The limiting factor to achieving personalized experiences at scale
Adrian Swinscoe
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19h ago
Sitting and watching the keynotes from Day One of the recent Adobe Summit, there were times when I must admit I felt a little overwhelmed by the […] The post The limiting factor to achieving personalized experiences at scale first appeared on Adrian Swinscoe ..read more
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Making in-store grocery shopping fun and going viral on TikTok – Interview with David McIntosh of Instacart
Adrian Swinscoe
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4d ago
Today’s interview is with David McIntosh, who is VP and GM of Connected Stores at Instacart. David joins me today to talk about innovation in the […] The post Making in-store grocery shopping fun and going viral on TikTok – Interview with David McIntosh of Instacart first appeared on Adrian Swinscoe ..read more
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Could introducing Mental Health Days help your business support employee wellbeing?
Adrian Swinscoe
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6d ago
This is a guest post by David Banaghan who is the Interim CEO at Occupop.   When it comes to a productive business, happy and healthy […] The post Could introducing Mental Health Days help your business support employee wellbeing? first appeared on Adrian Swinscoe ..read more
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If you aren’t fixing the bigger picture, then you are just putting a band-aid on the problem – Interview with Zig Serafin of Qualtrics
Adrian Swinscoe
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1w ago
Today’s interview is with Zig Serafin, CEO at Qualtrics, the leading Experience Management software provider. I spoke to Zig at Qualtrics’ recent X4 event in Salt […] The post If you aren’t fixing the bigger picture, then you are just putting a band-aid on the problem – Interview with Zig Serafin of Qualtrics first appeared on Adrian Swinscoe ..read more
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Employee expectations around rewards are changing – Businesses need to change with them 
Adrian Swinscoe
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2w ago
This is a guest post by Cindy Mielke, VP of Strategic Partnerships at Tango. Prioritizing employee engagement and satisfaction is a critical goal for organizational prosperity. […] The post Employee expectations around rewards are changing – Businesses need to change with them  first appeared on Adrian Swinscoe ..read more
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The Generative AI landscape: The good, the bad and the boring – Interview with Don Schuerman of Pega
Adrian Swinscoe
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2w ago
Today’s interview is with Don Schuerman, the CTO and Vice President of Product Strategy and Marketing at Pegasystems. Don joins me today to talk about the […] The post The Generative AI landscape: The good, the bad and the boring – Interview with Don Schuerman of Pega first appeared on Adrian Swinscoe ..read more
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PLEASE UPDATE THE RSS FEED
Adrian Swinscoe
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3w ago
The RSS feed URL you're currently using https://follow.it/adrian-swinscoe will stop working shortly. Please add /rss at the and of the URL, so that the URL will be https://follow.it/adrian-swinscoe/rss ..read more
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New Adobe research: Generative AI is changing what consumers expect from brands
Adrian Swinscoe
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1M ago
About a year ago, I spoke to Luc Dammann, President EMEA at Adobe, about some new research that Adobe had just published. The research found that […] The post New Adobe research: Generative AI is changing what consumers expect from brands first appeared on Adrian Swinscoe ..read more
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Two thirds of UK customers may be vulnerable but not obviously so
Adrian Swinscoe
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1M ago
Last year, I spoke to Darren Rushworth, President of NICE International, about the UK’s Financial Conduct Authority (FCA) new Consumer Duty regulations and how they were […] The post Two thirds of UK customers may be vulnerable but not obviously so first appeared on Adrian Swinscoe ..read more
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Leadership, storytelling and why it is an art and it needs to be taught – Interview with Gareth Higgins
Adrian Swinscoe
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1M ago
Today’s interview is with Gareth Higgins, who writes and speaks about the power of storytelling to shape our lives and world, peace and justice, and how […] The post Leadership, storytelling and why it is an art and it needs to be taught – Interview with Gareth Higgins first appeared on Adrian Swinscoe ..read more
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