
The Financial Brand
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Financial Brand is curated by senior-level executives in the banking industry and covers articles on finance branch design, finance branch strategy, branding, customer experience, data analytics, digital banking strategies and more. The Financial Brand was founded in 2008 by Jeffry Pilcher and is a singular resource for banking executives looking for the latest ideas, insights and information.
The Financial Brand
1M ago
This article Are We On the Verge of a Lending Surge? appeared first on The Financial Brand.
Banks and lenders need to be ready and armed with technology that supports rapid data processing and decision-making.
This article Are We On the Verge of a Lending Surge? appeared first on The Financial Brand ..read more
The Financial Brand
1M ago
This article How Banks Can Fend Off Increasingly Sophisticated AI-powered Payment Attacks appeared first on The Financial Brand.
AI, deepfakes and sophisticated scams drive 2024's payment fraud surge. Visa report reveals criminals are playing a longer game with delayed cashouts.
This article How Banks Can Fend Off Increasingly Sophisticated AI-powered Payment Attacks appeared first on The Financial Brand ..read more
The Financial Brand
1M ago
This article How In-Person Banking Can Survive the Digital Age appeared first on The Financial Brand.
Real innovation in the bank branch experience is possible, as demonstrated by these concepts from around the world.
This article How In-Person Banking Can Survive the Digital Age appeared first on The Financial Brand ..read more
The Financial Brand
1M ago
This article Martech in 2025: How AI, Privacy and Data Gravity Will Reshape the Stack appeared first on The Financial Brand.
As AI, privacy and unified data reshape marketing, learn how leading marketers are building modern tech stacks to drive growth and deliver personalized experiences.
This article Martech in 2025: How AI, Privacy and Data Gravity Will Reshape the Stack appeared first on The Financial Brand ..read more
The Financial Brand
1M ago
This article Beyond Buy Now, Pay Later: How Citi is Reinventing Point-of-Sale Lending appeared first on The Financial Brand.
Citi's head of connected commerce on how embedded financial products and flexible payment solutions are transforming both digital and physical retail experiences.
This article Beyond Buy Now, Pay Later: How Citi is Reinventing Point-of-Sale Lending appeared first on The Financial Brand ..read more
The Financial Brand
2M ago
This article Timing, the New Way to Outcompete Peers for Time Deposits appeared first on The Financial Brand.
In a landscape where $2.5 trillion in bank CDs will mature by 2025, timing isn't just everything — it's the key to winning depositor dollars. Here's how timing will affect deposit competition in the year ahead.
This article Timing, the New Way to Outcompete Peers for Time Deposits appeared first on The Financial Brand ..read more
The Financial Brand
2M ago
This article Young Americans Have Never Been Wealthier – Or More Stressed. Can Banks Help? appeared first on The Financial Brand.
A new report from the Treasury department digs into the gap between wealth and happiness among younger Americans.
This article Young Americans Have Never Been Wealthier – Or More Stressed. Can Banks Help? appeared first on The Financial Brand ..read more
The Financial Brand
2M ago
This article New Overdraft Rule Could Impact Earnings — Unless It Gets Spiked appeared first on The Financial Brand.
Keefe Bruyette & Woods estimates a median 2.7% impact in 2026 on large-cap banks' earnings per share due to CFPB's rule, if it survives.
This article New Overdraft Rule Could Impact Earnings — Unless It Gets Spiked appeared first on The Financial Brand ..read more
The Financial Brand
2M ago
This article The Great Banking Divide: Why Only 10% of Banks May Survive AI appeared first on The Financial Brand.
Global fintech experts discuss how AI readiness, changing consumer behaviors and technical agility will determine which banks will survive in an increasingly autonomous financial future.
This article The Great Banking Divide: Why Only 10% of Banks May Survive AI appeared first on The Financial Brand ..read more
The Financial Brand
2M ago
This article Maximizing AI Payoff in Banking Will Demand Enterprise-Level Rewiring appeared first on The Financial Brand.
Adopting AI in little bite-size chunks only produces bite-sized results, says McKinsey. Is it time for banks to go "all in"?
This article Maximizing AI Payoff in Banking Will Demand Enterprise-Level Rewiring appeared first on The Financial Brand ..read more