Adrian Swinscoe
736 FOLLOWERS
Adrian Swinscoe brings over 16 years experience to focusing on helping companies large and small develop and implement customer focused, sustainable growth strategies. He is a huge fan of organisations that do great things for their customers and their employees and also a helper to many wanting to achieve their own level of greatness.
Adrian Swinscoe
5d ago
This is a guest post by Cindy Mielke, VP of Strategic Partnerships at Tango. Prioritizing employee engagement and satisfaction is a critical goal for organizational prosperity. […]
The post Employee expectations around rewards are changing – Businesses need to change with them first appeared on Adrian Swinscoe ..read more
The Generative AI landscape: The good, the bad and the boring – Interview with Don Schuerman of Pega
Adrian Swinscoe
1w ago
Today’s interview is with Don Schuerman, the CTO and Vice President of Product Strategy and Marketing at Pegasystems. Don joins me today to talk about the […]
The post The Generative AI landscape: The good, the bad and the boring – Interview with Don Schuerman of Pega first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1w ago
The RSS feed URL you're currently using https://follow.it/adrian-swinscoe will stop working shortly. Please add /rss at the and of the URL, so that the URL will be https://follow.it/adrian-swinscoe/rss ..read more
Adrian Swinscoe
2w ago
About a year ago, I spoke to Luc Dammann, President EMEA at Adobe, about some new research that Adobe had just published. The research found that […]
The post New Adobe research: Generative AI is changing what consumers expect from brands first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
3w ago
Last year, I spoke to Darren Rushworth, President of NICE International, about the UK’s Financial Conduct Authority (FCA) new Consumer Duty regulations and how they were […]
The post Two thirds of UK customers may be vulnerable but not obviously so first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1M ago
Today’s interview is with Gareth Higgins, who writes and speaks about the power of storytelling to shape our lives and world, peace and justice, and how […]
The post Leadership, storytelling and why it is an art and it needs to be taught – Interview with Gareth Higgins first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1M ago
This is a guest post by Aparna M. A., a Content Writer for Kings Research. In the ever-evolving digital landscape, businesses of all sizes are grappling […]
The post A comprehensive guide to Customer Data Platforms in 2024 first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1M ago
Today’s interview is with James Lawther, Director at Squawk Point Consulting and Author of ‘Managed by Morons: The Path to a Thriving Organisation’. James joins me […]
The post You don’t get promoted for teaching people how to wash their hands – Interview with James Lawther first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
1M ago
This is a guest post by Rhys Williams, a freelance content marketing writer specialising in B2B SaaS, martech and personalisation. While there are plenty of positive […]
The post Customer Advocacy – An Untapped Asset first appeared on Adrian Swinscoe ..read more
Adrian Swinscoe
2M ago
Every now and again, I come across a piece of research that makes me want to pull my hair out. One such piece of research was […]
The post The worrying state of the European contact center space first appeared on Adrian Swinscoe ..read more