HubSpot vs. Salesforce (2024): Detailed Feature-by-Feature Comparison
eWeek
by Kezia Jungco
3d ago
Salesforce Sales Cloud and HubSpot CRM are industry-leading customer relationship management (CRM) solutions that serve different purposes. HubSpot stands out for its affordable and easy-to-use platform, making it a better option for small-to-medium businesses, while Salesforce Sales Cloud offers a wealth of advanced features and extensive customization designed for larger teams with complex sales cycles. We evaluated both CRM solutions against a range of enterprise needs—including cost, features, ease of use, customization, and customer support—to help you decide which better suits your ..read more
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Aspire’s Aju Mathew on DevOps and Generative AI
eWeek
by James Maguire
1w ago
Over the last decade, DevOps has offered major improvements in software creation by integrating software developers and IT operations into one concerted effort. Now generative AI is poised to push DevOps far higher by enabling an advanced toolset that promises to supercharge the development process. Specifically, DevOps systems can use generative AI to generate scripts. “These scripts could be for ARM [processor chips] or terraform templates, to automatically provision infrastructure like networking servers, operating systems or storage in different supported programming languages, both w ..read more
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How Observability Leads to Better Cybersecurity
eWeek
by Zeus Kerravala
1w ago
The term “observability” refers both to the concept of monitoring, analyzing, and understanding all data moving across today’s hybrid and multi-cloud environments and the emerging technologies to support it. Observability has become increasingly important in a world where organizations spend heavily on security tools, yet breaches continue to occur at record rates.  According to Michael Dickman, Chief Product Officer at observability vendor Gigamon, observability doesn’t operate in a vacuum—it’s closely connected to other technologies, including data exfiltration, telemetry, and encryptio ..read more
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Freshsales Review (2024): Is This the CRM You’ve Been Looking For?
eWeek
by Kezia Jungco
1w ago
Freshsales Quick Facts Our Rating: 4.3/5 Pricing: Free to $59 per user, per month Key Features: Contact management Visual sales pipeline Freddy AI Workflow automation Built-in communication tools Visit Freshsales Freshsales is a cloud-based CRM popular for its advanced sales tools and user-friendly, customizable interface. It’s part of the Freshworks suite—a broader platform offering solutions for customer support, marketing automation, and IT service management—and its competitive pricing, free plan, and minimal learning curve make it an excellent option for small to medium businesses. Fre ..read more
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How to Train an AI Model: A Step-by-Step Guide for Beginners
eWeek
by Liz Ticong
2w ago
Knowing how to train an artificial intelligence (AI) model—essentially, making sure it learns the right patterns from the right data—is important if you want it to make accurate and reliable predictions. Appropriately trained AI models can automate tasks, generate personalized recommendations, and reveal insights humans might not be able to find, but models trained incorrectly or trained on biased datasets introduce more problems than they solve. Understanding how to train an AI model, knowing what challenges to prepare for, and applying best practices in model training can help you develop ef ..read more
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Aspire’s Aju Mathew on Generative AI in Software Development
eWeek
by James Maguire
2w ago
As generative AI continues to develop, many companies are wondering how the evolving technology can support their software development. Adoption has thus far been slow, with most businesses implementing AI only for major development projects. “It’s a mixed bag,” said Aju Mathew, Vice President of Software Engineering for Aspire Systems. Some companies are starting to use AI for small proof-of-concept projects, while the more adventurous firms subscribe to generative AI platforms and provide basic guidelines for employee usage. However, as companies get used to generative AI and the technology ..read more
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What Is AIOps? Discover Its Core Components and Tools
eWeek
by Kathryn Timonera
3w ago
Artificial intelligence for IT operations (AIOps) uses AI and other advanced technologies to monitor, streamline and automate the many disparate elements of a complex IT infrastructure. AIOps improves operating efficiency, decreases downtime, and increases the resilience of IT infrastructures, resulting in higher customer satisfaction and fewer operational expenses. AIOps allows IT teams to focus on higher-level tasks by reducing the workload of everyday operating activities. As a result, organizations can achieve greater agility and responsiveness in managing their IT systems. KEY TAKEAWAYS ..read more
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AI in Social Media: Examples, Tips, and Tools for Success
eWeek
by Kathryn Timonera
3w ago
Artificial intelligence is having a dramatic impact on how businesses handle their social media accounts, giving them new tools to understand their audience behavior through social listening and respond to their interests with content creation. The evolving technology means most companies are now using AI tools in social media to make better marketing and business decisions that help keep their customers engaged with their brands. However, AI is not a silver bullet—it still takes strategy, refinement, and human intervention. Here’s what you need to know about how to successfully use AI in soci ..read more
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How To Scan a Website for Vulnerabilities: Top Tools and Techniques
eWeek
by Liz Ticong
3w ago
Knowing how to scan a website for vulnerabilities can help keep you protected in today’s digital world, where cyberthreats are a constant concern. Using vulnerability scanning to identify and address potential security weaknesses can prevent malicious actors from exploiting these vulnerabilities. Here’s what you need to know about the expert tools and techniques available to help you manage your website’s vulnerabilities, remain vigilant against emerging threats, and uphold a robust security posture that protects your digital assets and reputation. KEY TAKEAWAYS Routinely scanning your ..read more
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Zoho vs. Salesforce (2024): The Ultimate CRM Showdown
eWeek
by Kezia Jungco
3w ago
Zoho CRM and Salesforce are two industry-leading customer relationship management tools known for their robust sales features, extensive customization, and AI-powered capabilities. Both can offer organizations a range of benefits, but when it comes to Zoho vs. Salesforce, choosing the right tool for your business comes down to how they differentiate themselves. Zoho CRM is a more affordable, user-friendly solution better-suited for medium-sized companies. Its conversational artificial intelligence assistant, Zia AI, stands out for automating tasks, analyzing business data, and predicting sales ..read more
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