Copycat? Read on my lips / Vont-ils s’en mordre les lèvres?
Joe La Pompe
by Joe La Pompe
2d ago
THE ORIGINAL? Stihl Leaf blower – 2013 « Gardening can be sexy » Click the image to enlarge Source : Ad Forum Agency : Publicis Conseil Paris (France) LESS ORIGINAL Freya Bailey Cosmetics – 2023 « Science by nature » Click the image to enlarge Source : Marcomnews Agency : Neil A Dawson & Co (United Kingdom ..read more
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Commenting on a waste sorting action / Sans commentaire?
Joe La Pompe
by Joe La Pompe
4d ago
THE ORIGINAL? Recylum Tri Sélectif – 2011 Sports commentators who describes an action not on a sports playground as expected but in the kitchen Watch the Video (YouTube) Source : Culture Pub Agency : Posterscope (France) LESS ORIGINAL Citeo Tri Sélectif – 2024 Sports commentators who describes an action not on a sports playground but in the kitchen Watch the Video (YouTube) Source : PackshotMag Agency : Belle (France ..read more
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Kissing a goat / À prendre ou à lécher?
Joe La Pompe
by Joe La Pompe
1w ago
THE ORIGINAL? National Committee Against Tobacco – 2007 « Smoking is harmful to your breath » Click the image to enlarge Source : Adsoftheworld Agency : TBWA Paris (France) LESS ORIGINAL Goat Pale Ale – 2024 « It’s tasty » Click the image to enlarge Source : Best Ads on TV Agency : The Monkeys (Australia ..read more
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Visual similarity with Ukrainian flag / Une vague ressemblance?
Joe La Pompe
by Joe La Pompe
3w ago
THE ORIGINAL? Better Shelter – Fundraising – 2022 « War does not take vacation » Click the image to enlarge Source : EPICA Awards Agency : Volt, Stockholm (Sweden) LESS ORIGINAL Obolon Ukrainian Beer – 2024 « Beer from Ukraine » Click the image to enlarge Source : Adsoftheworld Agency : Hasan & Partners, Helsinki (Finland ..read more
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Wake up, it’s deja-vu! / Copier, switcher, coller
Joe La Pompe
by Joe La Pompe
1M ago
THE ORIGINAL? Café Breno – 2016 « Wakes you up when you really want » Click the image to enlarge Source : Adsoftheworld Agency : FCB, Istanbul (Turkey) LESS ORIGINAL Mc Donald’s / Egg Mc Muffin – 2024 « 07:30am. Breakfast, done properly » Click the image to enlarge Source : Little Black Book Agency : Leo Burnett (United Kingdom ..read more
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Billboards turned into shelters / « tentés » par le copier coller?
Joe La Pompe
by Joe La Pompe
1M ago
THE ORIGINAL? Coca-Cola – « Billboard Houses » – 2016 Watch the Case Study video Click the image to enlarge Source : Ad Forum Agency : Findasense Bogota (Colombia) LESS ORIGINAL Jood NGO – « Life saving outdoors » – 2023 Billboards transformed into tents to provide shelter Click the image to enlarge Source : Roastbrief Agency : Wunderman Thompson (Morocco ..read more
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A seasonal copycat / C’est pas très bio à voir!
Joe La Pompe
by Joe La Pompe
1M ago
THE ORIGINAL? Biocoop Organic Supermarkets – 2023 « Il faut savoir saison garder » Click the image to enlarge Source : CB News Agency : Hungry & Foolish (France) LESS ORIGINAL Bio Burger / Avocado Bacon Burger – 2024 « Il faut savoir saison garder » Click the image to enlarge Source : Instagram BioBurger Agency : Unknown (France ..read more
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F***! it’s deja-vu / Don’t copycat and drive
Joe La Pompe
by Joe La Pompe
1M ago
THE ORIGINAL? Road Safety – 2022 « Don’t use social media while driving » Click the image to enlarge Source : Adsoftheworld Ad School : Mahmoud Studio (Egypt) LESS ORIGINAL KIA / Road Safety – 2023 « Don’t open it while driving » Click the image to enlarge Source : Campaign Inspiration Agency : Proximity BBDO (Colombia ..read more
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For a lifetime of smiles / Une idée qui n’a pas pris une ride
Joe La Pompe
by Joe La Pompe
1M ago
THE ORIGINAL? Signal Toothpaste – 2006 « For a lifetime of smiles » Click the image to enlarge Agency : Lowe Mena (UAE) LESS ORIGINAL Colgate Toothpaste – 2022 « A lifetime of smiles » Click the image to enlarge Agency : VML Young & Rubicam Paris (France ..read more
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Exact same discount, exact same pun / Oh peuchère!
Joe La Pompe
by Joe La Pompe
1M ago
THE ORIGINAL? Intermarché / Le Petit Marseillais – 2022 Click the image to enlarge Source : AdForum Agency : Romance Agency Paris (France) LESS ORIGINAL Carrefour / Le Petit Marseillais – 2024 Click the image to enlarge Source : Exterion media, Giraudy Agency : Publicis Conseil Paris (France ..read more
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