Creating a mobile-friendly Web site is the fastest way to elevate your search-engine ranking and kick-start your business’s online presence. A decade ago, few would have thought about the significance of smartphones. Today, a smartphone is no longer just a phone. It is a way of living, communicating, shopping, ordering food, and finding answers to our questions. Most users now depend on the usability of smartphones. Wise businesses are developing or upgrading their Web site to provide a smooth, easy-to-use, mobile-friendly experience. Creating a mobile-friendly Web site is the fastest way to e ..read more

Although many sales teams use CPQ solutions to improve their quote process, many of these systems have unfriendly user interfaces that prevent team’s taking full advantage of these intelligent systems. Personalized experiences are now key to winning customers in today’s business world. Sales professionals must tailor their strategies and leverage their tools to meet customers’ requirements and successfully close deals. Many sales teams use CPQ software tools to generate accurate quotes and manage the complex pricing of products or services. Although many sales teams use CPQ solutions to improv ..read more

Other factors such as project analysis, management, and development impact the cost of UX design. For around $5,400, more or less, my company, Purrweb, designs and develops MVPs (Minimum Viable Products), but there are still some other important nuances of calculating costs to consider. Design plays a big role in the creation of a mobile app, but it’s part of a complex process. Other factors such as project analysis, management, and development impact the cost of UX design. Let’s dive into the world of mobile-app design and development and try to understand what exactly dictates the pricing. T ..read more

[The] Top Tasks method can enable you to quickly identify the overarching trends in your customer base’s goals. In the startup world, identifying your users’ main goals can be difficult because you’re moving so quickly. However, adapting Gerry McGovern’s Top Tasks method [1] can enable you to quickly identify the overarching trends in your customer base’s goals. In this article, we’ll demonstrate how you can apply this method within the context of a fast-paced startup. Top Tasks is a research method that Gerry McGovern created in 2018 to identify customers’ top goals or tasks. This method is b ..read more

UX design uses information in the form of text and visual elements to communicate with users and structures the presentation of this information to convey both direct and subliminal messages. UX design for an ecommerce Web site is all about creating a pleasant purchasing journey for customers. Because UX design comprehends everything from aesthetics to the design of interactive features, it involves crafting each element of the ecommerce Web site so it leads to a conversion. In fact, as Figure 1 indicates, a Web site’s aesthetics have great influence on its credibility with users. UX design us ..read more

With an iterative-design methodology, not only does your productivity increase but the likelihood of satisfying users’ needs improves as well. describes the repetition of an action. Thus, refers to the recurring process of creating and enhancing a product’s design. But a key element of iterative design is that it requires the testing of each design iteration as soon as you’ve completed it. With an iterative-design methodology, not only does your productivity increase but the likelihood of satisfying users’ needs improves as well. Iterative design is an easy approach to adopt and is both straig ..read more

Up to 70% of digital-transformation initiatives fail to meet their outlined objectives. Throughout modern history, technological innovations have always been a boon for businesses. After all, new technologies give companies new ways of satisfying their customers, scaling their operations, and increasing their potential for success. Now, with the advent of business-focused technologies such as cloud-based computing and SaaS (Software as a Service), companies worldwide are more empowered than they have ever been before. But so many businesses around the world fail to make optimal use of the tech ..read more

Skilled UX designers and teams use tools such as empathy mapping to help them create products that keep the user or customer at the center of the design process…. UX design can be a very challenging task. A lot happens between conceiving of an idea or concept and delivering a ready-to-use product. UX designers must create products that meets user’s needs. Unfortunately, between the politics of various stakeholders and a variety of other inputs to the UX design process, the user can sometimes get lost in the shuffle. and teams use tools such as empathy mapping to help them create products that ..read more

How can you ensure that your UX design for a QR code is effective and user friendly? In the modern digital world, the use of QR codes is becoming increasingly popular as a way for businesses to connect with their customers. Companies can provide QR codes in various ways: on product packaging, Web sites, and mobile apps, and even as part of interactive-marketing campaigns. But how can you ensure that your UX design for a QR code is effective and user friendly? This article provides a complete guide to designing QR codes for your business and discusses five considerations for QR code UX design ..read more

When you’re practicing Lean UX, your goal should be to capture research data as often as possible to help you make quick, actionable decisions. Each UX project is different, with variations in time and budget constraints, user needs and business requirements, and often, goals and requirements that change over time. When you’re practicing Lean UX, your goal should be to capture research data as often as possible to help you make quick, actionable decisions. At a bare minimum, companies who have adopted Lean UX should be analyzing as much user data as possible to understand what users who share ..read more