped and delete the campaign, thinking that’s the problem was solved .. then I found out that the $500 was gone from my account since two days now, is there a way to get refund? or can I use you’re a mean in the money for another campaign. submitted by /u/FunnyZucchini7114 [visit reddit] [comments ..read more

Hi all, I’m familiar with setting up an AdWords account for one small business but have just joined a company whose profiles all seem to be controlled with different emails and users. As I’m trying to pull everything together for them I want to know the best practice for the following scenario. Business with 4 independent branches for the same company (area based) and each Google business listing has a unique login email account. I want to set up a single AdWords account to use a pixel tracking all of the usage and traffic across Facebook, YouTube, website and all four GMB listings. Can I set ..read more

I've set up a display ad aimed at our German customers with texts in German. I've targeted all countries while setting the ad language to German, understanding this would reach German readers globally. However, I'm puzzled because for every impression from Germany, there are 15 from India. Do you have any suggestions or similar experiences? submitted by /u/MarvinBlome [visit reddit] [comments ..read more

Have put together a conversion optimized google ads campaign, get to the very last review screen and all of a sudden the spinning arrows in the top left corner say 'changed not saved, fix errors below' if I refresh, the campaign disappears and I have to start from scratch. There are no errors outlined, AND no publish button in the bottom right where it usually is..... any help?????/ TIA submitted by /u/Yeegz [visit reddit] [comments ..read more

i want to use tracking template on keyword level, in that case when i added final url on the keyword level and then i added tracking template after adding template keyword went in review and then Destination Mismatch warning comes on , my final url on keyword level is https://viduttravel.com, and in template i am using example https://example.com/click?campaign\_id=19&pub\_id=2&url=https%3A%2F%2Fviduttravel.com can anyone tell me the whats the problem is going on my template is 302 redirect too submitted by /u/Dizzy-Programmer-748 [visit reddit] [comments ..read more

Hi, is it possible to recognize when a website banner derives from Google Ads Display or Display & Video 360 (programmatic). I often notice different links for banners: "googleads.g.doubleclick.net" or "adclick.g.doubleclick.net". Could the first refer to Google Ads Display banner and the second to Display & Video 360? Other methods to differentiate banners platform? submitted by /u/Similar_Ad_6493 [visit reddit] [comments ..read more