By Jeff Porter, Guest Author   Few would argue that charities are slow to adopt new technology.  Most drag their feet on innovating because they fear it will (a) frustrate or confuse their guests, (b) not work and create a bad event, or (c) cost too much. Much of that is driven by fear (fear of a bad event, fear of lost revenue, or fear of condemnation from their board).  ..read more

By Sarah Tedesco, Guest Author No one could have predicted the impact COVID-19 would have on the nonprofit sector. In 2020 you likely had to convert to a work-from-home model and cancel in-person events while abruptly adjusting to a new normal. Even as we’re nearing the end of 2022, we still face uncertainty on numerous fronts. With continuing financial instability and the unpredictability of an ongoing crisis, what are the best ways to ..read more

By Kevin Penney, Guest Author   The end of the year is a busy time for nonprofits with many organizations preparing their marketing strategy months in advance. However, far more goes into an effective year-end fundraising strategy than simply creating a few marketing messages before the holidays.  ..read more

Email marketing is the practice of leveraging email communication to reach your audience––whether that’s to grow your following, showcase your offerings, raise funds, or achieve other important goals. As Mailchimp puts it,“Email marketing can help you build a relationship with your audience while also driving traffic to your blog, social media, or anywhere else you’d like folks to visit ..read more

Our latest webinar session explores how the differences between the medical and social models of disability can impact the ways in which organizations can create equitable online, hybrid, and instructor training that blends the principles of universal design for learning and trauma-informed care. Including these valuable emerging frameworks can increase the overall goals of learners, enhance organizational outcomes for teams, and yield higher positive end-user experiences. If your missed our session, you can watch the recording here and share the link with your colleagues!  ..read more

By Amy Eisenstein and Andrea Kihlstedt, Guest Authors   Your work at a nonprofit can already feel high-stakes. Between navigating tight budgets, busy programs, and ever-changing trends, you’ve got a lot on your plate. Throw a multi-year capital campaign into the mix and you’re probably busier than ever ..read more

As more of us continue to work remotely, our Internet use and exposure to screens have grown exponentially. Unfortunately, with increased virtual presence comes a higher exposure to cyberattacks and data breaches. Our cybersecurity bundle was designed to help you understand the sources and types of cyber risks so that you and your team can better protect your organization.   ..read more

By Javan Van Gronigen, Guest Author   ..read more

Digital resilience is more commonly associated with the protection of one’s online security, especially in relation to potential data breaches and other digital risk factors. As nonprofits, however, our resilience extends much further than our cybersecurity.  ..read more

By Jori Hamilton, Guest Author   When donors decide to make gifts to a nonprofit organization, they need to feel safe and secure. They’re making an investment in your cause, but they’re also putting their personal information in your hands. Even major corporations have had struggles in the past with data loss and cybersecurity issues. So, what can your nonprofit do to protect that information and take care of donors’ personal data ..read more