VetNetwork Blog
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Veterinary marketing blog from VetNetwork and latest updates in veterinarian and veterinary hospital marketing news. VetNetwork is dedicated to building long-term relationships with veterinarians.
VetNetwork Blog
1y ago
In today’s world, almost everyone uses a smartphone, and the number of mobile users is increasing daily. As a result, having a mobile-friendly veterinary website is crucial for any animal hospital or clinic. In this blog post, we’ll discuss the benefits of a mobile-friendly veterinary website and why it’s essential for your business, so keep reading to learn more!
Benefit #1: Improved User Experience
A mobile-friendly veterinary website provides a better user experience for your clients. A mobile-friendly website is designed to fit any screen size, making it easy ..read more
VetNetwork Blog
2y ago
Did you know that email marketing has an ROI that’s four times higher than other digital marketing channels, such as Google ads or social media marketing? For this reason, if you don’t have an email newsletter for your practice, consider creating one today.
Keep reading to learn some of the top benefits provided by a consistent, quality veterinary email newsletter for your growing practice!
Build Long-Term Relationships
One of the top benefits of an email newsletter that delivers quality content to your clients is the fact that you’re building la ..read more
VetNetwork Blog
2y ago
Did you know that between 28,000 to 32,000 veterinary practices are operating in the United States? Corporations and private investors are buying up private practices because the evidence is clear—pet medicine is viewed as profitable and recession-proof.
This is because most Americans love their pets and want to give them the best quality of life available. However, you may find that you’re not achieving the business you need to stay afloat because of direct competitors in your city. The answer is simple: you need to start focusing on your veterinary practice marketing.  ..read more
VetNetwork Blog
2y ago
Did you know that the average conversion rate for a website is 4.31 percent? Although this percentage varies between industries, you’ll find that the higher your website’s conversion rate, the more successful your veterinary practice will be.
This is because the more traffic you receive, the more customers you acquire. One of the most impactful ways to increase this rate is through modern veterinary website design that attracts your target audience, builds their trust, and convinces them to book an appointment.
With this in mind, keep reading to learn these ..read more
VetNetwork Blog
3y ago
You’ve got a veterinary marketing campaign that’s off to a great start, but now you’re wondering, “How can I get more leads?” With these 7 tips, you will learn how to increase your lead generation and grow your practice.
Target prospects with Facebook ads and Google AdWords campaigns.
While it is important to have a beautiful website that ranks well, it is also important to target potential clients in several spaces – including on Facebook and Google ads. Facebook & Google ads can be a great way to gain additional leads and clients.
Develop an email marketing strategy and follow up ..read more
VetNetwork Blog
4y ago
This new year is going to pose some unique challenges for small business owners, and that includes veterinarians worldwide. No one is quite sure if things will ever be going back to normal, but they need to move forward. In order to reach pre-pandemic levels of productivity, veterinarians need to see more new patients in 2021 than in a typical year. Your practice can reach this goal with some simple adjustments to daily procedure and marketing efforts. The key to your success will be in the foundation of loyal clients that you already have at your disposal. By honoring your longtime clients an ..read more
VetNetwork Blog
4y ago
Boost Profits with Veterinary Marketing
When you are designing a marketing plan for your veterinary practice, you want to ensure that you are making the most worthwhile investment. Attracting new patients and building a loyal clientele can be difficult to do if you are unsure of where to start. The veterinary industry is flourishing, and it is becoming more competitive every day. That is why you need to have a comprehensive marketing plan that is tailored to the needs of your practice, so that you can put your mark on the industry in your own unique way. As a doctor, owner, or office manager o ..read more
VetNetwork Blog
4y ago
In the world of online marketing, having a blog is an incredible asset. However, maintaining one and ensuring that it helps more than it hinders can be a bit tricky, especially if you are not looking to turn it into a full-fledged marketing monster.
Let’s look at some things you can do to turn your veterinary blog into a valuable resource that you’ll be able to maintain.
Choose the right topics
The main aim of publishing content on your blog is to attract an audience that will be interested in reading it. There are two ways to go about achieving this: either by finding the right keywords or by ..read more
VetNetwork Blog
4y ago
Over the past few months, our team has had the opportunity to speak with veterinarians across the country about their experiences during the pandemic. What we heard were stories of worry, stress, and ultimately, resilience. As the country continues to reopen, there are steps your veterinary practice can take now to set yourself up for success in the future.
Manage a Steady Stream of Patients
As veterinary practices began reopening and returning to general care, many vets experienced a surge of rescheduled appointments from clients that were unable to come into the office in April & May. As ..read more
VetNetwork Blog
4y ago
Veterinary Practice Reopening Guidelines Post COVID-19
COVID-19 has dramatically impacted veterinary practices throughout the country, and it can be daunting to think about how to move forward. Understanding the concerns of your clients and staff can help you be better prepared to get back to business post COVID-19, no matter how different that may look now. By taking steps to protect the clients visiting your office, you can help make this transition a little easier.
Every veterinary practice is unique, and there is no one-size-fits-all approach to reopening your practice. We have desi ..read more