Apple rose 11 places over last year in the latest Axios Harris Poll 100, a ranking of the reputations of companies most on the minds of Americans, a framework Harris has used since 1999. Apple’s overall score of 80.6 compares well to No.1 Patagonia’s 83.5. The category scores for Apple: #19. Character – 76.9 #2. Trajectory – 84.4 #23. Trust – 79.7 #9. Culture – 80.8 #27. Ethics – 77.6 #39. Citizenship – 73.0 #4. Vision – 84.0 #7. Growth – 83.4 #3. Products & Services – 85.1 This year’s rankings are based on a survey of 16,310 Americans from a nationally representative sample conducted Mar ..read more

Apple TV+ today announced its upcoming limited drama series “Lessons in Chemistry,” starring and executive produced by Academy Award winner Brie Larson (“Captain Marvel,” “Room”), will make its highly anticipated debut with the first two episodes on Friday, October 13, 2023. “Lessons in Chemistry,” starring and executive produced by Brie Larson, will premiere with the first two episodes on Friday, October 13, 2023 on Apple TV+. Based on the bestselling, debut novel of the same name from author, science editor and copywriter Bonnie Garmus, “Lessons in Chemistry,” set in the early 1950s, follows ..read more

Apple on Monday, June 5th at 10am PDT / 1pm EDT is expected to unveil a $3,000 XR (mixed-reality) headset that promises to overlay information over the real world and also transport users to new worlds, games, concerts, sporting events. Designer Marcus Kane’s conception of Apple’s mixed reality headset (via Behance) Peter Kafka for Vox: In the best-case scenario, it’s an early version of tech that hints at the promise to come, when we get a better, cheaper, lighter version … someday down the road. So on the one hand, Apple is set to unveil a device that could say a lot about its future and th ..read more

Half of the tablets shipped in the U.S. in the first quarter were Apple iPads. Tablets shipments dropped 7% to 10.8 million units, but performed better than PC shipments (desktops, notebooks, and workstations) in America, largely driven by Apple’s strong iPad performance in U.S. tablet market in the first quarter of 2023. Apple’s current 11- and 12.9-inch iPad Pro models PC shipments (desktops, notebooks and workstations) in the United States declined 28% year-on-year to 14.0 million units in the first quarter of 2023. Notebook (including mobile workstations) shipments fell 31% to 11.4 million ..read more

Apple TV+ today shared a new teaser trailer highlighting an electrifying lineup of highly anticipated Apple Original series and films that will make their global debut on Apple TV+ in the coming months. The teaser features newly released footage, and a glimpse at the upcoming comedies, the biggest dramas and the brightest stars across Apple Original titles including “Platonic,” “The Crowded Room,” “Swagger” season two, “Hijack,” “The Afterparty” season two, “Foundation” season two, “Stephen Curry: Underrated,” “Lessons in Chemistry,” “Masters of the Air,” “Sugar,” “The Morning Show” season th ..read more

Apple stock hit its highest price in more than a year on Tuesday putting the company’s value just below $3 trillion (a point its been above already in the past). However, it’ll take more than just a record close to hit that market-cap milestone once more. Dan Caplinger for The Motley Fool: You won’t find a bigger stock than Apple, as its market capitalization rose to nearly $3 trillion in early 2022. Yet even as other stocks make their push toward trillion-dollar market-cap status, Apple is dealing with a headwind in its efforts to retrace its record run — and it has only itself to blame… Wi ..read more

Apple has released watchOS 9.5.1 which includes improvements and bug fixes for your Apple Watch. For information on the security content of Apple software updates, please visit this website: https://support.apple.com/kb/HT201222 MacDailyNews Take: To update your Apple Watch using your iPhone, you can wait until Apple Watch notifies you when a new update is available. Tap Update Tonight in the notification, then go to your iPhone to confirm that you want to update overnight. At the end of the day, leave your Apple Watch and iPhone charging overnight so the update can complete. Or you can updat ..read more

Apple will sell products via live streaming on Alibaba during the midyear “618” online shopping festival, the second most important e-commerce event in the country after Singles’ Day. Apple’s new MacBook Pro features Apple M2 Pro and M2 Max silicon Coco Feng for South China Morning Post: US tech giant Apple will host its first live-shopping event on China’s Tmall marketplace this week, embracing a sales practice that has drawn more than 500 million users in the world’s largest internet market. Apple’s official store on Alibaba Group Holding’s Tmall posted a teaser about its first live streami ..read more

Chief executive officers of some of the leading companies in artificial intelligence, including OpenAI, Alphabet Inc.’s DeepMind, and Anthropic, have joined a growing chorus of leaders warning about the potential risk of extinction the fast-developing technology. Jackie Davalos for Bloomberg News: A brief statement released Tuesday by the the nonprofit Center for AI Safety said, “Mitigating the risk of extinction from AI should be a global priority alongside other societal-scale risks, such as pandemics and nuclear war.” The statement was signed by more than 350 executives and researchers in ..read more

On June 5th, to kick off WWDC 2023, Apple is expected to reveal the company’s long-awaited move into the mixed reality With its “Reality One” XR headset. One of three potential options will determine its initial success. Designer Marcus Kane’s conception of Apple’s mixed reality headset (via Behance) Ewan Spence for Forbes: First, Apple may have found an absolute game-changer of a scenario that elevates the Apple Hheadset into a must-have product. I think it’s unlikely that Apple has a global killer app… there are smart minds at work for every headset manufacturer, and they have just as much ..read more