Wadds Inc. Blog
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Public relations, marketing and social media thinking and doing
Wadds Inc. Blog
1w ago
Are you an independent practitioner? Enter The Independent Impact 50 and help raise the profile of the £457 million sector of the public relations industry ..read more
Wadds Inc. Blog
1M ago
Large language models are emerging as both an opportunity and risk to corporate reputation, but earned and owned media are the best means of management ..read more
Wadds Inc. Blog
1M ago
Practitioners are underpaid and working harder than ever but claim that management increasingly recognises their value. This may be wishful thinking ..read more
Wadds Inc. Blog
1M ago
There are several reasons why the individual effectiveness and efficiency benefits of AI in corporate communications and public relations haven’t yet scaled to teams. ..read more
Wadds Inc. Blog
1M ago
In her new book Strategic Reputation Management, crisis communications expert Amanda Coleman argues that reputation is earned and not managed ..read more
Wadds Inc. Blog
2M ago
While startups grab headlines, it’s scaleups that are quietly powering growth in the UK economy, generating £1.4 trillion in revenue and employing 3.2 million people ..read more
Wadds Inc. Blog
2M ago
Here at Wadds Inc., we work with agencies with plans to grow. Our founders and management teams want access to markets, skills, tech and finance. Here’s how the Autumn Budget checked out, outside of the headlines on employer NICs, the National Living Wage increase and Capital Gains Tax ..read more
Wadds Inc. Blog
2M ago
Nine out of ten practitioners support a voluntary code of conduct to fix a 'broken' pitch process that costs agencies an average of £7,000 per opportunity ..read more
Wadds Inc. Blog
3M ago
A new green paper aims to boost growth through a focus on high-performing sectors, regional expertise and opportunity and a supportive policy environment ..read more
Wadds Inc. Blog
3M ago
Not getting paid on time is a big issue for businesses. Late payment higher up the chain often leads to more late payment elsewhere and can create financial distress as cash flow becomes strained in tighter economic conditions ..read more