There is a gender gap in autism diagnoses, and research points to widespread public misconceptions about the experiences and needs of autistic girls. Vanish, a household garment care brand in the U.K., is tackling stereotypes about autism in its latest ad campaign. Though it may seem an unexpected choice for a CPG brand to address ..read more

Less than a year ago, Dentsu revealed the final phase of its massive companywide reorganization, slimming down its creative capabilities to just one brand--Dentsu Creative. Behind the reorg stood two key leaders, CEO Wendy Clark and global chief creative officer Fred Levron. Both leaders have now departed the holding company. Clark announced she was leaving ..read more

For much of the last 20 years, marketing the Seattle Mariners has been less about promoting big events at the team's T-Mobile Park and more about reminding fans that it exists and baseball is played there. Prior to 2022, the former Safeco Field last hosted All-Star and playoff games in 2001. It was so long ..read more

Spring is here, and to celebrate, Instagram released a "Bloom" chat theme that adds flowers and pastel colors to a conversation's background. Our guide will show you how to use the Bloom chat theme in the Instagram mobile application. Note: These screenshots were captured in the Instagram app on iOS. Step 1: Open the Instagram ..read more

Even before becoming CEO of Kickstarter, a crowdfunding platform for creative pursuits, Everette Taylor had already lived many lives, and his experiences have defined him. His background includes working as a National Park Service Ranger as a youth--the youngest in Richmond, VA. It's a job he's never shared in interviews, and you won't see it ..read more

A month before the 2023 NewFronts, the Interactive Advertising Bureau has set the final schedule. Similar to the 2022 NewFronts event, this year's advertiser showcase, taking place May 1-4, will feature a hybrid format, with in-person and virtual viewing options for all four days. Unlike years past, however, one full day will have a single ..read more

There has been an increase of 72% in requests from people to companies to modify or delete their data over a year, according to a report by privacy management company DataGrail. DataGrail analyzed the data subject requests (DSRs)--formal requests made by a person to a company to access, modify, or delete the personal data that ..read more

There are 8 million pigeons in America, by some estimates, so identifying the one that left those disgusting droppings on your car would be all but impossible-until now. A marketing stunt from a nascent car wash chain called Take 5 named an "official pigeon," outfitted it with a GPS device and let nature run its ..read more

Live commerce wasn't an invention of the digital era or a pandemic-era lifeline for retailers and consumers. In fashion, it's always been a means of seeing the product first and ensuring you get what you want. Since Covid-19 arrived, much of the story of live commerce has centered around China's embrace of livestreamed sales and ..read more

In the streaming era, musicians have been experimenting with new ways of releasing albums and capturing listeners' attention. An unusual partnership between WeTransfer and British producer duo Jungle shows the possibility of brands supporting artists and building deeper connections with fans. On Monday, Jungle announced their highly anticipated forthcoming album "Volcano" and released a new ..read more