Adrian Swinscoe
742 FOLLOWERS
Adrian Swinscoe brings over 16 years experience to focusing on helping companies large and small develop and implement customer focused, sustainable growth strategies. He is a huge fan of organisations that do great things for their customers and their employees and also a helper to many wanting to achieve their own level of greatness.
Adrian Swinscoe
1w ago
Today’s interview is with Cale Urwin, Director, Data, Digital & Marketing Health Services at Bupa. I caught up with Cale recently at PegaWorld in Las Vegas […]
The post There needs to be a really tight relationship between business strategy and target state architecture – Interview with Cale Urwin of Bupa first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1w ago
This is a guest post from Ben Mercer at Leisure Lakes Bikes. More and more businesses are finding that employees are driving activism around topics and […]
The post Employee activism on the rise: The most important issues to employees and how to respond with empathy first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
2w ago
Today’s interview is with Simon Morris, the Area Vice President of Solution Consulting at ServiceNow. Simon joins me today to talk about ServiceNow’s new Consumer Voice […]
The post The ongoing decline of brand loyalty, what’s driving it and what should be done about it – Interview with Simon Morris of ServiceNow first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
3w ago
It’s pretty safe to say that most businesses ask their customers for feedback these days. Most would agree that is a good thing. But, there are […]
The post Now there is no excuse for not closing the loop on customer feedback first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
3w ago
Today’s interview is with Dr Peter van der Putten, who is Director of the AI Lab at Pega and assistant professor of AI at Leiden University […]
The post We’ve only just scratched the surface of artificial intelligence – Interview with Peter van der Putten of Pega first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1M ago
This is a guest post by Brianna Van Zanten, Customer Success Manager at InCheq In my experience, many business leaders are intimidated by the idea of […]
The post How artificial intelligence in task management can transform the customer and employee experiences first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1M ago
Today’s interview is a combo podcast in which I interview (separately) Ron Secrist, Managing Director, Head of Client Experience at Citi, and Christina Sansone, Vice President […]
The post Listening and taking action at scale – Interview with Ron Secrist of Citi and Christina Sansone of Dish first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1M ago
This is a guest post by Nadja Bellan-White, CEO of SS+K, an M&C Saatchi company. Financial institutions are swept up in a crisis of confidence in […]
The post Financial brands need to shore up trust…or we’re all going to sink first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1M ago
This is a guest post from Colin Farquhar, senior vice president of enterprise IP video, and Kerry Lindsay, vice president of human resources at IPTV specialist: […]
The post Overcoming cultural latency: How video technologies support today’s hybrid workplace first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1M ago
Today’s interview is with Jeff Comstock, CVP of Dynamics 365 Customer Service at Microsoft. Jeff joins me today to talk about Co-Pilot for Service, the impact […]
The post Lessons learnt from testing Copilot for service across tens of thousands of service engineers – Interview with Jeff Comstock of Microsoft first appeared on Adrian Swinscoe ..read more