Interview with Veronica Foster, MWP: President of the Association of Bridal Consultants
The Planner's Lounge | Resources for Wedding & Event Planners
by Amber Peterson
1w ago
I had a great conversation with Veronica Foster of the Association of Bridal Consultants. Check out the recording below and the text of our interview after. You can also find all the links for ABC at the bottom of this post. Thank you for joining me, Veronica! It was a pleasure to speak with you! Amber, PL [00:00:04] Hey, everyone; this is Amber with Planners Lounge. I’m with Veronica Foster, the president of the Association of Bridal Consultants. Veronica is one of 52 master wedding planners in the world. She has served as the state manager in North Carolina, the outreach director, and now t ..read more
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Day in the Life of a Wedding & Event Planner with Marissa Pedone
The Planner's Lounge | Resources for Wedding & Event Planners
by Amber Peterson
2w ago
Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionnaire here and email your responses and photos to info@plannerslounge.com. We are excited to feature Marissa Pedone from New England. Name:  Marissa Pedone Business Name & Location: Marissa Pedone Events, New England Years Working in the Event Industry: 15 Years Owning Your Event Planning Business: 2 Website: www.marissapedoneevents.com Facebook: https://www.faceboo ..read more
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Day in the Life of a Wedding & Event Planner with Leticia Franklin
The Planner's Lounge | Resources for Wedding & Event Planners
by Amber Peterson
1M ago
Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionnaire here and email your responses and photos to info@plannerslounge.com. We are excited to feature Leticia Franklin from Houston, TX Name:  Leticia Franklin Business Name & Location:  Kreations by Tish Party Events and More, Houston, TX Years Working in the Event Industry: 8+ Years Owning Your Event Planning Business: 8 Website: Link.tree/kreationsbytish Fac ..read more
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Building Great Client Relationships
The Planner's Lounge | Resources for Wedding & Event Planners
by Amber Peterson
1M ago
Wedding planners work closely with our couples throughout the planning process. To effectively work with clients, it is important to have an open and honest relationship. You can take some steps to create great client relationships that will result in a wonderful working relationship. Smooth Onboarding Once you have a signed client, information should be communicated immediately to start the relationship off on the right foot and avoid miscommunication from the start. Educate on the Planning Process Remember that although you have planned many weddings, most couples have never handled an event ..read more
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Effective Networking and Collaboration for Wedding Planners
The Planner's Lounge | Resources for Wedding & Event Planners
by Amber Peterson
1M ago
Creating a successful wedding planning business involves more than just a keen eye for design and a knack for organization. It’s about building a solid network and collaborating effectively with others in the industry. Let’s explore why networking and collaboration are crucial to success in the wedding planning industry. Understanding the Industry The wedding industry is a network of businesses that are booked separately by the clients but work together to create their wedding day. These vendors include venues, photographers, caterers, florists, entertainers, and wedding planners. Each busines ..read more
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How to Create An Effective Marketing Strategy
The Planner's Lounge | Resources for Wedding & Event Planners
by Amber Peterson
1M ago
Marketing is not just about shouting your brand from the rooftops; it’s about strategic communication, understanding your audience, and maximizing your resources to give the best results possible. Today, let’s dive into creating a marketing plan for your wedding planning business. Understanding Your Target Audience The first step in any marketing plan is to understand your target audience. Your target audience varies significantly based on your services, style, and location. Are you catering to luxury weddings, budget-friendly events, or something in between? Do your clients prefer traditional ..read more
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First Steps to Start Your Wedding Planning Business
The Planner's Lounge | Resources for Wedding & Event Planners
by Amber Peterson
2M ago
Starting a wedding planning business can be a dream come true for those passionate about logistics, organization, and executing beautiful events for their clients. The journey, however, from a dream to a thriving business involves careful planning, dedication, and a deep understanding of the industry. This six-part series was created to provide aspiring planners insights into the initial stages of starting a wedding planning business. Understanding the Wedding Industry & The Role of a Wedding Planner There are many misconceptions about what it is like to be a wedding planner and the weddin ..read more
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Day in the Life of a Wedding & Event Planner with Iva Kraljević Licardo
The Planner's Lounge | Resources for Wedding & Event Planners
by Amber Peterson
2M ago
Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionnaire here and email your responses and photos to info@plannerslounge.com. We are excited to feature Iva Kraljević Licardo from Croatia. Name:  Iva Kraljević Licardo MIHOCI STUDIOS Business Name & Location:  Agency Weddings in Croatia, Europe Years Working in the Event Industry: 15 Years Owning Your Event Planning Business: 13 Website: https://weddings-in-croat ..read more
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Annual Review & Planning Guide for Wedding Planners
The Planner's Lounge | Resources for Wedding & Event Planners
by Amber Peterson
3M ago
When you have your own wedding or creative business, it is essential to take the time to review the year that is ending before looking at the year ahead.   When December comes around, what we have not accomplished during the year often dominates our thoughts. We forget the wins and the positive changes we have made, which can make us feel negatively about our business and ourselves. Acknowledging and celebrating the year’s wins WILL turn that around. This allows you to move forward with a clear mind to pave the path for new intentions, feelings, goals, strategies, ideas, and pla ..read more
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Day in the Life of a Wedding & Event Planner with  Linda Fondulas
The Planner's Lounge | Resources for Wedding & Event Planners
by Amber Peterson
3M ago
Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionnaire here and email your responses and photos to info@plannerslounge.com. We are excited to feature Linda Fondulas of Odyssey Events. Name:   Linda Fondulas Business Name & Location:  Odyssey Events Years Working in the Event Industry: 40 Years Owning Your Event Planning Business: 5 Website: https://www.odysseyeventsvt.com Facebook: https://www.facebook.c ..read more
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