The Planner's Lounge | Resources for Wedding & Event Planners
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A community and resource site for wedding and event planners to relax, talk, learn and inspire. Learn what it takes to become a wedding planner and how to grow a successful wedding and event planning business in the US and around the world.
The Planner's Lounge | Resources for Wedding & Event Planners
15h ago
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Show Notes
In the fourth episode of our five-part series on starting a wedding planning business, host Amber Peterson discusses the vital role of networking in the wedding industry. This episode explores why building a strong network of vendors and other professionals is essential for referrals and support, and how to foster these relationships effectively.
Key Topics Covered:
Importance of Networking in Wedding Planning:
Building a Vendor Network: The benefits of hav ..read more
The Planner's Lounge | Resources for Wedding & Event Planners
3d ago
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Show Notes
In this third episode of our five-part series on starting a wedding planning business, host Amber Peterson, a former wedding planner, marketing strategist, and owner of Planner’s Lounge, delves into the essentials of crafting an effective marketing plan. It’s not just about making noise; it’s about strategic communication, understanding your audience, and maximizing your resources for the best results.
Key Topics Covered:
Understanding Your Target Audience: Learn to identify and understand your ideal clients, considering their demographics, psycho ..read more
The Planner's Lounge | Resources for Wedding & Event Planners
6d ago
Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionnaire here and email your responses and photos to info@plannerslounge.com. We are excited to feature Hanna Defoe from Minneapolis!
Name: Hanna Defoe
Business Name & Location: Hanna Marie Events; Minneapolis, MN
Years Working in the Event Industry: 4
Years Owning Your Event Planning Business: 2.5
Website: www.hannamarieevents.com
Credit: Vanessa Lee Photograph ..read more
The Planner's Lounge | Resources for Wedding & Event Planners
2w ago
Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionnaire here and email your responses and photos to info@plannerslounge.com. We are excited to feature Cillia Marion from San Antonio/Austin, TX
Amanda Noel Photography
Name: Cillia Marion
Business Name & Location: Marion Matrimony Events San Antonio/Austin, TX
Years Working in the Event Industry: 7
Years Owning Your Event Planning Business: 7
Website: www.marion-eve ..read more
The Planner's Lounge | Resources for Wedding & Event Planners
3w ago
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Show Notes
In this episode, Amber Peterson, seasoned wedding planner and marketing strategist, dives into the crucial aspects of branding for those embarking on or revamping their wedding planning business brand. With a decade-long wedding planner background as a marketing strategist for service-based businesses, Amber brings her knowledge to this second episode of our five-part series on starting a planning business.
Episode Highlights:
Understanding Branding Basics:
Common confusions among brand, branding, and marketing, setting a solid foundation for und ..read more
The Planner's Lounge | Resources for Wedding & Event Planners
3w ago
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Show Notes
Welcome to the Planners Lounge Podcast, where we bring insights, tips, and stories to help aspiring and new wedding planners on their journey to success. In today’s episode, we’re embarking on an exciting series aimed at guiding you through the first steps of launching your dream wedding planning business.
Episode Overview:
This episode kicks off our five-part series designed to explore the initial stages of starting a wedding planning business. We’ll cover everything from understanding the wedding industry to creating a solid business plan and mar ..read more
The Planner's Lounge | Resources for Wedding & Event Planners
3w ago
Preview Episode of The Business of Wedding Planning Podcast
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The Business of Wedding Planning is a podcast dedicated to guiding aspiring, new, and growing wedding planners through the intricacies of creating and scaling a profitable wedding planning business. Each episode explores topics essential for success in the industry, including marketing strategies, pricing models, client and vendor relations, and sales strategies. This podcast offers actionable advice, proven business strategies, and real-life success stories from seasoned wedding planners and industr ..read more
The Planner's Lounge | Resources for Wedding & Event Planners
1M ago
Wedding planning is a rewarding career filled with fun and creativity. We get to help couples create and execute one of the most important days of their lives! What can be more exciting than that? However, like any profession, it comes with unique challenges. From budget constraints to conflicting opinions from family members, many common wedding planner challenges can arise during the planning process. Let’s explore some of these common wedding planner challenges and practical solutions to address them. So whether you’re a seasoned pro or just starting out in the industry, read on for valuabl ..read more
The Planner's Lounge | Resources for Wedding & Event Planners
1M ago
Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionnaire here and email your responses and photos to info@plannerslounge.com. We are excited to feature Ariadne Comulada from Puerto Rico
Name: Ariadne Comulada
Business Name & Location: KAZ Events, Puerto Rico
Years Working in the Event Industry: 18
Years Owning Your Event Planning Business: 18
Website: www.kaz-events.co
Rafy Vega Photography
Facebook: www.facebook.c ..read more
The Planner's Lounge | Resources for Wedding & Event Planners
1M ago
I had a great conversation with Veronica Foster of the Association of Bridal Consultants. Check out the recording below and the text of our interview after. You can also find all the links for ABC at the bottom of this post.
Thank you for joining me, Veronica! It was a pleasure to speak with you!
Amber, PL [00:00:04]
Hey, everyone; this is Amber with Planners Lounge. I’m with Veronica Foster, the president of the Association of Bridal Consultants. Veronica is one of 52 master wedding planners in the world. She has served as the state manager in North Carolina, the outreach director, and now t ..read more