Chaotic Productivity (And Calendar Freedom)
Digital Deepak's Blog
by Deepak Kanakaraju
1M ago
A lot of people ask me how I manage my time. How do I manage to get things done? Do I have a calendar that is always full? Do I sleep only 5 hours a day? Do I wake up at 5 am every day? Do I have all A-team with all 5-star employees? The answer is no. It's all chaos. I follow a chaotic productivity schedule and nothing is planned. Though I have borderline OCD for many things in my personal and professional life, I manage not to have OCD for how my week looks like. Some people, supposedly, make a plan and stick to the plan. I don't know if it works for them or not, but it definitely doesn't wo ..read more
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How to Be a Market Maker
Digital Deepak's Blog
by Deepak Kanakaraju
1M ago
The best way to totally dominate a market is to create the market that you want to dominate. You don't want to compete in it, you want to dominate it. Else what's the point of building a business in this capitalistic world? There is no middle ground, and mediocrity is unacceptable. As the blog name goes, you need to be the winner, who can take it all. But the very idea of wanting to dominate the market conjures up ideas of beating your competitors and stealing the market share from them. That's scarcity thinking. People think that there is a limited opportunity out there, and all of them are ..read more
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Why It's a Bad Idea to Build a Software Company (To Start With)
Digital Deepak's Blog
by Deepak Kanakaraju
2M ago
A lot of people think that it's a great idea to build a software company. They see big software companies and get inspired by their growth and valuations. HubSpot, Freshworks, Zoho, Microsoft, and so on. There are mobile app companies that are worth a billion dollars such as Calm, the meditation app. There is more than what meets the eye here. There are too many variables that define the success of a software startup. First things first, you have to notice that most of these software companies are in losses except a few big ones. They have sky-high valuations in the stock market and the reaso ..read more
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Coaching (DIY) vs. Services (DFY)
Digital Deepak's Blog
by Deepak Kanakaraju
2M ago
A lot of people ask me this question. If you are starting a new business, should you offer coaching or services? To be honest, it doesn't matter whether you position yourself as a coach, mentor, or guide with services. The lines are blurred in this. There are 3 parts to the offer that help your customers reach their goals. Done for you (DFY) Done with you (DWY) and Do it yourself (DIY) Done for you (DFY) At the top of the pyramid, it's done for you services. You help your customers reach their goals by doing it for them. DFY can be building landing pages, content, email marketing or sales f ..read more
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Why You Need a Personal Trainer
Digital Deepak's Blog
by Deepak Kanakaraju
2M ago
In the past 3 months, I've lost 5 kgs. Weight loss is not rocket science. People complicate their weight loss journey by bringing too many variables into the equation. It's not like I was a fat person. I am relatively "not fat" but I was gaining weight and feeling lethargic during my weekdays. Getting fit is easy. All you need to do is push yourself to burn calories. You don't need a gym subscription or the latest Apple Watch. Run for 15 minutes every day and do some stretching and weight training in the morning. A pair of dumbells at home does wonders. People complain - I do not have time fo ..read more
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The EFSI Wealth Quadrant
Digital Deepak's Blog
by Deepak Kanakaraju
2M ago
For as long as I can remember, I have wanted to become a startup founder. I wanted to be in business. The uncertainty of running a business not only keeps you active mentally but also can be profitable if you do the right things. The reason why most businesses fail is not because business is risky but because people do not know how to do the right things. My first attempt at building a startup failed because I didn't know what to do. I started a motorcycle blog called BikeAdvice and grew it to a million page views a month. But I sold that blog. So I can't say it failed but it failed to become ..read more
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I attended Quantum Club Retreat 2024
Digital Deepak's Blog
by Deepak Kanakaraju
2M ago
For the past 2 days, I was at an event in Chennai. It's called the Quantum Club retreat organized by Siddharth Rajsekar. This event was only for his inner circle of students. This was one of the best events I've attended in the past 1 year. The production quality was top-notch. Sidz spent more than a crore to organize and run this event. I was happy to be a part of it. I met a lot of people from the industry, and many of them were also my followers and email subscribers. Apart from sessions taken by Sidz, there were a lot of speakers from the audience itself. I learned about AI, data, analyti ..read more
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Chase Value, Not Money
Digital Deepak's Blog
by Deepak Kanakaraju
2M ago
Money makes the world go around. We are all focused on making money. It helps us live a comfortable life. Most people, most of the time think about making money. They also think that money is the path to happiness. Now I am not here to tell you that you should become a monk and meditate all the time. There is nothing wrong with being rich. One should live a comfortable life because through work and labor, they have earned money and they have every right to live a life of comfort and luxury. If you want to make more money, then instead of thinking about money all the time, think about creating ..read more
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How to Build a Profitable Micro-Startup
Digital Deepak's Blog
by Deepak Kanakaraju
2M ago
I have been in the startup space for quite some time. I have worked in startups like Exotel, Practo, Instamojo, and Razorpay. I have observed them closely. Working in marketing helped me understand the cost of customer acquisitions and the ROI that each customer brought in. I was shocked to see that most of these businesses were not profitable. They do not intend to make a profit anytime soon. They are driven by a narrative. The narrative is that if you are an early mover, and become the most dominant player in the market (almost a monopoly), then you can charge whatever you want and the comp ..read more
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A Country Devoid of Opportunities
Digital Deepak's Blog
by Deepak Kanakaraju
2M ago
This has been in my mind for a long time and I have hesitated if I should talk about this explicitly. But the truth needs to be told and people need to know the truth. If you look at the business situation in India today, who are the people who seem to be doing very well? Who has been making a lot of money and showcasing their success? Unfortunately, it's not the people who are creating products and services that people want. Instead, it is the people who are helping people (or promising to help people) to make more money. Because the country is devoid of opportunities. The lack of opportunit ..read more
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