<p class="author">By <a href="https://www.uxmatters.com/authors/archives/2024/03/shalini_samuel.php">Shalini Samuel</a></p> <p>Digital experiences get better through user-centric design. Among the various elements that contribute to a seamless user experience, do not underestimate the role of textual content. When you use text strategically, it can improve the brand value of a product, Web site, or application whether by guiding users, conveying information, or establishing a meaningful connection with customers.</p> <p class="sub-p">In this article, I ..read more

<p class="author">By <a href="https://www.uxmatters.com/authors/archives/2024/03/val_razo.php">Val Razo</a></p> <p>While social media has taken center stage in terms of marketing priorities today, every successful business knows that Web-site design and social-media marketing should work in concert. Building a brand is all about consistency&#8212;so it&#8217;s important for a business&#8217;s Web-site design to align with its social-media content and vice versa. Otherwise, the business might confuse its audience and, thus, have difficulty building a lo ..read more

<p class="author">By <a href="https://www.uxmatters.com/authors/archives/2023/03/magnus_eriksen.php">Magnus Eriksen</a></p> <p>In the span of just a few years, mobile devices have gone from being useful gadgets to essential lifelines. They seamlessly bridge the gap between the physical and digital realms, making information and services readily accessible to their users at all times. And yet, our appreciation of this convenience often overlooks a crucial aspect of the user experience: mobile accessibility. It&#8217;s vital to understand that designing for mobi ..read more

<p class="author">By <a href="https://www.uxmatters.com/authors/archives/2017/02/jon_walter.php">Jonathan Walter</a> and <a href="https://www.uxmatters.com/authors/archives/2023/12/amber_westlund.php">Amber Westlund</a></p> <p>In <a href="https://www.uxmatters.com/mt/archives/2023/12/fostering-inclusive-design-in-industrial-automation-part-1.php" title="Part 1">Part 1</a> of this series, we defined inclusive design and acknowledged its ever-growing impact, including on industrial automation. We then described inclusive design challenges in ..read more

<p class="author">By <a href="https://www.uxmatters.com/authors/archives/2023/10/danika_kimball.php">Danika Kimball</a></p> <p>In the world of ecommerce, creating a seamless, highly engaging user experience is paramount. One thing that can significantly enhance the user experience is user-generated content (UGC). UGC encompasses a wide range of content, including customer reviews, photos, videos, and social-media interactions, all of which can transform the way users interact with an online store. In this article, I&#8217;ll explore how ecommerce companies can ..read more

<p class="author">By <a href="https://www.uxmatters.com/authors/archives/2024/03/pratik_joglekar.php">Pratik Joglekar</a></p> <p>Creating a collaborative, inclusive atmosphere on a Design team is essential to promoting psychological safety and the mental well-being of all team members. This requires fostering open communication and mutual respect, while developing a harmonious, supportive ambiance that encourages creativity and originality.</p> <p class="sub-p">Cultivating a safe space in which colleagues can freely share their ideas and perspectives a ..read more

<p class="author">By <a href="https://www.uxmatters.com/authors/archives/2022/10/ken_olewiler.php">Ken Olewiler</a></p> <p>As UX designers, along with the rest of the world today, we&#8217;re hyperaware of the impact and momentum of generative artificial intelligence (AI)&#8212;so much so that we&#8217;re now wondering whether people might be focusing so much on a few trees that they&#8217;re forgetting to consider the forest. Allow me to explain. While AI is undeniably a sea change in computing, it ultimately represents a much broader revolution i ..read more

<p class="author">By <a href="https://www.uxmatters.com/authors/archives/2023/12/syed_balkhi.php">Syed Balkhi</a></p> <p>In the realm of UX design, crafting an effective problem statement is a crucial first step toward creating innovative, user-centric design solutions. A problem statement serves as the foundation for the entire design process. It helps UX designers to understand users&#8217; needs and serves as a compass that guides designers through an intricate maze of user needs, frustrations, and aspirations. Understanding your user&#8217;s needs is e ..read more

<p class="author">By <a href="https://www.uxmatters.com/authors/archives/2024/01/himanshu_sharma.php">Himanshu Sharma</a></p> <p>A good onboarding team brings together people with many different talents, as follows:</p> <ul> <li><span class="run-in-head">planners</span>&#8212;Product managers map out the user journey and UX designers design the experience.</li> <li><span class="run-in-head">UX designers</span>&#8212;This team makes the onboarding process visually appealing and easy to understand and use ..read more

<p class="author">By <a href="https://www.uxmatters.com/authors/archives/2023/05/atman_rathod.php">Atman Rathod</a></p> <p>The integration of artificial intelligence (AI) and UX design is currently among the hottest technology topics. AI has the power to completely change how we use digital tools and services, opening up new avenues for development and innovation. It also poses several difficulties for product developers and UX designers, who must negotiate the intricate and quickly changing field of AI technology.</p> <p class="sub-p">AI is driving UX ..read more