What is a landing page? Everything you need to know to get started
AWeber Blog
by Rhonda Bradley
2d ago
Ever wonder why some businesses have a knack for achieving their marketing goals? Driving sales and leads is vital to any profit-based business. But why does it seem to be so much easier for some than others? In many cases, the answer is outrageously simple.  High-converting landing pages help fuel growth more quickly. If you’re not using them, you’re probably missing out on the conversions your business needs to thrive. What are landing pages? Ask 10 different people and you’ll probably get 10 different answers!  This guide clears that up for you and provides a crystal-clear explan ..read more
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Write better subject lines with AWeber’s NEW Subject Assistant
AWeber Blog
by Chris Vasquez
3d ago
One of the most important things about any email you send is the subject line. A good subject line can make the difference between someone being curious enough to open or choosing to skim right past. I write our weekly newsletter with my friends Chelsea and Sean, so I’m personally familiar with how hard and stressful it can feel when it comes time to write a good subject line. Thankfully I have the support of the email experts at AWeber to review and help me. We’ve just released a subject assistant that takes the same expertise I benefit from and packages it up to help you feel more confide ..read more
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Email tags for marketing 101: Understanding tagging and segmentation
AWeber Blog
by Rhonda Bradley
3d ago
When you’re on the outside looking in, email tags, segmentation, and personalization can sound confusing as all heck. After all, it wasn’t that long ago when “personalization” meant putting the person’s name in the email greeting instead of ‘Dear Sir or Ma’am.” Today, personalization means delivering the right content to the right people at the right time.  And where personalization was once a nice perk, now consumers expect it — and many aren’t willing to do business with you if you’re not customizing their content. In email marketing, this means working with behavioral data to segment ..read more
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How to create a blog content strategy in 4 steps
AWeber Blog
by Rhonda Bradley
1w ago
Who doesn’t want more traffic, quality leads, and sales to their blog?  The answer might surprise you. More than 60% of marketers do not have a documented blog content strategy. Yet without one, their chances of success drop dramatically. A blog content strategy is a written plan that guides content creation, publication, and distribution. It saves you time and energy, ensures that you stay on track with your goals, and guarantees that providing value to your target audience remains a priority. Free download: 10 blog post templates Find out how to achieve your content marketing goals fa ..read more
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How to become a life coach: Step-by-step guide + resources to get started
AWeber Blog
by Rhonda Bradley
1w ago
Looking for a profession that allows you to transform lives by helping people overcome challenges and achieve their personal goals?  If so, you may already be considering a future as a life coach. Pursuing a career that offers flexibility, autonomy, and the ability to work from anywhere is a dream shared by most self-starters, and life coaching delivers on every count. But the often mysterious profession leaves many people with more questions than answers. Do you have what it takes to become a successful coach? What skills are needed? Do life coaches have to meet certain requirements? Wh ..read more
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The 8 best ways to promote affiliate links in 2024
AWeber Blog
by Phil Norris
3w ago
Affiliate marketing has grown from a niche pursuit into one of the most popular ways for content creators to monetize their online audience. Indeed, one in three publishers say affiliate marketing is in their top three revenue sources, while one in 10 say it’s their #1 revenue stream. But you’re not going to make any money as an affiliate if you can’t find an effective way to get your affiliate links in front of as many people as possible. So what’s the best way to promote affiliate links? To answer that question, we’re going to round up eight of our favorite promotional strategies, each back ..read more
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How to respond to negative reviews online: Examples & 7-step template
AWeber Blog
by Rhonda Bradley
1M ago
If you’ve ever been surprised by a bad review of your business, you’re not alone.  Whether you run a local business, Etsy shop, YouTube channel, or other type of service that receives online reviews, we all have to face the dreaded bad review at some point. Naturally, you want to ignore negative feedback, especially if it seems unfair or exceptionally harsh. However, data shows consumers are 41% more likely to do business with companies that respond to all of their reviews, positive and negative. I reached out to businesses with first-hand experience responding to bad reviews, and nearly ..read more
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Best Linktree alternatives for driving traffic, conversions, and sales
AWeber Blog
by Rhonda Bradley
1M ago
You invest a lot of time and effort into building a successful social media community for your brand. Long nights. Tough decisions. Mornings spent racing to your page to discover how your last post performed. You’ve done it all. Likes and comments don’t generate profits, though. For many brands, the key to generating traffic, conversions, and sales from social media is all about their link in bio. When you’re ready to turn your social media followers into paying customers, a link in bio landing page can help you get there. Using your link in bio (on any social media platform) to provide a men ..read more
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Real estate email marketing: Turning potential buyers and sellers into clients
AWeber Blog
by Sean Tinney
1M ago
Email marketing for realtors. You’ve heard about it, but you’re not sure how it can help you connect with home buyers and sellers. Imagine this scenario for a moment: You’re hosting another open house for a charming two-story Cape Cod home. A flood of people enter in and out, browsing around on their own without saying much to you.  You leave out some business cards on a side table by the door and hope interested home buyers take one. But even if they do, there’s no guarantee that your card won’t end up lost in a purse or thrown out later on in the day. If you had an you could ask potent ..read more
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How to increase brand awareness on social media: 25 tips with expert insights and stories
AWeber Blog
by Rhonda Bradley
1M ago
Social media brand awareness can deliver huge advantages to businesses.  A successful brand awareness strategy can expand your reach, improve your credibility, and dramatically increase your conversions, web traffic, and sales. With the right approach, all those benefits can translate to big profits and a healthy ROI for your business. But in a world where nearly 5 billion people upload 2 billion photographs and videos to social media daily, finding a way to stand out can be challenging. Fortunately, you don’t have to wonder how to get noticed on social media because we’ve got answers fo ..read more
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