Hoffman Welcomes Margaret Carpo as New Senior Vice President to Lead Enterprise and Deep Tech Practice
The Hoffman Agency
by Ariana Tooker
6d ago
Silicon Valley, CA – February 3, 2025 – The Hoffman Agency, a global communications consultancy, today announced the appointment of Margaret Carpo as Senior Vice President, where she will spearhead ... The post Hoffman Welcomes Margaret Carpo as New Senior Vice President to Lead Enterprise and Deep Tech Practice appeared first on The Hoffman Agency ..read more
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Southeast Asian Tech Must Perform a Delicate Balancing Act in Trump 2.0 Era 
The Hoffman Agency
by Ariana Tooker
2w ago
Southeast Asia plays an increasingly significant role on the global stage. Home to some of the world’s fastest-growing economies, it is a hub for manufacturing and supply chain diversification as ... The post Southeast Asian Tech Must Perform a Delicate Balancing Act in Trump 2.0 Era  appeared first on The Hoffman Agency ..read more
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Tech in 2025: Five Comms Trends to Turn into Opportunity
The Hoffman Agency
by Ariana Tooker
2w ago
Explore five tech communications trends to turn into opportunities in 2025 from Hoffman's Chief Global Officer Caroline Hsu. The post Tech in 2025: Five Comms Trends to Turn into Opportunity appeared first on The Hoffman Agency ..read more
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Tech in 2025: Five Comms Trends to Turn into Opportunity
The Hoffman Agency
by Ariana Tooker
3w ago
Explore five tech communications trends to turn into opportunities in 2025 from Hoffman's Chief Global Officer Caroline Hsu. The post Tech in 2025: Five Comms Trends to Turn into Opportunity appeared first on The Hoffman Agency ..read more
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From Numbers to Narratives
The Hoffman Agency
by Ariana Tooker
2M ago
Maiya Nishime shares how her passion for writing and storytelling lead her to a PR internship at the Hoffman Agency. The post From Numbers to Narratives appeared first on The Hoffman Agency ..read more
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From Law to Tech: How I Made My Way to The Hoffman Agency
The Hoffman Agency
by Ariana Tooker
2M ago
Taylor Yamada shares her professional journey from pre-law to public relations, eventually landing a PR internship at Hoffman. The post From Law to Tech: How I Made My Way to The Hoffman Agency appeared first on The Hoffman Agency ..read more
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A Farewell to Cookie-Cutter Comms: How to Cross Borders and Create Strategies That Move the Needle in APAC
The Hoffman Agency
by Ariana Tooker
2M ago
Chief Global Officer Caroline Hsu moderated two PRCA talk sessions looking at ways multinationals can become more nuanced in their approach to a region more complex than many imagine. The post A Farewell to Cookie-Cutter Comms: How to Cross Borders and Create Strategies That Move the Needle in APAC appeared first on The Hoffman Agency ..read more
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No Time for Nostalgia: Tech Is a Unifying Force for Growth in the New Hong Kong
The Hoffman Agency
by Lisa Bonatz
3M ago
General Manager Kevin On explains why Hong Kong's evolving cultural identity and sense of entrepreneurialism foster swift tech innovation. The post No Time for Nostalgia: Tech Is a Unifying Force for Growth in the New Hong Kong appeared first on The Hoffman Agency ..read more
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From Graduation to Growth: My Journey With The Hoffman Agency
The Hoffman Agency
by Lisa Bonatz
4M ago
Victoria Luo discusses the excitement of transitioning into adulthood, complete with a thriving career at Hoffman. The post From Graduation to Growth: My Journey With The Hoffman Agency appeared first on The Hoffman Agency ..read more
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Becoming Comfortable With the Unknown: My Pivot From Ad to PR
The Hoffman Agency
by Lisa Bonatz
4M ago
Mona El-Haddar shares her advice for navigating perfectionistic tendencies in the fast-paced PR industry. The post Becoming Comfortable With the Unknown: My Pivot From Ad to PR appeared first on The Hoffman Agency ..read more
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